Retell AI vs Synthflow (2026): which should you pick?
As of Nov 12, 2026, Retell AI grades higher than Synthflow: 2.4 against 1.8 out of 4.0.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
Retell AI grades higher on the free plan and features. They get the same grade on value for money, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Retell AI
Pay-per-minute platform for AI phone and chat agents
Which one is for you
Pick Retell AI if
- Fits if you want to pay per minute with no monthly commitment
- Works for developers wiring phone agents into Twilio or HubSpot
Look elsewhere if
- Pricey if you add it up, as model, voice and telephony sit on top of the $0.055 base
- Watch out: HIPAA and BAA, SSO, role-based access and custom retention are Enterprise only
- Watch out: AI quality assurance and PII removal are charged per minute on top
- Not for you if you want a fixed bill, because cost moves with minutes
Pick Synthflow if
- Fits if you want white-label voice agents under one annual contract
- Makes sense if you use Five9, Salesforce or HubSpot
Look elsewhere if
- Not for you if you want to try it, as the page says no free plan and no trial
- Skip it if you are a small business, since every deployment starts on an Enterprise contract
- Not for you if you want per-minute pricing, because the page says there is none
- Watch out: HIPAA is self-attested in the vendor's own Trust Center summary
How we grade them
| 2.4GPARetell AIFair | 1.8GPASynthflowWeak | |
|---|---|---|
| Value for money | CStarts at $0 and bills $0.07 to $0.31 a minute, so the price can't be set against the category's monthly plans. Voice infrastructure alone is $0.055 a minute. | CNo price is published. The pricing page says it is an annual enterprise agreement with no per-minute rate. |
| Free plan and trial | C$10 in free credits with full platform access. There is no free plan, and the page does not say whether a card is needed. | FNo free plan and no trial, in the vendor's own words. |
| Features | BInbound and outbound calls, batch calls, testing and monitoring, model and voice choice, and chat agents. The core job of a phone agent is covered. | CVoice agents, telephony options, white labelling and launch support. The listing shows no published usage caps. |
| Ease of use | CNo store rating on record, and you set up prompts, a number, models and voices, often with the API. | CNo store rating on record, and every deployment starts as an enterprise rollout. |
| Platforms and integrations | BWeb, with Make, Twilio, Vonage, HubSpot, n8n and Go High Level listed, plus API access. | BWeb, with Cal.com, Five9, Zoom, HubSpot, Salesforce and Zapier listed. |
| Best for | developers building phone agents that bill by the minute | companies that will sign an annual voice-agent contract |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Retell AI and Synthflow. How we grade
Where they differ
- Retell AI also covers chatbots.
- Synthflow also covers business phone line.
At a glance
| Retell AI | Synthflow | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $0 to start, then $0.07 to $0.31 per minute for voice agents | Not published |
| Free plan | None | None |
| Free trial | $10 in free credits with full platform access. | None listed |
| Web | ||
| Made by | Retell AI | Synthflow AI |
| Price read from | retellai.com | Not confirmed |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Retell AI
- The rate is a sum of parts: voice infrastructure is $0.055 per minute, with model, voice and telephony on top, hence $0.07 to $0.31.
- The comparison table lists HIPAA and BAA, SSO, role-based access and custom data retention for Enterprise only.
- Dedicated implementation support and a dedicated stable server are Enterprise add-ons.
- Add-ons such as AI quality assurance and PII removal are charged per minute on top of the base rate.
Synthflow
- No prices are published. The pricing page says it is an annual enterprise agreement with no free plan, no trial and no per-minute rate.
- Every new deployment starts on an Enterprise contract, so it is not set up for self-serve small-business use.
- HIPAA is listed as self-attested in the vendor's own Trust Center summary.
Key features
Retell AI
- Inbound and outbound phone agents
- Agents answer or place calls, transfer to a human, book appointments, use a knowledge base and navigate keypad menus.
- Batch calls and caller ID
- The deploy menu lists batch calling for high-volume campaigns, branded caller ID and verified phone numbers.
- Testing and monitoring
- Simulation testing, call transcripts and analytics, post-call analysis and AI quality assurance are listed for monitoring agents.
- Model and voice choice
- The cost estimator offers language models from OpenAI, Anthropic and Google and voices from Retell, ElevenLabs, Cartesia, Minimax, Fish and OpenAI.
- Chat agents
- The same platform runs chat agents, priced from $0.002 per message.
Synthflow
- Voice agents for calls
- Agents handle customer service, reception, answering service, concierge, appointment booking and IVR use cases over the phone.
- Telephony options
- The contract can use Synthflow Native Telephony, SIP trunking or approved enterprise telephony, with routing, escalation and fallback logic.
- White label
- BPOs and software platforms can run it under their own brand, with a workspace per client and one analytics dashboard across them.
- Launch support
- Where the agreement includes it, Synthflow's forward-deployed engineers implement, test and launch agents with your team. Deployments go live in weeks.
- Security and compliance
- The Trust Center lists SOC 2 Type 2, ISO 27001, GDPR, HIPAA (self-attested) and PCI DSS v4.0.1, with ISO 42001, DORA and the EU AI Act in progress.
Plans
Retell AI
Pay as you go$0
to start, then $0.07-$0.31 per minute
Voice agents at $0.07-$0.31 per minute, chat agents from $0.002 per message, 20 free concurrent calls, API access and email support.
EnterpriseCustom
Custom voice and chat pricing, role-based access, custom SSO, MSA, DPA and BAA terms, and 24/7 support with a dedicated portal.
Synthflow
Pricing could not be confirmed. See synthflow.ai.
Common questions
Which is cheaper, Retell AI or Synthflow?
As of Nov 12, 2026, Retell AI starts at $0 to start, then $0.07 to $0.31 per minute for voice agents, and Synthflow has no price we could confirm.
Which has a free plan, Retell AI or Synthflow?
As of Nov 12, 2026, neither Retell AI nor Synthflow has a free plan. Retell AI has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.