1of10 vs TubeBuddy (2026): which should you pick?

Pick 1of10 if

• Fits if you pick your next video by studying ones that broke out in your niche
• Works for faceless and multi-channel operators who reuse formats that already worked

Look elsewhere if

• Tight if you make lots of thumbnails or edits, as Basic's 150 credits cover about 7 thumbnails or 2 edited videos
• Tight if you're staying free, with 60 credits and only 5 results in outlier and thumbnail search
• Pricey if you need MCP, the API or team seats, which start at Pro for $69 a month on yearly billing
• Skip it if you want keyword research or rank checks, as the listing shows neither
• Watch out: Ultra is sold yearly only at $4,999, and refunds only cover the first 7 days

Pick TubeBuddy if

• Fits if you want title and tag scores while you upload in YouTube Studio on Chrome or Edge
• Works for creators testing two thumbnails or titles against each other on the same live video

Look elsewhere if

• Watch out: no US price could be read, as the pricing page fills it in by script and showed regional prices
• Skip it if you use Firefox or Safari, as the extension no longer supports Firefox and never supported Safari
• Not for you if you have 50k+ subscribers, several channels or 3+ managers, which TubeBuddy steers to Enterprise
• Tight if you share the work, since Pro has one user and Legend two seats, on one channel each
• Tight if you're staying free, as Starter opens a limited set of tools and bulk editing waits on Legend

1of10

• Every AI tool spends credits: a thumbnail is 4, a title or idea run 8 and an edited video 50, so Basic's 150 credits go quickly.
• The free plan shows only 5 results in outlier and thumbnail search.
• MCP, API access and paid team seats start at Pro; Basic is one user and up to 3 channels.
• Ultra is sold yearly only, at $4,999. Refunds are offered within 7 days of purchase.

TubeBuddy

• Prices are filled in by a script that could not be read for US visitors, and the page shown in India lists regional prices, so none are given here.
• Pro and Legend are for individual creators; channels with 50k+ subscribers, several channels, 3+ managers or 50+ staff are steered to Enterprise.
• A license covers one YouTube channel. Pro has one user and Legend two seats; more needs Enterprise.
• The extension supports Chrome, Edge and Opera; the help center says it no longer supports Firefox and never supported Safari.

1of10

Outlier search

Searches millions of videos that beat their channel's average by 10x or more, filtered by niche, views, subscribers, language, length and recency.

AI thumbnail generator

Makes 1280 x 720 thumbnails in a channel's style from a title, sketch or reference images, with an optional 4K upscale. Each costs 4 credits.

Title and idea generators

Suggests 20 titles per prompt and new video ideas modeled on outliers in the same niche, at 8 credits a run.

AI video editor

Takes raw footage of up to 30 minutes, cuts mistakes and retakes, adds animations and exports, for 50 credits a video.

Thumbnail search and channel tracking

Searches winning thumbnails by color, subject, expression and layout, and alerts you when a tracked channel posts a breakout video.

Chrome extension

Shows outlier scores and performance figures on YouTube while browsing, and saves videos to your 1of10 library.

TubeBuddy

Keyword Explorer

Researches YouTube search terms with search volume data and suggests related keywords to target in a title and tags.

SEO Studio

Scores a video's title, tags and description as you write them and lists what to change, with a tag generator and Insta-Suggest.

Thumbnail and title A/B tests

Rotates thumbnail or title variants on a live video, measures click-through rate and picks the winner.

Channel analytics

Channelytics, a channel health report, competitor scorecards and upload alerts, and a niche leaderboard.

Bulk editing

Bulk processing tools for end screens, cards, descriptions and thumbnail overlays, listed as part of the Legend license.

Next Video Ideas

Suggests topics for the next upload; Pro has limited access, Legend more, and Enterprise unlimited.

1of10

• Free$0

  60 credits a month, 1 connected channel and limited research results, enough to try each AI tool.

• Basic$15

  per month, billed annually ($19 billed monthly)

  150 credits a month (about 7 thumbnails or 2 edited videos), up to 3 channels and full research results. One user.

• Pro$69

  per month for 1,000 credits, billed annually ($89 billed monthly)

  Unlimited channels, paid team seats, and MCP and API access. Credits can be raised toward 10,000, at a higher price.

• Ultra$417

  per month, billed annually ($4,999 a year)

  3,500 credits a month, unlimited channels, MCP and API access, group coaching and a private community. Yearly billing only.

TubeBuddy

Pricing could not be confirmed. See tubebuddy.com.

1of10

• Annual discount

  Save 20% with yearly billing

  1of10's pricing page lists yearly billing at 20% off the plan price: Basic is $180 a year instead of $228, and Pro $828 instead of $1,068.

TubeBuddy

• Annual discount

  Save 20% with yearly billing

  TubeBuddy's pricing page offers a per-year option on Pro and Legend marked as saving 20% against monthly billing.

• Nonprofit

  Special discount for US nonprofits

  The pricing page says 501(c)(3) nonprofits qualify for a special discount; the amount is not stated.