# Zoey review (2026): is it worth $600 a month? > B2B ecommerce platform for wholesale distributors Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. Zoey is a B2B ecommerce platform for wholesale distributors, combining an admin back office, a self-service buyer storefront and a mobile app for sales reps. Plans are priced by employee licenses and the number of B2B customer accounts, with no revenue-based or payment processing fees. - **Category:** Online Store Builders - **Made by:** Zoey - **Website:** https://www.zoey.com - **Runs on:** Web - **Who should skip it:** Pricey if you are a small shop, as plans start at $600 a month. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, Zoey is a paid product, starting at $600 per month and up, billed monthly. - **Pricing model:** Paid - **Free plan:** None. - **Free trial:** None listed. | Plan | Price | What you get | | --- | --- | --- | | Starter | $600 per month and up, with 1 user license and 50 accounts | Admin plus a storefront or the mobile app (one of the two); extra licenses $75 each, capped at 3; QuickBooks and ShipStation only. | | Plus | $1,400 per month and up, with 3 user licenses and 200 accounts | Storefront and mobile app, all supported integrations, extra licenses $75 each up to 10; $100 a month per 100 more accounts. | | Pro | $2,200 per month and up, with 8 user licenses and 500 accounts | Adds unlimited inventory locations and a sandbox; extra licenses $50 each; $75 a month per 100 accounts beyond 500. | | Enterprise | Custom | Flexible licenses and accounts, custom integrations and development, dedicated account management. Free quote. | Read from https://www.zoey.com/pricing on Nov 13, 2026. Prices change, so confirm with Zoey before buying. ## Ways to pay less - **Save 6% by prepaying an annual contract** (Annual discount): Zoey's pricing page says paying a year in advance saves 6% on the monthly plan prices. Source: https://www.zoey.com/pricing ## Key features - **Admin back office:** Manage orders, products, accounts and invoices from one dashboard, with net terms, saved cards and ACH payments. - **Buyer storefront:** A self-service portal where B2B buyers see their own pricing and order history and reorder quickly. - **Sales rep mobile app:** Reps write orders from anywhere, online or offline, scanning barcodes or reading PDFs. - **Accounting and shipping connectors:** Zoey-built integrations include QuickBooks Online, NetSuite and ShipStation, plus a Data Mapper for imports and exports. - **Order and billing tools:** Higher plans add backorders, split orders, auto-pay, statement billing, recurring orders and sales quotes. ## Good for - Wholesale distributors moving B2B orders online - Teams with field sales reps who write orders on the road - Companies that want no revenue-based or processing fees ## Worth knowing - Plans start at $600 a month, and Plus and Pro both need a setup plan for implementation. - Starter allows one of storefront or mobile app, and connects only QuickBooks Online and ShipStation. - Extra user licenses and B2B accounts are billed on top of each plan's included amounts. - API access carries additional fees depending on call volume. ## ToolGPA grades **GPA: 1.6 out of 4**, graded Nov 13, 2026. Zoey is B2B ecommerce for wholesale distributors, with a back office, buyer storefront and a sales rep app, from $600 a month. Plus and Pro need a setup plan, and extra licences and accounts are billed on top. - **Value for money: D.** $600 a month starts at the dearest tenth of the category, and Plus is $1,400 a month. - **Free plan and trial: F.** The listing shows no free plan and no trial, so you pay before you can try it. - **Features: C.** Back office, buyer storefront, rep mobile app and accounting and shipping connectors. Starter allows only one of storefront or app, and connects QuickBooks and ShipStation only. - **Ease of use: C.** No store rating on record. Plus and Pro need a setup plan for implementation. - **Platforms and integrations: B.** Web, with a mobile app for sales reps, four listed integrations and an API. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Zoey's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among online store builders - Zoey's GPA of 1.6 is higher than 5 of the 80 other online store builders we grade, and level with 9. - It stands best on platforms and integrations (B, above 28 of 80) and worst on free plan and trial (F, above 0). - Its paid plans start at $600 a month, against a middle price of $29.25 for the category: 40 of the 44 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 10 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/online-stores ## Keep it, or make your own? **Keep it.** To replace Zoey you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 66 of the 80 other online store builders grade higher. It costs $7,200 a year. - You could make: Inventory, invoicing and sales pipeline: an app builder makes these well. - You could not: Checkout, card payments and sales tax handled for you. - You could not: It plugs into other products, QuickBooks Online, NetSuite and ShipStation among them, and has an API. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with QuickBooks Online, NetSuite, ShipStation, Shopify **Tags:** Online store, Inventory, Invoicing, Public API, Sales pipeline ## Alternatives - [BigCommerce](https://toolgpa.com/tools/bigcommerce): Hosted ecommerce platform with plans set by yearly sales. [Compare](https://toolgpa.com/compare/bigcommerce-vs-zoey) - [Sana Commerce](https://toolgpa.com/tools/sana-commerce): B2B web store built into SAP and Microsoft Dynamics ERP. [Compare](https://toolgpa.com/compare/sana-commerce-vs-zoey) - [Shopify](https://toolgpa.com/tools/shopify): Hosted commerce platform for online, in-person and social selling. [Compare](https://toolgpa.com/compare/shopify-vs-zoey) - [commercetools](https://toolgpa.com/tools/commercetools): API-first headless commerce platform for large retailers. [Compare](https://toolgpa.com/compare/commercetools-vs-zoey) - [Kibo Commerce](https://toolgpa.com/tools/kibo-commerce): Order management and commerce platform for B2B and B2C sellers. [Compare](https://toolgpa.com/compare/kibo-commerce-vs-zoey) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://www.zoey.com/pricing - https://www.zoey.com/ Page: https://toolgpa.com/tools/zoey Listed by ToolGPA (toolgpa.com).