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Amazon Seller Tools

Research products, track profit, reprice and run ads for an Amazon store.

Free guide to Amazon seller tools

Our top three Amazon seller tools

sellerboard comes first because most small sellers need to know their profit, and it adds stock planning, review requests and lost-stock claims from $15 a month billed yearly. Helium 10 is second for sellers still finding a product. Keepa is third for resellers checking price and sales rank history; it grades higher than sellerboard on free use and its phone app, but it is data only. Carbon6 narrowly missed: ManageByStats has a free profit dashboard, but its other tools are priced one by one. Jungle Scout's research costs $29 a month billed yearly, with no free trial.

  1. First: sellerboard

    Free trial · from $15/mo

    For: Most small Amazon sellers

    sellerboard counts Amazon fees, ad spend, refunds, product costs and other expenses to show net profit by product and order. Every plan adds inventory forecasts, review requests, PPC optimization, listing change alerts and claims for lost FBA stock, and it also connects to Shopify, Walmart and eBay. Standard is $15 a month billed annually at $179 ($19 monthly) for up to 3,000 orders a month, after a 1-month free trial with no card. It runs on the web, iPhone, Android and as a browser extension. Know the limits: there is no product or niche research, no free plan after the trial, and limiting each user's access needs Enterprise at $63 a month.

    sellerboard pricing and details
  2. Second: Helium 10

    Free plan · from $99/mo

    For: Sellers still looking for a product to launch

    Helium 10 covers product research with Black Box and Xray, keyword research with Cerebro and Magnet, an AI listing builder, rank tracking, profits, inventory, review requests and FBA refund claims, and reaches Walmart and TikTok Shop too. A free account with limited uses of each tool has no end date, and Platinum, for up to $100K a year in sales, is $99 a month billed annually ($129 monthly). It is second because Platinum is mostly research, with 20 tracked ASINs and 40 inventory SKUs, while ad automation and profit and loss reports need Diamond at $279 a month. It runs on the web and a Chrome extension only.

    Helium 10 pricing and details
  3. Third: Keepa

    Free plan

    For: Resellers checking a product's price and sales rank history

    Keepa charts the price history of Amazon products in 11 Amazon stores, with sales rank, Buy Box, offer count and review history, and alerts you when a price drops or stock returns. The site, Chrome, Firefox and Edge extensions and phone apps are free for charts and alerts, and there is a developer API. Its iPhone and iPad app averages 4.8 from about 1,500 ratings. It is third because it is a data tool only, with no profit, inventory, listing or ad features, and which seller data needs a paid subscription is not on record, so check keepa.com before relying on it.

    iPhone and iPad app: 4.8 out of 5 on the App Store

    Keepa pricing and details

Ranked on Oct 18, 2026 from what each listing shows and what people say about the tool, not from our own testing. How we rank

Price against what you get

Which Amazon seller tools give the most for the money?

Going by our grades, Carbon6 and Getida give the most for the money among Amazon seller tools: no tool on this chart scores higher without costing more.

See all 14 on the chart

Keep or make

Could you make your own?

Keep17Your call0Make0None of these Amazon seller tools is one to make.

Price
Runs on
Must be

17 tools

Tools

  • AMZScout

    Amazon Sellers

    2.4GPA

    Amazon product research extension and database with an AI chatbot

    Free trial · from $399.99/yrWeb
  • Aura

    Amazon Sellers

    2.0GPA

    AI repricer that changes Amazon and Walmart prices to win the Buy Box

    Free trial · from $37/moWeb
  • BidX

    Amazon Sellers

    1.4GPA

    Amazon and Walmart ad automation, self-serve or managed for you

    From $195/moWeb
  • BQool

    Amazon Sellers

    2.4GPA

    AI and rule-based Amazon repricer, with PPC and review tools

    Free trial · from $22.50/moWeb
  • Carbon6

    Amazon Sellers

    2.6GPA

    Family of Amazon seller tools for profit, reimbursements and ads

    Free plan · from $0.95/moWeb
  • DataHawk

    Amazon Sellers

    1.8GPA

    Marketplace analytics for Amazon and Walmart brands and agencies

    PaidWeb
  • Getida

    Amazon Sellers

    2.2GPA

    Recovers Amazon FBA reimbursements for a share of what it gets back

    FreeWeb
  • Helium 10

    Amazon Sellers

    2.4GPA

    All-in-one Amazon seller suite for research, listings, ads and profits

    Free plan · from $99/moWeb
  • Jungle Scout

    Amazon Sellers

    2.0GPA

    Amazon product and keyword research, with tools to run a store

    From $29/moWeb
  • Keepa

    Amazon Sellers

    2.8GPA

    Amazon price history charts, price-drop alerts and market data

    Free planWeb · iOS · Android
  • Perpetua

    Amazon Sellers

    1.2GPA

    Goal-based ad automation for Amazon, Walmart and other marketplaces

    From $695/moWeb
  • Quartile

    Amazon Sellers

    1.8GPA

    AI ad platform with a managed team for Amazon and retail media ads

    PaidWeb
  • SellerApp

    Amazon Sellers

    2.2GPA

    Amazon ads automation, profit tracking and product research in one

    Free plan · from $99/moWeb
  • sellerboard

    Amazon Sellers

    2.6GPA

    Profit analytics for Amazon sellers, with inventory and review tools

    Free trial · from $15/moWeb · iOS · Android
  • SmartScout

    Amazon Sellers

    1.8GPA

    Amazon market research by product, brand, seller and category

    From $29/moWeb
  • Teikametrics

    Amazon Sellers

    2.0GPA

    AI ad, listing and inventory platform for Amazon, Walmart and TikTok

    Free trial · from $149/moWeb
  • ZonGuru

    Amazon Sellers

    1.4GPA

    AI listing rewrites and monitoring for Amazon US and UK sellers

    Free plan · from $124/moWeb

Common questions

What are the best Amazon seller tools?

ToolGPA ranks sellerboard first (for: most small Amazon sellers), Helium 10 second (for: sellers still looking for a product to launch), Keepa third (for: resellers checking a product's price and sales rank history). sellerboard comes first because most small sellers need to know their profit, and it adds stock planning, review requests and lost-stock claims from $15 a month billed yearly. Helium 10 is second for sellers still finding a product. Keepa is third for resellers checking price and sales rank history; it grades higher than sellerboard on free use and its phone app, but it is data only. Carbon6 narrowly missed: ManageByStats has a free profit dashboard, but its other tools are priced one by one. Jungle Scout's research costs $29 a month billed yearly, with no free trial.

How does ToolGPA rank Amazon seller tools?

From what each tool's own pages show (price, free plan, platforms, features and limits) and from what people say about it in public reviews and discussions. Not from our own testing. First place goes to the tool that suits the most people, and second and third to the best choices for the readers it leaves out.