Skip to content

Link Whisper vs PrettyLinks (2026): which should you pick?

As of Oct 23, 2026, Link Whisper grades higher than PrettyLinks: 2.8 against 2.2 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

Link Whisper grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Link Whisper

WordPress plugin that suggests and adds internal links with AI

Free plan · from $97/yr

PrettyLinks

WordPress plugin for branded short links and affiliate link tracking

Free plan · from $249/yr

Which one is for you

Pick Link Whisper if

  • Fits if you run a self-hosted WordPress blog with hundreds of posts to link together
  • Works for WooCommerce stores with product pages nothing links to

Look elsewhere if

  • Skip it if your site isn't on self-hosted WordPress
  • Tight if you stay free, as each link is pasted by hand and bulk linking, auto-linking and broken link checks need Premium
  • Watch out: AI credits refresh once a year, and refunds cover the first licence only, not renewals or credits
  • Watch out: the pricing page gives a 14-day money-back guarantee while the WordPress.org listing says up to 30 days

Pick PrettyLinks if

  • Fits if you share affiliate links and want them short and on your own domain
  • Works for affiliate sites wanting old posts linked to products by keyword

Look elsewhere if

  • Watch out: the prices shown are first-year deals, and renewals are $249, $374 or $499 a year
  • Pricey if you want keyword auto-linking or split tests, which start on Marketer at $374 a year
  • Tight if you want QR codes or product displays, which need Super Affiliate at $499 a year
  • Not for you if you want a trial, as there isn't one, only a 14-day money-back guarantee
  • Watch out: Lite takes a 3% fee on each PrettyPay sale, and it all runs only inside WordPress

How we grade them

2.8GPALink WhisperGood2.2GPAPrettyLinksFair
Value for money
AStarter is $97 a year for one site, about $8 a month, which is under 60% of this category's cheaper quarter. It brings 2,000 AI credits, though those refresh only once a year.
DBeginner renews at $249 a year for one site, $20.75 a month, the top of this category's dearer quarter, after a $99.60 first year. Keyword auto-linking, its main SEO feature, waits on Marketer at $374 a year.
Free plan and trial
BThe free WordPress.org plugin suggests links as you write and reports orphan pages, with no cap on either. You paste each link in by hand and bulk linking waits on Premium, but a small blog could live on it.
BLite on WordPress.org does short links on your domain, 301, 302 and 307 redirects, click tracking, reports and CSV import, and one site could live on that. PrettyPay sales carry a 3% fee on Lite.
Features
CAI link suggestions, bulk linking, keyword auto-linking, orphan and broken link reports, and target keywords from Yoast, Rank Math and AIOSEO. It does internal linking fully, but that's a smaller job than link building as a whole.
CBranded short links, click tracking, keyword auto-linking, targeted and split-test redirects, broken-link checks and Stripe checkout links. It does link management fully, but it isn't a full SEO plugin: no meta, sitemaps or schema.
Ease of use
CNo rating on record. Suggestions show up in the editor, but you need a self-hosted WordPress site first, and Premium groups your posts into clusters before it links them.
CNo rating on record. A short link takes a moment, but auto-linking keywords, redirect rules and split tests all take setting up.
Platforms and integrations
BRuns inside WordPress, with WooCommerce, Search Console, Yoast SEO, Rank Math and All in One SEO. Nothing for sites that aren't on self-hosted WordPress.
BWeb only, inside WordPress. It connects to MonsterInsights, Google Analytics, Stripe, Easy Affiliate, CookieYes and AnyTrack.
Best forinternal links on a WordPress blogbranded affiliate links on your own domain

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Link Whisper and PrettyLinks. How we grade

Where they differ

  • Link Whisper also covers internal linking.
  • PrettyLinks also covers qR codes and a/B testing.
In commonFree planWebReports

At a glance

Link WhisperPrettyLinks
PricingFree planFree plan
Starts at$97 per year for 1 site$249 per year for 1 site at renewal, after a first year at $99.60
Free planLink Whisper Free on WordPress.org: AI link suggestions in the editor, added by copy and paste, and a report of orphan pages and link counts per post.Lite on WordPress.org: branded short links, 301, 302 and 307 redirects, click tracking, reports and CSV import, with a 3% fee on PrettyPay sales.
Free trialNone listedNone listed
Web
Made byLink WhisperCaseproof, LLC
Price read fromlinkwhisper.comprettylinks.com
CheckedOct 23, 2026Oct 23, 2026

Worth knowing

Link Whisper

  • It runs only on self-hosted WordPress sites.
  • The free version adds links one at a time by copy and paste; bulk linking, auto-linking and broken link checks need Premium.
  • AI credits refresh once a year; the money-back guarantee covers the first license only, not renewals or credit purchases.
  • The pricing page states a 14-day money-back guarantee, while the WordPress.org listing says refunds run up to 30 days.

PrettyLinks

  • Runs only inside WordPress.
  • The prices shown are introductory: the page says every annual renewal is at the full price of $249, $374 or $499.
  • Keyword auto-linking and split tests start at Marketer; QR codes and product displays need Super Affiliate.
  • There is no free trial; paid plans have a 14-day money-back guarantee.

Key features

Link Whisper

AI link suggestions
Suggests links to and from related posts inside the WordPress editor, matched on topic and meaning rather than exact keywords.
One-click setup and bulk linking
Premium groups posts into topic clusters and can add many suggested links at once, with anchor text already chosen.
Auto-linking
Premium links every mention of a chosen keyword to a chosen URL across the site, optionally only once per post.
Orphan page and link reports
Shows posts with few or no internal links pointing to them, plus inbound, outbound and external link counts for each post.
Broken links and URL changer
Premium checks for broken links and 404s, rechecking before flagging, and swaps an old URL for a new one everywhere it appears.
Target keywords from SEO plugins
Premium imports target keywords from Yoast SEO, Rank Math and All in One SEO to steer its suggestions.

PrettyLinks

Branded short links
Turns any URL into a link on your own domain with a custom or generated slug; change the destination once and every shared link follows.
Click tracking
Logs each click with referrer, browser, OS and host, filters out bots and AI crawlers, and can anonymize IP addresses. Paid plans add conversion reports.
Keyword auto-linking
From Marketer up, map keywords to links and the plugin turns them into your links across posts, pages, custom post types and comments.
Targeted and split-test redirects
Paid plans add cloaked, JavaScript and meta-refresh redirects, routing by country, device or time, link rotation and A/B split tests.
Broken link checks
Paid plans scan link destinations on a schedule and email a digest of broken ones.
PrettyPay checkout links
Creates Stripe checkout links for e-books, courses and downloads that run on your domain. Free users pay a 3% fee per sale; paid plans pay none.

Plans

Link Whisper

  • Free$0

    The WordPress.org plugin: link suggestions while you write and a basic internal link report.

  • Starter$97

    per year for 1 site

    Premium on one site with 2,000 AI credits a year: one-click setup, auto-linking, bulk links, broken link and 404 reports.

  • Growth$197

    per year for 3 sites

    Everything in Starter with 3,000 AI credits a year, premium support and a 1:1 call with the team.

  • Pro$297

    per year for 10 sites

    Everything in Growth with 5,000 AI credits a year.

  • Agency$497

    per year for 50 sites

    Everything in Growth with 10,000 AI credits a year.

PrettyLinks

  • Lite$0

    The free WordPress.org plugin: short links on your domain, click and unique-click tracking, bot filtering and CSV import and export.

  • Beginner$249

    per year for 1 site at renewal, after a first year at $99.60

    Advanced redirect types, links created automatically for new posts, link import and export, and no PrettyPay fees. First year $99.60.

  • Marketer$374

    per year for 2 sites at renewal, after a first year at $149.60

    Adds keyword auto-linking, split-test links, conversion reports, link disclosures, and the Link in Bio and Developer Tools add-ons. First year $149.60.

  • Super Affiliate$499

    per year for 5 sites at renewal, after a first year at $199.60

    Adds QR codes and the Product Displays, Splash Pages, UTM Builder and User Links add-ons. First year $199.60.

Ways to pay less

Link Whisper

No public discounts listed.

PrettyLinks

  • Other savings

    Introductory first-year prices

    New customers pay $99.60, $149.60 or $199.60 for the first year of Beginner, Marketer or Super Affiliate; renewals are at $249, $374 or $499.

Common questions

Which is cheaper, Link Whisper or PrettyLinks?

As of Oct 23, 2026, Link Whisper is cheaper to start with: $8.08 a month when paid by the year, against $20.75 a month when paid by the year for PrettyLinks. Link Whisper starts at $97 per year for 1 site, and PrettyLinks starts at $249 per year for 1 site at renewal, after a first year at $99.60.

Which has a free plan, Link Whisper or PrettyLinks?

As of Oct 23, 2026, both Link Whisper and PrettyLinks have a free plan.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade