AB Tasty vs Kameleoon (2026): which should you pick?
As of Nov 12, 2026, Kameleoon grades higher than AB Tasty: 2.0 against 1.6 out of 4.0.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
AB Tasty grades higher on value for money. Kameleoon grades higher on the free plan and platforms. They get the same grade on features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Kameleoon
A/B testing, feature management and personalization platform
Which one is for you
Pick AB Tasty if
- Fits if you run tests and personalisation on a busy site
- Works for teams that want testing and feature flags from one vendor
Look elsewhere if
- Skip it if you need a price first: none could be read
- Not for you if you want a free plan or trial, as none is on record
- Watch out: the documentation marks Flagship as deprecated
- Too heavy for a small site that just needs to count visitors
Pick Kameleoon if
- Fits if you run a steady programme of site experiments
- Works for teams that want a trial of AI-assisted test setup first
Look elsewhere if
- Pricey if you're small: $495 a month for Starter
- Tight if you run many tests: Starter stops at 10 experiments and 50,000 visitors
- Watch out: feature management, personalisation, mobile testing and bandits are add-ons
- Watch out: the plans page doesn't say if $495 is billed monthly or annually
How we grade them
| 1.6GPAAB TastyWeak | 2.0GPAKameleoonFair | |
|---|---|---|
| Value for money | CNo price could be read; the pricing page answered us with a bot check. With nothing to compare, it sits in the middle. | D$495 a month for Starter, well past the category's dearest-tenth start of $299, with feature management and more as add-ons. |
| Free plan and trial | FNo free plan or free trial is on record for it. | CA 30-day trial with no card, limited to 3 experiments. No free plan. |
| Features | CWeb experimentation, feature experimentation, commerce tools and AI features. The docs mark Flagship as deprecated. | CPrompt-based testing, statistics tools, segmentation and sequential testing. Feature management, personalisation, mobile testing and bandits are add-ons. |
| Ease of use | CNo rating on record. You install a site tag and learn a dashboard. | CNo rating on record. You set up a site tag and tests. |
| Platforms and integrations | CWeb only, with no integrations named on the listing. | BWeb, with Figma, Slack, Adobe Analytics and 6sense. |
| Best for | A/B testing and personalisation for larger sites | A/B testing and feature flags for bigger teams |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AB Tasty and Kameleoon. How we grade
Where they differ
- Kameleoon also covers reports.
At a glance
| AB Tasty | Kameleoon | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | Not published | $495 per month for up to 10 experiments and 50,000 visitors (billing basis not shown) |
| Free plan | None | None |
| Free trial | None listed | PBX Starter free trial: 30 days, no credit card required, up to 3 experiments. |
| Web | ||
| Made by | AB Tasty | Kameleoon |
| Price read from | Not confirmed | kameleoon.com |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
AB Tasty
- No prices could be read: the vendor's homepage and pricing page answered with a bot check.
- The product is used through a browser dashboard and a site tag; no desktop apps are documented.
- The documentation marks its Flagship product as deprecated.
Kameleoon
- Starter is limited to 10 experiments and 50,000 tested visitors a month.
- Feature management, feature experimentation, personalization, mobile app testing, a code editor, bandits and CUPED are add-ons to Starter.
- The plans page does not say whether $495 a month is billed monthly or annually.
Key features
AB Tasty
- Web experimentation and personalization
- Documented tools for running tests and personalized experiences on a website, installed with a tag.
- Feature experimentation and rollout
- Experiments and gradual rollouts of features, with an API and SDKs for developers.
- Commerce tools
- Recommendations, merchandising and search for online stores.
- Evi AI tools
- A suite of AI features that includes idea generation and analysis of test results.
- Widgets
- Ready-made on-site widgets for adding engagement elements to a page.
Kameleoon
- Prompt-Based Experimentation
- Experiments on a website are built by chatting with Kameleoon's AI assistant, called PBX.
- Statistics tools
- Sequential testing, multiple testing correction, sample ratio mismatch detection and holdout groups.
- Feature management and experimentation
- Feature flags and rollouts, and experiments run from code; listed as extra capabilities on Starter.
- Personalization and bandits
- Personalization plus contextual and multi-armed bandits as add-on capabilities.
- Mobile app testing
- Experiments inside mobile apps, offered as an add-on to Starter.
Plans
AB Tasty
Pricing could not be confirmed. See abtasty.com.
Kameleoon
PBX Starter$495
per month for up to 50,000 visitors; basis not shown
Up to 10 experiments and 50,000 tested visitors a month, with sequential testing, 40+ segmentation criteria, SRM detection and a Figma integration.
EnterpriseCustom
Unlimited experiments and tested traffic, advanced capabilities and a dedicated support team.
Common questions
Which is cheaper, AB Tasty or Kameleoon?
As of Nov 12, 2026, AB Tasty has no price we could confirm, and Kameleoon starts at $495 per month for up to 10 experiments and 50,000 visitors (billing basis not shown).
Which has a free plan, AB Tasty or Kameleoon?
As of Nov 12, 2026, neither AB Tasty nor Kameleoon has a free plan. Kameleoon has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.