1of10 vs TubeLab (2026): which should you pick?

Pick 1of10 if

• Fits if you pick your next video by studying ones that broke out in your niche
• Works for faceless and multi-channel operators who reuse formats that already worked

Look elsewhere if

• Tight if you make lots of thumbnails or edits, as Basic's 150 credits cover about 7 thumbnails or 2 edited videos
• Tight if you're staying free, with 60 credits and only 5 results in outlier and thumbnail search
• Pricey if you need MCP, the API or team seats, which start at Pro for $69 a month on yearly billing
• Skip it if you want keyword research or rank checks, as the listing shows neither
• Watch out: Ultra is sold yearly only at $4,999, and refunds only cover the first 7 days

Pick TubeLab if

• Fits if you're hunting for an unsaturated niche before starting a faceless channel
• Works for creators who want YouTube research data in Claude, ChatGPT or n8n

Look elsewhere if

• Pricey if you need revenue, RPM or audience filters, as they start at Pro
• Not for you if you want a trial, as there isn't one and full refunds end after 24 to 48 hours
• Tight if you lean on AI ideas and reports, since they spend credits and extras are about $0.10 each
• Skip it if a team shares it, as members only come with the Team plan at $80 a month yearly
• Watch out: the AI services TubeAvatar uses, such as HeyGen, bill you directly on top

1of10

• Every AI tool spends credits: a thumbnail is 4, a title or idea run 8 and an edited video 50, so Basic's 150 credits go quickly.
• The free plan shows only 5 results in outlier and thumbnail search.
• MCP, API access and paid team seats start at Pro; Basic is one user and up to 3 channels.
• Ultra is sold yearly only, at $4,999. Refunds are offered within 7 days of purchase.

TubeLab

• There is no free trial. Full refunds are offered within 24 to 48 hours, then 50% within 15 days; renewals are not refunded.
• Monetization, revenue and audience filters, the Scriptwriter, niche and trend reports and API access start at Pro.
• Team members come only with the Team plan, which allows 10.
• AI ideas, trend reports and API calls spend credits; extra credits cost about $0.10 each.

1of10

Outlier search

Searches millions of videos that beat their channel's average by 10x or more, filtered by niche, views, subscribers, language, length and recency.

AI thumbnail generator

Makes 1280 x 720 thumbnails in a channel's style from a title, sketch or reference images, with an optional 4K upscale. Each costs 4 credits.

Title and idea generators

Suggests 20 titles per prompt and new video ideas modeled on outliers in the same niche, at 8 credits a run.

AI video editor

Takes raw footage of up to 30 minutes, cuts mistakes and retakes, adds animations and exports, for 50 credits a video.

Thumbnail search and channel tracking

Searches winning thumbnails by color, subject, expression and layout, and alerts you when a tracked channel posts a breakout video.

Chrome extension

Shows outlier scores and performance figures on YouTube while browsing, and saves videos to your 1of10 library.

TubeLab

Niche Finder

A database of 500K+ rising channels, filterable by recency, size, faceless or on-camera, Shorts or long-form and, from Pro, monetization, revenue, RPM and audience.

Outliers Finder

Videos that beat their channel's average views, scored over each channel's last 100 videos and searchable by topic, title or similar thumbnail.

AI ideas and Scriptwriter

AI ideation turns outliers into 10 video ideas per credit; the Scriptwriter, on Pro and Team, plans and writes scripts in the creator's voice.

YouTube Rank Tracker

Checks where videos rank for a keyword and country every day at 8AM UTC, with 50 to 500 tracked keywords and instant checks by plan.

YouTube MCP and API

The MCP lets Claude, ChatGPT, Codex and Cursor query TubeLab data, spending plan credits; Pro and Team add an API and an n8n node.

TubeAvatar

A Mac and Windows app that turns a script into an AI avatar video; the AI services it uses, such as HeyGen, bill the user directly.

1of10

• Free$0

  60 credits a month, 1 connected channel and limited research results, enough to try each AI tool.

• Basic$15

  per month, billed annually ($19 billed monthly)

  150 credits a month (about 7 thumbnails or 2 edited videos), up to 3 channels and full research results. One user.

• Pro$69

  per month for 1,000 credits, billed annually ($89 billed monthly)

  Unlimited channels, paid team seats, and MCP and API access. Credits can be raised toward 10,000, at a higher price.

• Ultra$417

  per month, billed annually ($4,999 a year)

  3,500 credits a month, unlimited channels, MCP and API access, group coaching and a private community. Yearly billing only.

TubeLab

• Free$0

  The YouTube MCP connection, 3 TubeAvatar videos a week and TubeLab's free stand-alone tools.

• Starter$24

  per month, billed yearly ($29 billed monthly)

  Niche and Outliers Finder with limited filters, 50 tracked keywords, 200 credits, 1 channel and 7 TubeAvatar videos a week.

• Pro$29

  per month, billed yearly ($39 billed monthly)

  All filters, revenue and audience data, up to 16 scripts a month, 100 keywords, 400 credits, 5 channels and the API. Shown as 20% off $39 ($49 monthly).

• Team$80

  per month, billed yearly ($100 billed monthly)

  10 team members, up to 40 scripts a month, 500 keywords, 1,000 credits, 10 channels, a 1-on-1 onboarding call and a priority Slack channel.

1of10

• Annual discount

  Save 20% with yearly billing

  1of10's pricing page lists yearly billing at 20% off the plan price: Basic is $180 a year instead of $228, and Pro $828 instead of $1,068.

TubeLab

• Annual discount

  3 months free with yearly billing

  TubeLab's pricing page says paying yearly saves 3 months: Pro is $348 a year instead of $468 at the monthly rate.