301 Redirects - Redirect Manager vs Permalink Manager (2026): which should you pick?

Pick 301 Redirects - Redirect Manager if

• Fits if you've moved or renamed pages and need the old links sent to the new ones
• Works for agencies wanting one PRO license for up to 100 client sites, paid once

Look elsewhere if

• Skip it if your site isn't on WordPress or still uses the default permalink structure
• Tight if you stay free, as wildcard, folder and regex redirects, typo fixing and full logs need PRO
• Watch out: the free 404 log keeps only the last 50 errors unless a filter raises the limit
• Not for you if old .html or .php files still sit on the server, as it can't redirect them
• Watch out: PRO has a 7-day money-back guarantee but no free trial

Pick Permalink Manager if

• Fits if your custom post types need their own URL structure
• Works for migrations from another CMS that must keep their old paths

Look elsewhere if

• Skip it if your site isn't on WordPress, as there's no standalone app
• Too light for SEO on its own, since it changes URLs only and titles, sitemaps and schema need another plugin
• Tight if you stay on Lite, as category, custom taxonomy and custom field URLs and extra redirects need Pro
• Watch out: prices are in euros and exclude VAT, and there's no trial, only a 14-day money-back guarantee
• Watch out: the €49 license includes a year of updates, then renewal is €35, or lifetime updates cost €119

301 Redirects - Redirect Manager

• It runs only inside WordPress, and the site must use a permalink structure other than the default.
• Wildcard, folder and regex redirects, typo fixing and full logs need PRO; the free 404 log keeps only the last 50 errors.
• It cannot redirect old .html or .php files that still exist on the server; they must be deleted or handled in .htaccess.
• PRO has a 7-day money-back guarantee but no free trial.

Permalink Manager

• It runs only inside WordPress, and it changes URLs only; titles, sitemaps and schema need an SEO plugin.
• Prices are in euros and exclude VAT.
• Category and custom taxonomy URLs, custom fields in URLs and extra redirects need Pro.
• There is no trial, but Pro has a 14-day money-back guarantee; it keeps working after its update period ends.

301 Redirects - Redirect Manager

Redirect manager

Pick a post, page, custom post type or archive from a dropdown as the destination, or type any URL, and choose a 301, 302 or 307 redirect.

Query strings kept

Query strings on the old URL are carried over to the destination, so tracking and affiliate codes survive. Finer control over them is a PRO feature.

404 error log

Logs the time, URL and user agent of the last 50 404 errors, without visitor IPs, with a dashboard widget. A filter raises the limit.

Import, export and hit counts

Bulk import and export of redirect rules, and a simple count of how often each redirect is used.

Wildcards, regex and typo fixing

WP 301 Redirects PRO matches URLs with wildcards and regular expressions and redirects mistyped URLs to the page that was meant.

Link scanner and central dashboard

PRO checks outgoing links for broken or bad sites and manages licenses, sites and logs from one online dashboard.

Permalink Manager

Full URL editor

Edit the whole permalink of a post, page or product, not just its slug, one at a time or in bulk from a single admin screen.

Permalink formats per content type

Set a URL format for each custom post type, with taxonomy slugs, .html suffixes or trailing slash rules, for new items or existing ones too.

Automatic redirects

Old URLs redirect to the new ones when a permalink changes. Pro adds extra redirects and external URL redirects for any post or term.

WooCommerce URLs

Lite removes /product/ from product URLs. Pro also removes /product-category/ and /product-tag/, adds SKUs to URLs and makes coupon links.

Custom fields and taxonomies

Pro edits category and custom taxonomy URLs and puts custom field values in permalinks, with ACF, Pods, Meta Box and Toolset Types.

Multilingual URLs and REST API

Different URL formats per language with WPML and Polylang on both editions; Pro reads and updates permalinks and redirects through the REST API.

301 Redirects - Redirect Manager

• Free$0

  The WordPress.org plugin: exact-match redirects, a 404 log and dashboard widget, redirect hit counts and bulk import and export.

• Personal monthly$9.99

  per month, offered under the 1-site Personal plan

  WP 301 Redirects PRO paid by the month instead of once. The page lists no separate limits for it.

• Personal$49

  one-time, lifetime license for 1 site

  PRO on 1 site with 30 site scans, the license and site manager and priority support. Shown reduced from $79.

• Team$59

  one-time, lifetime license for 5 sites

  Adds remote site stats and logs and white-label mode, with 70 site scans. Shown reduced from $159.

• Agency$99

  one-time, lifetime license for 100 sites

  Adds full rebranding and branded PDF reports, with 200 site scans. Shown reduced from $299.

Permalink Manager

• Lite€0

  The free WordPress.org edition for posts, pages and custom post types, with automatic redirects and multilingual URLs.

• 2 Domains, 1 year of updates€49

  one-time for 2 domains; optional renewal of updates at €35

  Every Pro feature as a perpetual license, with a year of updates and support. Prices exclude VAT.

• 2 Domains, lifetime updates€119

  one-time for 2 domains, with lifetime updates

  The same Pro license with all future updates and no renewal fee.

• 5 Domains, lifetime updates€199

  one-time for 5 domains, with lifetime updates

  Pro on 5 domains with all future updates. With 1 year of updates it is €79, renewing at €59 if you choose.

• Unlimited Domains, lifetime€399

  one-time for unlimited domains, with lifetime updates

  Pro on any number of domains with all future updates. With 1 year of updates it is €159, renewing at €99 if you choose.

301 Redirects - Redirect Manager

• Lifetime license

  Lifetime PRO license from $49

  WP 301 Redirects PRO is sold as a one-time lifetime license: $49 for 1 site, $59 for 5 or $99 for 100, shown reduced from $79, $159 and $299.

Permalink Manager

• Lifetime license

  Lifetime updates from €119

  Each Pro tier can be bought with lifetime updates for one payment: €119 for 2 domains, €199 for 5 and €399 for unlimited domains.