Smartly alternatives · Ad Tools
Free alternatives to Smartly
Smartly has no free plan. 6 of the 40 other ad creative and reporting tools in this directory are free or have a free plan.
Smartly's current pricing could not be confirmed from its own site. All of them pair the free plan with paid ones.
6 tools · Listings checked up to Nov 12, 2026 · Where the facts come from
How each one differs from Smartly
- Free plan · from $129/mo
Atria
Meta and TikTok ad library, ad reports and AI ad ideas in one place
What is free: Permanent free plan with no card: 1 connected ad account, 1 brand and a starter allowance of AI credits (the homepage says 1,000). Atria does not publish its other limits.
- Atria has a free plan. Smartly does not.
- Only Atria lists a browser extension.
- Atria also covers image generation.
- Smartly also covers workflow automation.
- Free plan · from $49/mo
BigSpy
Ad library for researching competitor ads on 11 platforms
What is free: Facebook ads only, 10 searches a day, 5 video analyses a month, 3 Creative to AI Prompt runs a day and 20 tracked creatives.
- BigSpy has a free plan. Smartly does not.
- BigSpy also covers research.
- Smartly also covers workflow automation and reports.
- Free plan · from $69/mo
Adzooma
PPC audits, alerts and reports across Google, Microsoft and Meta Ads
What is free: Monthly reports, a limited set of opportunities, 3 PPC alerts, budget tracking and 1 user seat, with unlimited ad accounts connected.
- Adzooma has a free plan. Smartly does not.
- Adzooma also covers dashboards.
- Smartly also covers workflow automation and ad creative.
- Free plan · from €49/mo
Superscale
Ad research and creation tools that run inside Claude or ChatGPT
What is free: 3 credits a day plus 5 free ads to start, for 1 brand with unlimited people, no credit card required.
- Superscale has a free plan. Smartly does not.
- Superscale also covers AI agents and research.
- Smartly also covers workflow automation and reports.
- Free plan · from $10/mo
Creatify
AI video ads with AI actors, made from a product link
What is free: 10 credits a month, enough for up to 2 video ads or 20 image ads, with 300 AI actors, 10 premium models and 40 templates. Exports carry a watermark.
- Creatify has a free plan. Smartly does not.
- Creatify also covers AI agents, image generation and video generation.
- Smartly also covers workflow automation and reports.
- Free plan · from $200/mo
Adbeat
Competitor ad intelligence for display and native advertising
What is free: Adbeat Basic is a free account with unlimited views of ad creatives and the option to save favorite ads.
- Adbeat has a free plan. Smartly does not.
- Adbeat also covers research.
- Smartly also covers workflow automation and ad creative.
Common questions
Is there a free alternative to Smartly?
Yes. Atria, BigSpy, Adzooma, Superscale, Creatify and Adbeat are free or have a free plan.
Does Smartly have a free plan?
Smartly has no free plan. Smartly's current pricing could not be confirmed from its own site.
When was this checked?
Each listing shows its own date. On this page they run from Nov 9, 2026 to Nov 12, 2026. Vendors change prices and plans without notice, so confirm on their site before you buy.
This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to Smartly: the alternatives its listing names first, then the tools that share the most features with it.