# Yoast SEO for Shopify review (2026): is it worth $19 a month?

> Yoast's Shopify app for live SEO analysis, AI meta tags and schema

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

Yoast SEO for Shopify brings Yoast's SEO and readability analysis into the Shopify editor for products, collections and blog posts. It suggests titles and meta descriptions with AI, adds product structured data and an llms.txt file automatically, and applies SEO templates across a catalog. The AI+ plan adds AI Brand Insights, which checks how ChatGPT, Gemini, Claude and Perplexity describe a brand.

- **Category:** SEO Plugins & Apps
- **Made by:** Yoast BV (since 2021)
- **Website:** https://yoast.com/product/yoast-seo-shopify/
- **Runs on:** Web
- **Who should skip it:** Skip it if you're not on Shopify, as it installs and bills only through Shopify.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, Yoast SEO for Shopify is a paid product with a free trial, starting at $19 per month, billed every 30 days, ex VAT.

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 14-day free trial, cancel anytime.

| Plan | Price | What you get |
| --- | --- | --- |
| Yoast SEO for Shopify | $19 per month, billed every 30 days, ex VAT | SEO and readability analysis, AI title and meta suggestions, automatic schema, llms.txt, templates, bulk import and export, and 24/7 support. |
| Yoast SEO AI+ for Shopify | $45 per month, billed every 30 days, ex VAT | Adds AI Brand Insights: an AI visibility score, sentiment tracking, competitor benchmarks and the sources AI tools cite about the brand. |

Read from https://yoast.com/product/yoast-seo-shopify/ on Oct 23, 2026. Prices change, so confirm with Yoast SEO for Shopify before buying.

## Ways to pay less

- **12 months for the price of 10 with yearly billing** (Annual discount): Yoast's FAQ gives 12 months for the price of 10 on an annual plan; the Shopify listing shows $190 a year for the base plan and $450 for AI+. Source: https://yoast.com/product/yoast-seo-shopify/

## Key features

- **Real-time SEO and readability analysis:** Color-coded tips on keyword placement, structure and clarity while editing products, collections and blog posts, in more than 20 languages.
- **AI titles and meta descriptions:** Suggests search and social titles and descriptions with AI for any product or collection, from inside the product editor.
- **Automatic product schema:** Adds JSON-LD for price, brand and stock to every product, and star ratings when a supported reviews app such as Judge.me, Loox or Opinew is installed.
- **Templates and bulk editing:** SEO templates apply the same title and description rules across the catalog, and a bulk editor imports and exports SEO data.
- **llms.txt and SEO data migration:** Generates an llms.txt file for AI systems, and imports existing SEO data from another SEO app through a migration setting.
- **AI Brand Insights:** On AI+, scans how ChatGPT, Gemini, Claude and Perplexity describe the brand, tracks sentiment and cited sources, and benchmarks against competitors.

## Good for

- Shopify teams that write a lot of product and blog copy and want live guidance
- Merchants who already know Yoast from WordPress
- Brands that want to see how AI assistants talk about them

## Worth knowing

- Works only on Shopify stores; it is installed from the Shopify App Store and billed through Shopify.
- There is no free plan: the 14-day trial leads to $19 per 30 days, and Yoast's site quotes prices before VAT.
- AI Brand Insights needs AI+ at $45 a month and is used in a MyYoast web account, not inside the Shopify app.
- Star ratings in search results need a supported reviews app installed alongside it.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Oct 23, 2026. Yoast SEO for Shopify puts Yoast's SEO and readability checks inside the Shopify editor, suggests titles and descriptions with AI, and adds product schema and an llms.txt file on its own. There's no free plan: it's $19 every 30 days before VAT after a 14-day trial. Checking how AI assistants describe your brand costs $45, and the listing names no redirect or broken-link tools.

- **Value for money: C.** $19 every 30 days before VAT, or $190 a year, about $15.83 a month. That's above this category's $10.99 middle and under its $19.99 dearer quarter. AI Brand Insights needs AI+ at $45 a month, in the dearest tenth.
- **Free plan and trial: C.** No free plan, but a 14-day trial you can cancel at any time. The listing doesn't say a card is needed.
- **Features: C.** Live SEO and readability tips in 20+ languages, AI titles and descriptions, product schema, llms.txt, templates, bulk import and export, and migration from other apps. The listing names no redirects, broken-link checks, sitemaps or image tools.
- **Ease of use: B.** No store rating on record, but the checks show up in the product editor you already use, and schema and llms.txt are added without setup. Templates are optional.
- **Platforms and integrations: B.** Web, inside the Shopify admin, with Judge.me, Loox, Opinew, Langify, Weglot and Semrush. Brand Insights runs in a separate MyYoast web account. No phone or desktop app.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Yoast's own pages and its Shopify App Store listing on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among SEO plugins and apps

- Yoast SEO for Shopify's GPA of 2.4 is higher than 33 of the 78 other SEO plugins and apps we grade, and level with 15.
- It stands best on ease of use (B, above 60 of 78) and worst on free plan and trial (C, above 8).
- Its paid plans start at $19 a month, against a middle price of $9.99 for the category: 43 of the 58 others that charge start lower.
- On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.

The category's chart of price against score: https://toolgpa.com/charts/seo-plugins

## Keep it, or make your own?

**Keep it.** The plain part of Yoast SEO for Shopify you could make: schema markup. What surrounds it you could not. The 4 things listed below take a company, not a weekend. It costs $228 a year.

- You could make: Schema markup: an app builder makes this well.
- You could not: A score built from what the top results for each keyword cover.
- You could not: The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- You could not: It plugs into other products, Judge.me, Loox and Opinew among them.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Judge.me, Loox, Opinew, Langify, Weglot, Semrush

**Tags:** Content optimization, Schema markup, AI search visibility, AI features

## Alternatives

- [StoreSEO](https://toolgpa.com/tools/storeseo): Shopify SEO app for AI product copy, schema, images and rank tracking. [Compare](https://toolgpa.com/compare/storeseo-vs-yoast-seo-for-shopify)
- [SEO King](https://toolgpa.com/tools/seo-king): Shopify SEO app with unlimited AI meta text and image optimization. [Compare](https://toolgpa.com/compare/seo-king-vs-yoast-seo-for-shopify)
- [Plug in SEO](https://toolgpa.com/tools/plug-in-seo): Shopify SEO audit app with bulk fixes, keyword research and JSON-LD. [Compare](https://toolgpa.com/compare/plug-in-seo-vs-yoast-seo-for-shopify)
- [Avada SEO Suite](https://toolgpa.com/tools/avada-seo-suite): Shopify SEO app with AI audits, image compression and speed tools. [Compare](https://toolgpa.com/compare/avada-seo-suite-vs-yoast-seo-for-shopify)
- [Smart SEO](https://toolgpa.com/tools/smart-seo): Shopify SEO app for AI meta tags, image optimization and JSON-LD. [Compare](https://toolgpa.com/compare/smart-seo-vs-yoast-seo-for-shopify)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://yoast.com/product/yoast-seo-shopify/
- https://apps.shopify.com/yoast-seo

Page: https://toolgpa.com/tools/yoast-seo-for-shopify
Listed by ToolGPA (toolgpa.com).