Ahrefs Standard
The Ahrefs Standard plan costs $249 per month, billed monthly.
What the plan includes
1 user, 20 projects, 2,000 tracked keywords, 2 years of history, unlimited credits, Content Explorer and keyword clusters.
As stated on ahrefs.comThe plans either side of it
- Lite$129 per month, billed monthlyone below
1 user, 5 projects, 750 tracked keywords, 6 months of history, 1,000 credits a month, 100,000 crawl credits, API and MCP access.
- Advanced$449 per month, billed monthlyone above
1 user, 50 projects, 5,000 tracked keywords, 5 years of history, 1.5 million crawl credits and Looker Studio integration.
Ahrefs Standard questions
How much is the Ahrefs Standard plan?
The Ahrefs Standard plan costs $249 per month, billed monthly. 1 user, 20 projects, 2,000 tracked keywords, 2 years of history, unlimited credits, Content Explorer and keyword clusters.
What is the difference between Ahrefs Lite and Standard?
Lite costs $129 per month, billed monthly and gives you 1 user, 5 projects, 750 tracked keywords, 6 months of history, 1,000 credits a month, 100,000 crawl credits, API and MCP access. Standard costs $249 per month, billed monthly and gives you 1 user, 20 projects, 2,000 tracked keywords, 2 years of history, unlimited credits, Content Explorer and keyword clusters.
Is it worth moving from Standard to Advanced?
That depends on what you need. Advanced costs $449 per month, billed monthly and adds 1 user, 50 projects, 5,000 tracked keywords, 5 years of history, 1.5 million crawl credits and Looker Studio integration. The listing is what each plan states; neither plan is graded on its own.
Does Ahrefs have a free plan or a trial?
Yes. Ahrefs Free: Site Explorer, Site Audit (5,000 crawl credits a month per project) and Web Analytics for verified sites, plus the SEO Toolbar and 1 AI Content Helper doc a month.
When was this checked?
Oct 17, 2026, against https://ahrefs.com/pricing. Vendors change prices and plans without notice, so confirm on their site before you buy.