Sitebulb vs Visual SEO Studio (2026): which should you pick?

Pick Sitebulb if

• Fits if you want each audit finding ranked by priority with an explanation of what to do
• Works for freelancers auditing sites under 10,000 URLs, from $180 a year on Lite

Look elsewhere if

• Tight if your site is big, as Lite stops at 10,000 URLs per audit and lacks scheduling, comparisons and several reports
• Pricey if you want it in the browser, as Sitebulb Cloud starts at $125 a month and needs at least 2 users
• Skip it if you need keyword research or rank tracking, as it only audits
• Watch out: desktop crawls depend on your computer; Pro's default cap is 500,000 URLs, and more users are from $11 a month each
• Watch out: there's no free plan after the 14-day trial, and paying by invoice or purchase order is for yearly plans only

Pick Visual SEO Studio if

• Fits if your site is under 500 pages and you want a free desktop crawler
• Works for SEOs who manage XML sitemaps and hreflang on international sites

Look elsewhere if

• Watch out: the newest version on its download page is from February 2023
• Too light for big sites on the free edition, which stops at 500 pages a crawl with no support
• Skip it if you use Linux or want a web app, as it's Windows and Mac only
• Tight if you work on several computers, as Professional is licensed per PC, per year, in euros

Sitebulb

• Lite caps each audit at 10,000 URLs and lacks scheduling, comparisons and several report types.
• Desktop crawls are limited by the computer: Pro's default cap is 500,000 URLs, raisable to 2 million.
• Sitebulb Cloud is priced separately, from $125 a month, and needs at least 2 users.
• Purchase order and invoice payment is only for yearly plans.

Visual SEO Studio

• The Community Edition stops at 500 pages per crawl and includes no technical support.
• Professional is priced in euros only and is licensed per year for one PC.
• The latest version on the download page, 2.5.3, is dated February 2023.
• There is no Linux or web version.

Sitebulb

Prioritized hints

Each audit flags issues against 100+ hints on Lite or 300+ on Pro, ranked by priority and explained in plain terms.

JavaScript crawling

Render JavaScript-heavy sites during a crawl on every plan, at no extra cost.

Audit comparison and scheduling

On Pro, compare audits to see what changed and schedule audits to run automatically, with auto-export to Google Sheets.

Crawl maps and reports

See site structure as visual crawl maps, and on Pro produce customized PDF reports for clients.

Pro-only checks

Pro adds performance and mobile, structured data, hreflang, spelling, accessibility and AMP reports.

MCP access

Connect audits to Claude, ChatGPT and other AI tools through Sitebulb's MCP server, included on every plan.

Visual SEO Studio

Site crawler

Follows internal links like a search spider, and in the Professional Edition can also crawl a list of URLs or the pages in an XML sitemap.

Reports and custom filters

Ready-made reports cover common SEO issues, and a query engine lets you filter crawl data your own way.

XML sitemap tools

A visual editor to pick which pages go in a sitemap, plus sitemap validation and, in Professional, sitemap audits.

hreflang and international checks

Checks hreflang annotations in bulk, supports Unicode URLs and IDN domains, and runs readability analysis in 4 languages.

robots.txt editor

A robots.txt viewer and editor with syntax highlighting and a syntax checker for several search engines.

Search engine data

The Professional Edition pulls in Google Search Console and Bing search traffic data and Moz link metrics.

Sitebulb

• Lite$18

  per month, billed monthly

  Desktop, 1 user, 10,000 URLs per audit, 100+ hints, JavaScript crawling, crawl maps and GA, GSC and Sheets integration.

• Pro$42

  per month, billed monthly

  Desktop price for 1 user; more users from $11 a month each. 500,000 URLs per audit, 300+ hints, scheduling, comparisons, PDF reports.

• Sitebulb Cloud$125

  per month and up, billed monthly

  Browser-based cloud crawling for 2+ users, no project limits, recurring crawls and Data Studio integration.

Visual SEO Studio

• Community€0

  For small sites and bloggers: up to 500 pages per crawl, 2 connections, broken links, meta data, hreflang and XML sitemap generation.

• Professional€149

  per year, per PC, plus VAT for EU consumers

  Up to 150,000 pages and 32 connections, URL-list crawls, sitemap audits, Search Console, Bing and Moz data, HTTP login and support.

Sitebulb

• Annual discount

  Save 15% with yearly plans

  Paid yearly, Lite is $180 a year and Pro $425 for 1 user, with extra users at $115.60 a year; Sitebulb Cloud starts at $1,500 a year.

Visual SEO Studio

No public discounts listed.