Canva in a few pages, for writers, partners and anyone curious: the facts, the people, the money, the products and the news. Put together by ToolGPA, not by Canva.
Canva is made by a privately held, venture-backed company based in Sydney, Australia, and co-founded by Melanie Perkins, Cliff Obrecht and Cameron Adams. It earns money from paid subscriptions, and said in August 2025 that it had $3.3 billion in annualized revenue from 27 million paid users.
Based in
Sydney
Chief executive
Melanie Perkins
Valuation
US$31 billion
Team
5,000+ people
Latest round
Employee share sale
Ownership
Privately held
Unofficial. Put together by ToolGPA from Canva’s own pages, news reports and our own grades, read Oct 18, 2026. Not made, paid for or approved by Canva. toolgpa.com
Part 01 · Company
The company
Who they are, the facts in one place, and the people who run it
5,000
People on the team, by its own count
In a sentence
Canva is made by a privately held, venture-backed company based in Sydney, Australia, and co-founded by Melanie Perkins, Cliff Obrecht and Cameron Adams. It earns money from paid subscriptions, and said in August 2025 that it had $3.3 billion in annualized revenue from 27 million paid users.
In a paragraph
Canva was based in Sydney, Australia. Melanie Perkins is its co-founder and CEO; Cliff Obrecht and Cameron Adams are co-founders. More than 5,000 employees, as SmartCompany reported in August 2026 when covering its annual employee share issue. Its last reported valuation was US$31 billion, in August 2026.
Free to quote. Please link to toolgpa.com so readers can check the facts.
Fact sheet
Company
Canva
Based in
Sydney, Australia
Team
More than 5,000 employees, as SmartCompany reported in August 2026 when covering its annual employee share issue
Last valuation
US$31 billion (August 2026)
Website
canva.com
Products we list
Canva
Ownership: Privately held
Privately held and venture-backed: news reports of its funding name T. Rowe Price, Dragoneer, Blackbird, AirTree Ventures, Fidelity and J.P. Morgan Asset Management among its investors. It has not listed on an exchange.
Leadership
MP
Melanie Perkins
Co-founder and CEO
CO
Cliff Obrecht
Co-founder and Chief Operating Officer
CA
Cameron Adams
Co-founder
Part 02 · Funding
The money
Every announced round, who put money in, and what it was last valued at
US$31B
Last reported valuation, August 2026
Raised $200 million at a $40 billion valuation in September 2021, led by T. Rowe Price, per TechCrunch, after $71 million at $15 billion in April 2021, co-led by Dragoneer, when Fortune put the total to date at nearly $390 million. An August 2025 employee share sale led by Fidelity valued it at $42 billion.
Announced rounds, oldest first. Bar heights are to scale.
Every announced round
August 2025Employee share saleLed by Fidelity Management and Research Co.. With J.P. Morgan Asset Management. fortune.com
Sep 14, 2021Funding round$200 millionLed by T. Rowe Price. With Franklin Templeton, Sequoia Capital Global Equities, Bessemer Venture Partners, Greenoaks Capital, Dragoneer Investments, Blackbird, Felicis, AirTree Ventures. techcrunch.com
Apr 6, 2021Funding round$71 millionLed by Dragoneer. With T. Rowe Price, Skip Capital, Blackbird Ventures. fortune.com
Investors named
T. Rowe Price
Dragoneer
Fidelity Management and Research Co.
AirTree Ventures
Bessemer Venture Partners
Blackbird
Blackbird Ventures
Dragoneer Investments
Felicis
Franklin Templeton
Greenoaks Capital
J.P. Morgan Asset Management
Sequoia Capital Global Equities
Skip Capital
Filled: led at least one round. As each announcement names them.
Last valuation
US$31 billion
August 2026
SmartCompany reported in August 2026, citing Capital Brief, that an independent valuation for Canva's annual employee share issue put it at US$31 billion, down from the US$42 billion of its August 2025 employee share sale.
What they make
Canva, as ToolGPA grades it: five subjects, a letter for each, and a GPA.
Canva
Template-based design platform for slides, graphics and video
#3 of 24 presentation toolsFrom $14.99 to $18.00 / month for Canva Pro, as listed on the US App StoreFree plan4.9 on the App Store
3.2GPA
Our pick for people without design training who start from a template. Canva is for people who need something to look good and aren't designers.
DValue
BFree
AFeatures
AEase
APlatforms
What reviewers praise: Reviewers say people with no design training can turn out flyers, invitations, presentations and social posts with it, helped by the stock of templates.
Canva’s grade as a badge for its own site, free: it updates itself and links to the review. Code at toolgpa.com/badges.
Part 04 · News
News and contacts
What they have announced lately, and every official channel
This media kit is ToolGPA’s own summary of what Canva’s pages, news reports, investors’ announcements and public filings said on the dates shown, with our own grades. It is not made, paid for or approved by Canva, and Canva’s names and logos are trademarks of their owner. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; no one can pay for a grade. Product pictures are Canva’s own, from its website and app-store listings.
