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Beste Social media-planners (2026): onze top 3 van 21, gerangschikt

Op 17 okt 2026 is onze eerste keuze Buffer (GPA 2.8), daarna Zoho Social en Metricool.

Gerangschikt door ToolGPA op 17 okt 2026 · vermeldingen gecontroleerd tot 18 okt 2026

Plan posts voor meerdere netwerken op één kalender, publiceer ze op tijd en zie welke werkten.

Gratis gids over social media-planners

Onze top drie social media-planners

The first two are close. Buffer comes first because its free plan schedules posts to 3 channels and its iPhone and iPad app averages 4.7 from about 34,600 ratings. Zoho Social grades higher and does more, with a full inbox and approvals, but its free plan cannot schedule. Metricool is third for anyone handling several brands. Vista Social also grades higher than Buffer but starts at $950 a year for 2 users, with X $29 a month extra. Publer narrowly missed: it costs about what Buffer does but has no inbox on record.

  1. Eerste: Buffer

    Gratis plan · vanaf $5/maand

    Voor: Most people

    Buffer schedules posts to 12 networks, including Instagram, LinkedIn, TikTok, Threads, Bluesky and YouTube, from a queue and a calendar on the web, iPhone and Android. The free plan covers 3 channels and 1 user, Essentials is $5 a channel a month billed yearly, and every plan includes the API. Its iPhone and iPad app averages 4.7 from about 34,600 ratings. Know the limits: the free plan holds 10 queued posts per channel, the inbox handles comments only, and approvals need Team at $10 a channel.

    iPhone- en iPad-app: 4.7 uit 5 in de App Store

    Prijzen en details van Buffer
  2. Tweede: Zoho Social

    Gratis plan · vanaf $10/maand

    Voor: Small teams that need a full inbox and approvals

    Zoho Social's Standard plan covers one account on each of 14 networks for $10 a month billed yearly, less than Buffer charges for three channels. Premium, at $40 a month billed yearly, adds 3 team members, an inbox with assignment rules, approvals, custom reports and links to Zoho CRM and Desk. Its iPhone and iPad app averages 4.7 from 700 ratings. It is second because the free plan only publishes at once, with no scheduling, Standard is for one person, and a second account on the same network needs another brand.

    iPhone- en iPad-app: 4.7 uit 5 in de App Store

    Prijzen en details van Zoho Social
  3. Derde: Metricool

    Gratis plan · vanaf $20/maand

    Voor: Freelancers and small agencies handling several brands

    Metricool prices by brand, meaning one profile on each network plus a website. Starter is $20 a month billed yearly for up to 5 brands, with unlimited publishing and analytics history, 100 competitors and PDF reports, and its reports also cover Facebook, Google and TikTok ads. The free plan covers 1 brand with 20 posts a month. It is third because X costs $10 a month per account, team access and approvals need Advanced at $53 a month, and the free plan leaves out LinkedIn and X.

    Prijzen en details van Metricool

Gerangschikt op 17 okt 2026 op basis van wat elke vermelding laat zien en wat mensen over de tool zeggen, niet op basis van eigen tests. Hoe we rangschikken

Prijs tegenover wat je krijgt

Welke social media-planners geven het meest voor je geld?

Going by our grades, Hootsuite and Publer give the most for the money among social media schedulers: no tool on this chart scores higher without costing more.

Bekijk alle 21 in de grafiek

Houden of zelf maken

Zou je er zelf een kunnen maken?

Houden14Jij beslist6Maken1Van 7 van deze social media-planners kun je op zijn minst de basis zelf maken.

Prijs
Draait op
Moet zijn

21 tools

Tools

  • Agorapulse

    Social media

    2.2GPA

    Social media inbox, publishing and ROI reports, priced per user

    Gratis proefperiode · vanaf $79/maandWeb · iOS · Android
  • Brand24

    Social media

    2.2GPA

    Social listening across social networks, news, blogs and podcasts

    Gratis proefperiode · vanaf $199/maandWeb · iOS · Android
  • Buffer

    Social media

    2.8GPA

    Social media scheduler priced by the channel, with a free plan

    Gratis plan · vanaf $5/maandWeb · iOS · Android
  • ContentStudio

    Social media

    2.4GPA

    Social media planner with AI content, inbox and agency workspaces

    Gratis proefperiode · vanaf $19/maandWeb · iOS · Android
  • Hootsuite

    Social media

    2.6GPA

    Social media suite for publishing, inbox, listening and reports

    Gratis proefperiode · vanaf $99/maandWeb · iOS · Android
  • Hypefury

    Social media

    2.2GPA

    Post scheduler for creators on Bluesky, Threads, LinkedIn and more

    Gratis proefperiode · vanaf $5/maandWeb
  • Iconosquare

    Social media

    2.4GPA

    Social media analytics and scheduling for brands and agencies

    Gratis plan · vanaf €9/maandWeb · iOS · Android
  • Later

    Social media

    2.4GPA

    Visual social media planner with link in bio and analytics

    Gratis proefperiode · vanaf $18.75/maandWeb · iOS · Android
  • Metricool

    Social media

    2.4GPA

    Social media planner and analytics priced by the number of brands

    Gratis plan · vanaf $20/maandWeb · iOS · Android
  • Ocoya

    Social media

    2.0GPA

    AI-assisted social scheduler with a design studio and workflows

    Gratis proefperiode · vanaf $29/maandWeb
  • Planable

    Social media

    2.2GPA

    Social media planning and approvals for agencies and brand teams

    Gratis proefperiode · vanaf $33/maandWeb · iOS · Android
  • Publer

    Social media

    2.6GPA

    Social media scheduler priced by connected accounts and members

    Gratis plan · vanaf $4/maandWeb · iOS · Android
  • Sendible

    Social media

    2.2GPA

    Social media management for agencies, with unlimited users

    Gratis proefperiode · vanaf $29.75/maandWeb
  • Sked Social

    Social media

    2.2GPA

    Social media scheduler for teams that need approvals and reports

    Gratis proefperiode · vanaf $58/maandWeb · iOS · Android
  • SocialBee

    Social media

    2.2GPA

    Category-based social media scheduler that recycles evergreen posts

    Gratis proefperiode · vanaf $29/maandWeb · iOS · Android
  • SocialPilot

    Social media

    2.4GPA

    Social media scheduler for agencies and small teams, priced by plan

    Gratis proefperiode · vanaf $25.50/maandWeb · iOS · Android
  • Sprout Social

    Social media

    2.2GPA

    Social media management with a shared inbox, listening and reports

    Gratis proefperiode · vanaf $79/maandWeb · iOS · Android
  • Tailwind

    Social media

    2.2GPA

    Pinterest scheduler that designs, writes and times Pins for you

    Gratis proefperiode · vanaf $17.99/maandWeb
  • Taplio

    Social media

    2.0GPA

    LinkedIn post writing, scheduling and engagement tool

    Gratis proefperiode · vanaf $32/maandWeb
  • Vista Social

    Social media

    2.6GPA

    Social media management with inbox, DM automations and reviews

    Gratis proefperiode · vanaf $99/maandWeb · macOS · iOS +1
  • Zoho Social

    Social media

    2.6GPA

    Social media scheduler priced per brand, with agency plans

    Gratis plan · vanaf $10/maandWeb · iOS · Android

Veelgestelde vragen

Wat zijn de beste social media-planners?

Op 17 okt 2026 rangschikt ToolGPA Buffer als eerste (voor: most people), Zoho Social als tweede (voor: small teams that need a full inbox and approvals), Metricool als derde (voor: freelancers and small agencies handling several brands).

Hoe rangschikt ToolGPA social media-planners?

Op basis van wat de eigen pagina’s van elke tool laten zien (prijs, gratis plan, platformen, functies en grenzen) en van wat mensen erover zeggen in openbare reviews en discussies. Niet op basis van eigen tests. De eerste plaats gaat naar de tool die bij de meeste mensen past, en de tweede en derde naar de beste keuzes voor de lezers die daarbuiten vallen.