Shopify vs Squarespace
We give Shopify a 2.8 GPA and Squarespace a 2.6, out of 4.0. Shopify grades higher on features and ease of use. Squarespace grades higher on the free plan. They get the same grade on value for money and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Shopify
Hosted commerce platform for online, in-person and social selling
Squarespace
Template-based website builder with an online store and invoicing
How we grade them
| 2.8GPAShopifyGood | 2.6GPASquarespaceGood | |
|---|---|---|
| Value for money | CBasic is $29 a month on yearly billing ($39 monthly), with your own domain and unlimited products. That's right at this category's middle. Shopify takes no extra cut if you use Shopify Payments, but adds 2% to each sale on Basic if you use another payment provider. | CBasic is $19 a month for one site on yearly billing ($25 monthly), and it's the plan a small business would buy, since the store comes with it. That's the ordinary middle of this category ($9 to $22). Core at $29 drops the 2% store fee. |
| Free plan and trial | DNo free plan, and the trial is just 3 days, though it needs no card. After that it's $1 a month for 3 months, which is a cheap start rather than a free one. | CNo free plan. There's a 14-day trial with no card needed, which is long enough to build the thing and see if you like it, but after that every site needs a paid plan. |
| Features | AThe whole job and then some: themes, checkout, stock across up to 10 locations, discounted labels, email campaigns, selling at pop-ups from your phone, marketplace and social sync, even listing products in AI chats. More than 13,000 apps cover the rest. | BTemplates, a drag-and-drop editor, a store on every plan, invoicing, memberships, forms, newsletters and SEO tools. That's the whole job of a small business site. Custom code and pop-ups wait for Core, but nothing core is missing. |
| Ease of use | A4.7 from about 42,800 App Store ratings, far more than any other store here. A theme or a written prompt gets the storefront going, and Sidekick answers questions and does jobs in the admin. | B4.6 from about 18,800 App Store ratings for its phone app. Templates do most of the design work, so you're mostly swapping in your own words and photos. |
| Platforms and integrations | BWeb, iPhone and Android, with Amazon, eBay, Walmart, TikTok, Instagram, Facebook, Google and YouTube, plus APIs for custom apps. There's no desktop app, which keeps it off an A. | BWeb, iPhone and Android, with Google Workspace, Mailchimp, Zapier, Stripe, PayPal and Printful, plus commerce APIs on Core and up. There's no desktop app, which keeps it off an A. |
| Best for | stores selling online, in person and on social | polished template sites with a shop built in |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Shopify and Squarespace. How we grade
Where they differ
- Shopify starts at $29 per month, billed yearly ($39 billed monthly). Squarespace starts at $19 per site / month, billed annually ($25 billed monthly).
- Shopify also covers email campaigns, inventory, online store and shipping labels.
- Squarespace also covers templates, forms and invoicing.
At a glance
| Shopify | Squarespace | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $29 per month, billed yearly ($39 billed monthly) | $19 per site / month, billed annually ($25 billed monthly) |
| Free plan | None | None |
| Free trial | 3-day free trial, no credit card required | 14-day free trial, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Shopify | Squarespace, Inc. |
| Price read from | shopify.com | squarespace.com |
| Checked | Oct 18, 2026 | Oct 17, 2026 |
Who each one suits
Shopify
- Brands that sell online and in person from one stock count
- Growing stores that want to add staff and channels without moving platforms
- Sellers who will use Shopify Payments and its shipping discounts
Squarespace
- Creatives and small businesses who want a polished site from a template
- Service businesses that also invoice clients and take payments
- Small shops that want the store and the website in one subscription
Worth knowing
Shopify
- Using a payment provider other than Shopify Payments adds a fee of 2% per sale on Basic, 1% on Grow, 0.6% on Advanced and 0.2% on Plus.
- The free trial lasts 3 days; Basic, Grow and Advanced then cost $1 a month for 3 months before the regular price.
- POS Pro for physical shops costs $89 a month per location, and syncing more than 50 marketplace orders a month costs 1%, up to $99 a month.
- Plus is sold only on a 1- or 3-year term, starting at $2,300 a month on the 3-year term.
Squarespace
- There is no free plan; after the 14-day trial every site needs a paid plan.
- Basic takes a 2% fee on online store sales and allows only 2 contributors; Core removes both limits.
- Custom JavaScript, code injection, pop-ups and shipping labels all need Core or higher.
- The free domain covers the first year of an annual plan only and then renews at Squarespace's standard rate.
Key features
Shopify
- Store builder and themes
- Build the storefront from a theme (Shopify lists more than 200) or from a written prompt, with hosting, SSL and a custom domain on every plan and no cap on products.
- Checkout and Shopify Payments
- Shopify's own checkout and payment processing are built in, with fraud analysis, local currencies and local payment methods where Shopify Payments is offered.
- Inventory, orders and shipping
- Track stock across up to 10 locations (200 on Plus), buy and print discounted shipping labels, with live third-party carrier rates included from Advanced up.
- Selling in person and on other channels
- Sell at pop-ups from the mobile app or a card reader, and sync products to marketplaces and social channels. A separate $0 Agentic plan lists products in AI chats.
- Marketing email and automations
- Email campaigns, customer segments, abandoned checkout recovery, discount codes and gift cards come with every plan; SMS campaigns are paid per send.
- Sidekick AI assistant and apps
- Sidekick answers questions and takes actions in the admin, and the Shopify App Store lists more than 13,000 apps for features the core plans lack.
Squarespace
- Templates and drag-and-drop editing
- Sites start from a designer template and are laid out in the Fluid Engine drag-and-drop editor. Every site is adjusted for phones automatically.
- AI site builder and AI credits
- Blueprint builds a starting site from a few answers, and built-in AI writes content. Credits run from 10 one-time on Basic to 120 a month on Advanced.
- Online store on every plan
- Sell unlimited physical products, services, digital goods, gift cards and subscriptions, with abandoned-cart emails on all plans. Basic adds a 2% fee on store sales.
- Invoicing, memberships and paid content
- Branded invoices and pay links are free on every plan. Courses, memberships and paywalled content carry a fee of 7% on Basic, falling to 0% on Advanced.
- Hosting, SSL and unlimited bandwidth
- Managed hosting, free SSL certificates and uncapped bandwidth and storage come with every plan. Video hosting runs from 30 minutes on Basic to unlimited on Advanced.
- Forms, newsletters and SEO tools
- Form and newsletter blocks feed a contacts panel, and SEO guidance and keyword reports come built in. Pop-ups and the announcement bar need Core or higher.
Plans
Shopify
Basic$29
per month, billed yearly ($39 billed monthly)
For solo sellers: online and in-person sales, card rates from 2.9% + 30¢ online, and a 2% fee on sales taken through another payment provider.
Grow$79
per month, billed yearly ($105 billed monthly)
Up to 5 staff accounts, card rates from 2.7% + 30¢ online and a 1% fee on sales through other payment providers.
Advanced$299
per month, billed yearly ($399 billed monthly)
Up to 15 staff accounts, live third-party shipping rates, card rates from 2.5% + 30¢ and a 0.6% fee with other payment providers.
Plus$2,300
per month and up, billed yearly on a 3-year term
On a 1- or 3-year term: unlimited staff, a fully customizable checkout, card rates from 2.25% + 30¢ and a 0.2% fee with other providers.
Squarespace
Basic$19
per site / month, billed annually ($25 billed monthly)
A full website and store with up to 2 contributors, 30 minutes of video, a 2% fee on online sales and 7% on paid memberships.
Core$29
per site / month, billed annually ($39 billed monthly)
Unlimited contributors, no fee on store sales, custom CSS and JavaScript, shipping labels, commerce APIs and 20 AI credits a month.
Plus$49
per site / month, billed annually ($65 billed monthly)
Lower card rates (2.7% + $0.30), a 1% fee on paid memberships, 50 hours of video and 40 AI credits a month.
Advanced$99
per site / month, billed annually ($139 billed monthly)
The lowest card rates (2.5% + $0.30), no fee on memberships, unlimited video and 120 AI credits a month.
Ways to pay less
Shopify
- Annual discount
Pay yearly to save about 25%
Basic costs $29 a month billed yearly against $39 billed monthly, Grow $79 against $105, and Advanced $299 against $399.
- Other savings
$1 a month for the first 3 months
After the 3-day free trial, the Basic, Grow and Advanced plans cost $1 a month for the first 3 months, then the regular price.
Squarespace
- Annual discount
Pay yearly to save about 24% to 29%
Basic costs $19 a month billed yearly against $25 billed monthly, and Advanced $99 against $139. Squarespace's page advertises savings of up to 36%.
- Other savings
Free domain for a year with an annual plan
Annual website plans include one year of free registration for one domain on Squarespace's cheapest pricing tier; it then renews at the standard rate.
- Education
Students get 50% off the first year
Students who verify their status through Student Beans get 50% off their first full year on a new annual website plan.
