TubeAnalytics vs YouTube Studio (2026): which should you pick?

Pick TubeAnalytics if

• Fits if your channel is monetized and you want CPM and RPM by video and country
• Works for agencies setting up to 5 client channels against public competitors

Look elsewhere if

• Watch out: the 7-day trial needs a card and is given once per customer
• Tight if you want history, as Starter keeps 90 days and a year needs Professional at $39 a month yearly
• Pricey if you run more than one channel, since 3 channels mean Professional and 5 mean Enterprise at $119 a month yearly
• Watch out: its pages disagree on AI video ideas, Enterprise only on the homepage and 25, 100 or 500 in the pricing table
• Not for you if your channel isn't monetized, as revenue data needs an eligible channel and rivals are public snapshots only

Pick YouTube Studio if

• Fits if you run a channel and want to see what your own viewers search for first
• Works for creators testing which title or thumbnail keeps people watching longest

Look elsewhere if

• Skip it if you want numbers on rivals' channels, as analytics only cover channels you own or manage
• Watch out: A/B tests are desktop-only and don't work on Shorts, scheduled live streams or premieres
• Tight if you're outside the main markets, as some Trends insights are limited by country, language and device
• Watch out: an updated Studio has been rolling out since July 2026, so tabs may not match the help pages

TubeAnalytics

• The trial needs a card and is given once; a full refund is offered within 14 days of the first paid charge, once per account.
• Revenue data needs an eligible monetized channel you connect; competitor figures are public snapshots only.
• Its pages disagree on AI video ideas: the homepage marks them Enterprise, the pricing table gives 25, 100 or 500 by plan.
• History is limited by plan: 90 days on Starter, 1 year on Professional and 5 years on Enterprise.

YouTube Studio

• Analytics cover only channels you own or manage; for other creators it shows breakout and popular videos, not their numbers.
• Some Trends tab insights are limited to certain countries, languages and devices, and some sections may be empty.
• A/B testing is desktop-only, needs advanced features turned on, and does not work on Shorts, scheduled live streams or premieres.
• An updated YouTube Studio has been rolling out gradually since July 2026, so tabs may look different from the help pages.

TubeAnalytics

Connected-channel analytics

Views, watch time, subscribers, traffic sources, demographics and per-timestamp retention curves from the YouTube Analytics API, refreshed daily.

Revenue analytics

Reported CPM, estimated revenue and derived RPM for a monetized channel you authorize, with revenue and RPM by video and by country.

Competitor tracking

Follows the public uploads, views and visible engagement of 5, 10 or 20 rival channels by plan, side by side with your own.

Trend discovery

Shows topics rising in your niche, 20 a day on Starter and unlimited above it, with alerts when competitors move on a trend.

AI ideas, titles and scripts

Generates video ideas with titles and outlines, descriptions and structured scripts, with monthly idea quotas set by plan.

Thumbnail feedback

Upload a thumbnail for relative visual scores and suggestions; the vendor says these are not measured click-through rates.

YouTube Studio

YouTube Analytics

Channel and video reports on views, watch time and audience retention, with key moments such as intros, spikes and dips, and splits by new and returning viewers.

Trends tab

Top searches from your audience over the last 28 days, breakout videos from similar channels, content gaps for Shorts and an audience interest level for any search.

A/B tests for titles and thumbnails

Test up to 3 titles, thumbnails or pairs on a long-form video; after up to two weeks the one with the highest watch time is shown to everyone.

Video details and editor

Change titles, descriptions and settings, trim videos, add end screens and audio tracks, blur parts of a video and create clips.

Subtitles and translations

Add subtitles and captions, plus multi-language audio and translated titles and descriptions for viewers in other languages.

Comments and mentions

Sort, filter and reply to comments on your videos, and see where other creators have mentioned your channel.

TubeAnalytics

• Starter$15

  per month for 1 channel, billed annually ($19 billed monthly)

  90 days of history, 5 competitor channels, 25 AI content ideas and 1,000 API calls a month, email support. $180 billed yearly.

• Professional$39

  per month for 3 channels, billed annually ($49 billed monthly)

  1 year of history, 10 competitors, 100 AI content ideas, trend alerts, 5,000 API calls a month and priority support. $468 billed yearly.

• Enterprise$119

  per month for 5 channels, billed annually ($149 billed monthly)

  5 years of history, 20 competitors, 500 AI content ideas, white-label reports and 20,000 API calls a month. $1,428 billed yearly.

YouTube Studio

• Free$0

  Dashboard, content editing, Analytics, the Trends tab, comments, subtitles and A/B tests for any channel you own or manage.

TubeAnalytics

• Annual discount

  Save 20% with annual billing

  TubeAnalytics' pricing page lists annual billing at 20% off: Starter $180 a year, Professional $468 and Enterprise $1,428.

YouTube Studio

No public discounts listed.