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Programmazione dei social (2026): i 3 migliori su 21, in ordine

Al 17 ott 2026, la nostra prima scelta è Buffer (GPA 2.8), poi Zoho Social e Metricool.

Classificati da ToolGPA il 17 ott 2026 · schede controllate fino al 18 ott 2026

Pianifica i post per più reti su un calendario solo, pubblicali in orario e guarda quali hanno funzionato.

Guida gratuita ai strumenti per programmare i social

I nostri tre migliori strumenti per programmare i social

The first two are close. Buffer comes first because its free plan schedules posts to 3 channels and its iPhone and iPad app averages 4.7 from about 34,600 ratings. Zoho Social grades higher and does more, with a full inbox and approvals, but its free plan cannot schedule. Metricool is third for anyone handling several brands. Vista Social also grades higher than Buffer but starts at $950 a year for 2 users, with X $29 a month extra. Publer narrowly missed: it costs about what Buffer does but has no inbox on record.

  1. Primo: Buffer

    Piano gratuito · da $5/mese

    Per: Most people

    Buffer schedules posts to 12 networks, including Instagram, LinkedIn, TikTok, Threads, Bluesky and YouTube, from a queue and a calendar on the web, iPhone and Android. The free plan covers 3 channels and 1 user, Essentials is $5 a channel a month billed yearly, and every plan includes the API. Its iPhone and iPad app averages 4.7 from about 34,600 ratings. Know the limits: the free plan holds 10 queued posts per channel, the inbox handles comments only, and approvals need Team at $10 a channel.

    app per iPhone e iPad: 4.7 su 5 su App Store

    Prezzi e dettagli di Buffer
  2. Secondo: Zoho Social

    Piano gratuito · da $10/mese

    Per: Small teams that need a full inbox and approvals

    Zoho Social's Standard plan covers one account on each of 14 networks for $10 a month billed yearly, less than Buffer charges for three channels. Premium, at $40 a month billed yearly, adds 3 team members, an inbox with assignment rules, approvals, custom reports and links to Zoho CRM and Desk. Its iPhone and iPad app averages 4.7 from 700 ratings. It is second because the free plan only publishes at once, with no scheduling, Standard is for one person, and a second account on the same network needs another brand.

    app per iPhone e iPad: 4.7 su 5 su App Store

    Prezzi e dettagli di Zoho Social
  3. Terzo: Metricool

    Piano gratuito · da $20/mese

    Per: Freelancers and small agencies handling several brands

    Metricool prices by brand, meaning one profile on each network plus a website. Starter is $20 a month billed yearly for up to 5 brands, with unlimited publishing and analytics history, 100 competitors and PDF reports, and its reports also cover Facebook, Google and TikTok ads. The free plan covers 1 brand with 20 posts a month. It is third because X costs $10 a month per account, team access and approvals need Advanced at $53 a month, and the free plan leaves out LinkedIn and X.

    Prezzi e dettagli di Metricool

Classificati il 17 ott 2026 da quello che mostra ogni scheda e da quello che la gente dice dello strumento, non da prove nostre. Come classifichiamo

Il prezzo contro quello che ottieni

Quali strumenti per programmare i social danno di più per quello che costano?

Going by our grades, Hootsuite and Publer give the most for the money among social media schedulers: no tool on this chart scores higher without costing more.

Vedili tutti e 21 sul grafico

Tenere o fare

Potresti fartelo da te?

Tieni14Decidi tu6Fallo tu1Di 7 di questi strumenti per programmare i social potresti fare almeno le basi.

Prezzo
Funziona su
Requisiti

21 strumenti

Strumenti

  • 2.2GPA

    Social media inbox, publishing and ROI reports, priced per user

    Prova gratuita · da $79/meseWeb · iOS · Android
  • Brand24

    Social

    2.2GPA

    Social listening across social networks, news, blogs and podcasts

    Prova gratuita · da $199/meseWeb · iOS · Android
  • Buffer

    Social

    2.8GPA

    Social media scheduler priced by the channel, with a free plan

    Piano gratuito · da $5/meseWeb · iOS · Android
  • 2.4GPA

    Social media planner with AI content, inbox and agency workspaces

    Prova gratuita · da $19/meseWeb · iOS · Android
  • Hootsuite

    Social

    2.6GPA

    Social media suite for publishing, inbox, listening and reports

    Prova gratuita · da $99/meseWeb · iOS · Android
  • Hypefury

    Social

    2.2GPA

    Post scheduler for creators on Bluesky, Threads, LinkedIn and more

    Prova gratuita · da $5/meseWeb
  • 2.4GPA

    Social media analytics and scheduling for brands and agencies

    Piano gratuito · da €9/meseWeb · iOS · Android
  • Later

    Social

    2.4GPA

    Visual social media planner with link in bio and analytics

    Prova gratuita · da $18.75/meseWeb · iOS · Android
  • Metricool

    Social

    2.4GPA

    Social media planner and analytics priced by the number of brands

    Piano gratuito · da $20/meseWeb · iOS · Android
  • Ocoya

    Social

    2.0GPA

    AI-assisted social scheduler with a design studio and workflows

    Prova gratuita · da $29/meseWeb
  • Planable

    Social

    2.2GPA

    Social media planning and approvals for agencies and brand teams

    Prova gratuita · da $33/meseWeb · iOS · Android
  • Publer

    Social

    2.6GPA

    Social media scheduler priced by connected accounts and members

    Piano gratuito · da $4/meseWeb · iOS · Android
  • Sendible

    Social

    2.2GPA

    Social media management for agencies, with unlimited users

    Prova gratuita · da $29.75/meseWeb
  • 2.2GPA

    Social media scheduler for teams that need approvals and reports

    Prova gratuita · da $58/meseWeb · iOS · Android
  • SocialBee

    Social

    2.2GPA

    Category-based social media scheduler that recycles evergreen posts

    Prova gratuita · da $29/meseWeb · iOS · Android
  • 2.4GPA

    Social media scheduler for agencies and small teams, priced by plan

    Prova gratuita · da $25.50/meseWeb · iOS · Android
  • 2.2GPA

    Social media management with a shared inbox, listening and reports

    Prova gratuita · da $79/meseWeb · iOS · Android
  • Tailwind

    Social

    2.2GPA

    Pinterest scheduler that designs, writes and times Pins for you

    Prova gratuita · da $17.99/meseWeb
  • Taplio

    Social

    2.0GPA

    LinkedIn post writing, scheduling and engagement tool

    Prova gratuita · da $32/meseWeb
  • 2.6GPA

    Social media management with inbox, DM automations and reviews

    Prova gratuita · da $99/meseWeb · macOS · iOS +1
  • 2.6GPA

    Social media scheduler priced per brand, with agency plans

    Piano gratuito · da $10/meseWeb · iOS · Android

Domande frequenti

Quali sono i migliori strumenti per programmare i social?

Al 17 ott 2026, ToolGPA li classifica così: Buffer al primo posto (per: most people), Zoho Social al secondo posto (per: small teams that need a full inbox and approvals), Metricool al terzo posto (per: freelancers and small agencies handling several brands).

Come fa ToolGPA a classificare i strumenti per programmare i social?

Da quello che mostrano le pagine di ogni strumento (prezzo, piano gratuito, piattaforme, funzionalità e limiti) e da quello che la gente ne dice in recensioni e discussioni pubbliche. Non da prove nostre. Il primo posto va allo strumento che va bene al maggior numero di persone, e il secondo e il terzo alle scelte migliori per i lettori che restano fuori.