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FLUX by Black Forest Labs vs Bria (2026): which should you pick?

As of Nov 12, 2026, FLUX by Black Forest Labs and Bria share a 2.0 GPA, and only FLUX by Black Forest Labs has a free plan.

Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 12, 2026 by ToolGPA

FLUX by Black Forest Labs grades higher on ease of use. Bria grades higher on platforms. They get the same grade on value for money, the free plan and features.

Price, platforms and features side by side. The table says where each price was read and when.

FLUX by Black Forest Labs

FLUX image and video models, paid per use via API and playground

Free plan

Bria

Licensed-data image generation and editing API for businesses

Free trial · from $0.018

Which one is for you

Pick FLUX by Black Forest Labs if

  • Fits if you make the odd image and would rather pay per picture than monthly
  • Works for developers building image or video generation into their own product

Look elsewhere if

  • Skip it if you want an app with styles, projects and a gallery, not a playground
  • Not for you if you need a known monthly bill, since you pay per image and $0.17 a second for HD video
  • Pricey if you make hundreds of FLUX 3 images a month, as every one is charged
  • Watch out: FLUX.2 [klein] 9B, FLUX.2 [dev] and FLUX.1 [dev] weights are non-commercial, and license prices aren't published
  • Skip it if you want a phone app, integrations or a student discount, as the listing shows none

Pick Bria if

  • Fits if you are a developer who wants image generation with attribution built in
  • Works for businesses that need licensed training data behind their images

Look elsewhere if

  • Skip it if you want an app to click around in, as this is an API
  • Tight if you rely on the free tier, since the 100 free generations are a one-time grant
  • Watch out: indemnification is capped on pay-as-you-go, and unlimited cover is Enterprise only
  • Watch out: each endpoint is priced differently, from $0.018 to $0.30 a call, so costs are hard to forecast

How we grade them

2.0GPAFLUX by Black Forest LabsFair2.0GPABriaFair
Value for money
CNo subscription, so no monthly plan to set against this category. You prepay credits at $0.01 each: a FLUX 3 image costs $0.048 and a Klein one $0.009, so $10 makes about 200 FLUX 3 images. Light use beats any plan here, heavy use won't.
CPay-as-you-go from $0.018 a generation, up to $0.30 for the Ad Delayer, depending on the endpoint. That cannot be set against a monthly price, so it sits in the middle.
Free plan and trial
CThe FLUX.2 [klein] 4B weights are free under Apache 2.0, commercial use included, but only if you can run them on your own hardware. The hosted playground and API have no free credits on record.
C100 free generations with no card, 10 requests a minute, on all models. It is a one-time grant: the page does not say it renews.
Features
CFLUX 3 makes images with accurate text and clips up to 20 seconds with sound, and FLUX Tools erase, outpaint and deblur. For a person, though, the listing shows a playground over an API, with no styles, projects or gallery around it.
CGeneration, background removal, eraser, fill, expansion and upscaling as separate calls, with structured prompts and attribution. Its ad app, Bria Create, is a separate demo-led product.
Ease of use
CNo app rating on record. The playground needs no code, but you're buying credits, picking models and resolutions and paying per image, which is a developer's way of working.
DNo store rating on record. It is an API, MCP and SDK product, so you need to write code against it.
Platforms and integrations
CA web playground and an API, plus open weights to run on your own machine. No phone app and no integrations in the listing.
BWeb console with an API, SDKs, MCP and plugins for Photoshop and Figma. No desktop or phone app is listed.
Best forpay-per-image FLUX models and open weightslicensed-data image API for developers

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: FLUX by Black Forest Labs and Bria. How we grade

Where they differ

  • FLUX by Black Forest Labs is self-hostable, according to its own site.
  • FLUX by Black Forest Labs also covers video generation.
  • Bria also covers ad creative.
In commonWebPublic APIAI featuresImage generation

At a glance

FLUX by Black Forest LabsBria
PricingFree planFree trial
Starts atNot published$0.018 per generation and up, pay as you go
Free planThe FLUX.2 [klein] 4B weights are free to download and run yourself under Apache 2.0, commercial use included. The hosted playground and API need bought credits.None
Free trialNone listed100 free generations, no credit card needed.
Web
Made byBlack Forest LabsBria
Price read frombfl.aibria.ai
CheckedOct 17, 2026Nov 12, 2026

Worth knowing

FLUX by Black Forest Labs

  • Hosted use is pay as you go: FLUX 3 Image costs $0.048 per 1K image, Klein $0.009, and FLUX 3 video $0.17 a second at HD.
  • There is no subscription for the playground or API, and no published monthly price for any self-hosting license.
  • FLUX.2 [klein] 9B, FLUX.2 [dev] and FLUX.1 [dev] weights are non-commercial; running them commercially needs a paid license.
  • There is no student discount, and volume discounts on API use are arranged through sales.

Bria

  • Prices are per call and differ by endpoint, from $0.018 for background removal to $0.30 for the Ad Delayer.
  • Indemnification is capped on pay-as-you-go; unlimited IP indemnification is Enterprise only.
  • Whether the 100 free generations renew is not stated, so the free allowance is recorded as a one-time grant.
  • Bria Create, the ad-production app, is a separate offering with a demo-led sign-up and no public price.

Key features

FLUX by Black Forest Labs

FLUX 3 image and video
One model family covers images with accurate text rendering and video clips of up to 20 seconds with optional generated speech, effects and ambience.
Image editing tools
FLUX.2 models edit images from a prompt, and FLUX Tools add outpainting, object erasing and deblurring.
Browser playground
Try the models without code in the playground, which charges the same credit prices as the API.
API with prepaid credits
Credits cost $0.01 each, are shared across an organization's projects, do not expire, and can be topped up automatically.
Open weights
Models such as FLUX 3 Image Klein and FLUX.2 [klein] can be downloaded from Hugging Face and GitHub and fine-tuned on your own hardware.

Bria

Structured prompts
Visual Generative Language describes lighting, camera, composition and objects as structured JSON, so the same spec can be rerun.
Image editing endpoints
Background removal, background generation, eraser, generative fill, image expansion and resolution increase are separate API calls.
Fibo models
The Fibo family generates images; Fibo is listed at $0.032 an image and Fibo Lite at $0.0288.
Attribution and provenance
Bria says every image carries data attribution, and Enterprise adds per-image reports on copyrightability.
Integrations
SDKs, iFrames, APIs, MCP, and plugins for Photoshop and Figma.

Plans

FLUX by Black Forest Labs

  • FLUX.2 [klein] 4B open weights$0

    Download from Hugging Face and host it yourself under Apache 2.0, with free commercial use.

  • Builder licenseCustom

    Self-serve monthly license bought in the dashboard; price not published. 10K images a month, 1 domain, 10 users.

  • Platform licenseCustom

    For products offering FLUX to their own users: 100K images a month on 1 domain, sold through sales.

  • Professional licenseCustom

    For agencies making images for named clients: 100K images a month, first 3 clients included, sold through sales.

  • EnterpriseCustom

    All models and new releases, custom volume, volume discounts and an SLA, with combined API and weights pricing.

Bria

  • Free$0

    100 free generations, all models by API, MCP or SDK, 10 requests a minute, queue-based latency and Discord support.

  • Pay-as-you-go$0.018

    per generation and up, billed as used

    No cap on generations, 60 requests a minute, priority queue, standard support and capped standard indemnification.

  • EnterpriseCustom

    Unlimited IP indemnification, SSO/SAML, audit logs, on-premises or own-cloud deployment and custom rate limits.

Common questions

Which is cheaper, FLUX by Black Forest Labs or Bria?

As of Nov 12, 2026, FLUX by Black Forest Labs publishes no starting price, and Bria starts at $0.018 per generation and up, pay as you go.

Which has a free plan, FLUX by Black Forest Labs or Bria?

As of Nov 12, 2026, only FLUX by Black Forest Labs has a free plan. Bria does not, though it has a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade