Affise vs CAKE (2026): which should you pick?
As of Nov 12, 2026, Affise and CAKE share a 1.6 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about the free plan, where Affise grades higher, or value for money, where CAKE does.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Affise
Partner marketing and affiliate tracking platform
Which one is for you
Pick Affise if
- Fits if you run an affiliate network or media-buying operation with real volume
- Makes sense if you can sign a contract to get the lower price
Look elsewhere if
- Pricey if you're small: $499 a month is the floor and $625 without a contract
- Tight if you pass 7,000 conversions or 50 offers on Beginner
- Watch out: the contract length isn't stated, and overage prices aren't listed
- Not for you if you want a free plan, as only a 14-day trial is shown
Pick CAKE if
- Fits if you run affiliate or lead-generation offers and want a vendor to set it up
- Works for teams that want support by phone and email at any hour
Look elsewhere if
- Skip it if you want a price on the page, as none is published
- Not for you if you want a free plan or trial, because only a demo is offered
- Watch out: lead distribution is sold as a separate solution
- Tight if you run a tiny program: it's sold through sales, not sign-up
How we grade them
| 1.6GPAAffiseWeak | 1.6GPACAKEWeak | |
|---|---|---|
| Value for money | D$499 a month on a contract ($625 without) for Beginner, which is the start of the dearest tenth of the category ($499). | CNo price is published; the call to action is Request a Demo. Middle by default. |
| Free plan and trial | DA 14-day trial is listed on every plan, but the page doesn't say whether a card is needed. | FNo free plan or trial is shown on the listing or the pages read. |
| Features | CTracking, a payments module, offer and partner management. Beginner lacks smartlinks, click caps and advertiser caps. | CAffiliate tracking, targeting and caps, fraud controls, payments, white label and API. Lead distribution is a separate product. |
| Ease of use | CNo store rating on record. A tracking platform you configure with offers, partners and domains. | CNo store rating on record. A demo and a dedicated Client Success Manager are part of getting started. |
| Platforms and integrations | CWeb only, with no integrations listed on the listing. | CWeb only, with 3 integrations listed on the listing. |
| Best for | affiliate and partner tracking for ad networks | affiliate tracking and lead distribution |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Affise and CAKE. How we grade
Where they differ
At a glance
| Affise | CAKE | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $499 per month on a signed contract ($625 without commitment) | Not published |
| Free plan | None | None |
| Free trial | 14-day trial listed on every plan | None listed |
| Web | ||
| Made by | Affise | CAKE |
| Price read from | affise.com | Not confirmed |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Affise
- The page prices plans two ways: a lower price with a signed contract and a higher one monthly. The contract length is not stated.
- The page says plans can be discounted 7% on a yearly plan.
- Beginner is limited to 7,000 conversions and 50 offers, and lacks smartlinks, click caps and advertiser caps.
- Higher conversion or impression volumes than the plan includes need a custom plan; the page does not list overage prices.
CAKE
- No price is published; the site's call to action is Request a Demo.
- Support is described as phone and email, 24 hours a day, with a dedicated Client Success Manager.
- Lead distribution is a separate solution from the affiliate marketing software.
Key features
Affise
- Tracking
- Tracking by click and impression, with plan-dependent options such as view-through attribution, smartlinks, caps and QR code tracking.
- Affise Pay
- Affise Pay is listed on every plan for paying affiliates in bulk.
- Offer and partner management
- Unlimited partners and users on every plan, with offer limits only on Beginner at 50 offers.
- Support tiers
- Support ranges from email on Beginner to a dedicated customer success manager on Expand and Custom.
- Industry setups
- The site has pages for ecommerce, media buying, SaaS, finance and crypto, creators, travel, dating, web3 and iGaming.
CAKE
- Affiliate tracking
- Measures each impression, click and conversion for revenue and payout attribution, with event tracking along the customer journey.
- Targeting and caps
- Target by location, device, browser and carrier, and set click and conversion caps with redirect rules for traffic over a cap.
- Fraud controls
- Pixel whitelisting and custom alerts for unusual campaign behavior, with links to Xverify, BriteVerify and e-Hawk.
- CAKE Pay
- Handles partner payments and tax document production.
- White label and API
- A white-labeled interface with your brand, plus an open API for automation and reporting data.
- Lead distribution
- A separate product that collects, validates and routes leads in real time.
Plans
Affise
Beginner$499
per month on a signed contract ($625 without)
7,000 conversions, 5M impressions, 50 offers, unlimited partners and users. Email support, self-service onboarding. New customers only.
Core$699
per month on a signed contract ($888 without)
40,000 conversions, 15M impressions, 2 custom domains, unlimited offers, chat support and a dedicated onboarding manager.
Expand$999
per month on a signed contract ($1,239 without)
50,000 conversions, 20M impressions, 5 custom domains, impression caps, promo codes and a dedicated customer success manager.
Custom$1,999
per month on a signed contract ($2,499 without)
Tailored conversions, impressions and domains, premium chat support and regular training sessions for new team members.
CAKE
Pricing could not be confirmed. See getcake.com.
Ways to pay less
Affise
- Annual discount
7% off with a yearly plan
The pricing page says each plan is monthly or discounted by 7% on a yearly plan.
CAKE
No public discounts listed.
Common questions
Which is cheaper, Affise or CAKE?
As of Nov 12, 2026, Affise starts at $499 per month on a signed contract ($625 without commitment), and CAKE has no price we could confirm.
Which has a free plan, Affise or CAKE?
As of Nov 12, 2026, neither Affise nor CAKE has a free plan. Affise has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.
