SellerApp
Amazon ads automation, profit tracking and product research in one
SellerApp report card
Fair · out of 4.0 · graded Oct 18, 2026
Best for automating Amazon PPC with profit in view
SellerApp leans towards ads. It automates Amazon PPC bids with rules and dayparting, shows profit per product after fees and ad spend, and adds product research and listing scores. The free plan is fine for a look. Paid plans start at $99 a month and climb with your ASINs, ad spend and revenue, so check what you'd really pay.
Who SellerApp is for
- Great if you spend a lot on Amazon PPC and want rules to manage the bids
- Handy when you want profit per product after ads and fees in the same place
- Good for agencies running several Amazon ad accounts
Who SellerApp is not for
- Skip it if you want a fixed price up front, as plans rise with ASINs, ad spend and revenue
- Not for you if inventory planning or reimbursement claims are what you're after
- Pricey if you want the account manager, on the Smart Plan at $250 a month after the first 3
Why SellerApp gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyPro is $99 a month and up, rising with your ASINs, ad spend and revenue. The FAQ says yearly billing saves 50%, but no yearly price is shown. That's inside the normal range here. The Smart Plan, with an account manager, is $250 after $149 for the first 3 months.
- CFree plan and trialFreemium is free for as long as you like, with no card: basic product research, an advertising overview, campaign manager and listing quality checks. Access is limited, so it's a taster rather than a plan you'd run a store on.
- CFeaturesRule-based PPC automation with hourly bids and dayparting, a profit dashboard per ASIN, listing scores and an extension. Product research is the basic part, and there's nothing on record for inventory, review requests or reimbursements.
- CEase of useNo rating on record. Bid rules, dayparting and profit tracking all need your seller and ad accounts connected and your costs filled in, and there's a fair bit to learn.
- BPlatforms and integrationsWeb and a Chrome extension, with no phone or desktop app. It connects to Seller Central, Amazon Ads, Amazon DSP and Amazon Marketing Cloud, and there's a data API billed by usage.
What these grades rest on. Graded from this listing, whose facts were read from SellerApp's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/sellerapp#review"><img src="https://toolgpa.com/badge/sellerapp.svg" alt="SellerApp: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where SellerApp stands among Amazon seller tools
SellerApp's GPA of 2.2 is higher than 9 of the 16 other Amazon seller tools we grade, and level with 1.
It stands best on platforms and integrations (B, above 6 of 16) and worst on ease of use (C, above 0).
Its paid plans start at $99 a month, against a middle price of $29 for the category: 9 of the 12 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 2 tools score higher and cost less.
Each grade against the category
Every bar is all 17 Amazon seller tools we grade, cut by the letter each got. SellerApp’s own letter is outlined.
- CValue for moneyAbove 3 of 16, level with 9
- CFree plan and trialAbove 7 of 16, level with 7
- CFeaturesAbove 1 of 16, level with 13
- CEase of useAbove 0 of 16, level with 14
- BPlatforms and integrationsAbove 6 of 16, level with 10
Price against what you get
Each dot is one of 14 Amazon seller tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep SellerApp, or make your own?
Keep it
To replace SellerApp you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one.
It costs $1,188 a year.
What you could not
- Data from Amazon's seller tools and years of sales estimates.
- Search volumes for millions of keywords, gathered and kept up to date.
- Daily checks of where your pages rank in search results.
- Connections that pull numbers from dozens of other services.
- It plugs into other products, Amazon Seller Central, Amazon Ads and Amazon DSP among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. SellerApp’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is SellerApp?
SellerApp is a web platform and Chrome extension for Amazon sellers that leans toward advertising. It automates PPC bids with rules and dayparting, tracks profit by product after fees and ad spend, scores listings and researches products and keywords. The company also sells managed ad services, an agency platform and a data API.
SellerApp has a free plan. Paid plans start at $99 per month and up. See every plan
Good for
- Sellers who spend heavily on Amazon PPC and want rule-based automation
- Sellers who want profit after ads and fees by product
- Agencies managing several Amazon ad accounts
Worth knowing
- The Smart Plan's $149 price lasts for the first 3 months; the page shows $250 a month after that.
- Plan prices start at the figures shown and rise with the number of ASINs, ad spend and revenue.
- Agencies pay from $300 a month plus 0.5% to 2.5% of Amazon ad spend.
- Managed ad services and API access are quoted separately through sales.
Key features
- PPC automation
- Rule-based bid automation with preset rules such as ACoS Reducer and Target Harvester, hourly bid changes from Marketing Stream data and dayparting.
- Profit dashboard
- Tracks FBA fees, ad spend, storage, shipping and product costs to show margin, net profit, ROI and TACoS for each ASIN.
- Product and keyword research
- Finds products and keyword opportunities, with keyword rank tracking on paid plans.
- Listing Quality Index
- Scores listings on titles, bullet points, images, backend keywords, descriptions and A+ content.
- Chrome extension
- Shows estimated daily orders, revenue, BSR, FBA fees and opportunity scores on Amazon search and product pages.
- Data API
- A REST API returns product, sales, advertising and keyword data, billed monthly by usage.
SellerApp pricing
- Starts at
- $99 per month and up
- Free plan
- Freemium plan, free for as long as you like with no card: basic product research, product intelligence, an advertising overview, campaign manager and listing quality checks.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Freemium | $0 | Basic product research and overview, product intelligence, advertising overview, campaign manager and listing quality, with limited access. |
| Pro Plan | $99per month and up | For sellers growing several products: adds insights, keyword tracking, listing quality reports, ads automation and email support. |
| Smart Plan with Automation | $250per month and up | Advertising automation, quarterly business reviews, chat support and a dedicated account manager. Advertised at $149 a month for the first 3 months. |
| Custom | Custom | Smart Plan plus data warehousing, custom development, a product solution expert and priority support, arranged on a call. |
Read from sellerapp.com on Oct 18, 2026. Prices change, so confirm with SellerApp before you buy.
Ways to pay less
- Other savingsSmart Plan at $149 for the first 3 months
The pricing page shows the Smart Plan with Automation at $149 a month for the first 3 months, down from $250.
Stated on sellerapp.com - Annual discountSave 50% with a yearly plan
SellerApp's pricing FAQ says a yearly subscription saves 50% of the fees compared with paying monthly.
Stated on sellerapp.com
Works with
- Amazon Seller Central
- Amazon Ads
- Amazon DSP
- Amazon Marketing Cloud
SellerApp alternatives
- SellerApp vs Helium 10
Free plan · from $99/mo
- SellerApp vs Jungle Scout
From $29/mo
- SellerApp vs Teikametrics
Free trial · from $149/mo
- SellerApp vs sellerboard
Free trial · from $15/mo
- SellerApp vs Perpetua
From $695/mo
Common questions
Is SellerApp free?
SellerApp has a free plan. Freemium plan, free for as long as you like with no card: basic product research, product intelligence, an advertising overview, campaign manager and listing quality checks. Paid plans start at $99 per month and up.
How much does SellerApp cost?
SellerApp lists 4 plans. Freemium: $0. Pro Plan: $99 per month and up. Smart Plan with Automation: $250 per month and up. Custom: custom pricing. Prices were read from sellerapp.com on Oct 18, 2026.
What platforms does SellerApp work on?
SellerApp is available on Web. It also has a browser extension.
Does SellerApp offer any discounts?
SellerApp publicly lists the following: Smart Plan at $149 for the first 3 months; Save 50% with a yearly plan.
Does SellerApp have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. SellerApp is listed for Web.
Does SellerApp have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. SellerApp is listed for Web.
Is SellerApp open source?
SellerApp is not described as open source on its own site, as read on Oct 18, 2026.
Does SellerApp have an API?
Yes. SellerApp offers a public API, according to its own site.
What does SellerApp integrate with?
SellerApp's listing names Amazon Seller Central, Amazon Ads, Amazon DSP and Amazon Marketing Cloud. A listing names up to eight integrations, so it may connect to more.
Who makes SellerApp?
SellerApp is made by SellerApp.
What are the alternatives to SellerApp?
The closest alternatives to SellerApp in our directory are Helium 10, Jungle Scout, Teikametrics, sellerboard and Perpetua. Each one has a side-by-side comparison with SellerApp.
How does SellerApp compare with other Amazon seller tools?
SellerApp's GPA of 2.2 is higher than 9 of the 16 other Amazon seller tools we grade, and level with 1. It stands best on platforms and integrations (B, above 6 of 16) and worst on ease of use (C, above 0).
Is SellerApp good value for money?
ToolGPA grades SellerApp C for value for money. Its paid plans start at $99 a month, against a middle price of $29 for the category: 9 of the 12 others that charge start lower. On features, ease of use and platforms it scores 2.3 out of 4. 2 tools score higher and cost less.
Could I make my own version of SellerApp?
To replace SellerApp you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one. It costs $1,188 a year. What you could not make: Data from Amazon's seller tools and years of sales estimates. Search volumes for millions of keywords, gathered and kept up to date. Daily checks of where your pages rank in search results. Connections that pull numbers from dozens of other services. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.