Adaptify SEO vs Search Atlas (2026): which should you pick?
As of Oct 23, 2026, Adaptify SEO and Search Atlas share a 2.2 GPA, neither has a free plan, and Search Atlas starts cheaper, at $99 a month against $499 a month.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Adaptify SEO
Automated SEO content, PR backlinks and AI visibility, per site
Search Atlas
SEO platform with an agent that applies site fixes on its own
Which one is for you
Pick Adaptify SEO if
- Fits if you run SEO for several client sites and want content and links produced for you
- Works for Webflow sites that want articles published without copying them in
Look elsewhere if
- Pricey if you have one site, at $499 a month, or $999 for 3 client sites
- Not for you if you want a free plan, as there's only a 7-day trial
- Watch out: its terms say all sales are final, with no refunds unless the law requires one
- Watch out: PR backlinks vary from 1 to 20 a month per site, and unlimited articles fall under a fair use policy
- Watch out: the pages don't name which AI engines the AI visibility tracking covers
Pick Search Atlas if
- Fits if you want fixes applied to your site, not just listed
- Works for agencies that want SEO, local, ads and reports under one login
Look elsewhere if
- Pricey if you want AI answer tracking, which starts at Growth for $199; Perplexity, Claude and Copilot need Pro at $399
- Tight if you write a lot, as 50,000 credits is about 50 AI articles or 1,500 rank checks
- Not for you if you want an easy refund: it's 48 hours by live chat with under 10% used
- Tight if you're on Starter, with 1 project, 1 seat and OTTO on 1 site
- Watch out: white-label dashboards start at Pro, and Agency, from $999, is sold through sales
How we grade them
| 2.2GPAAdaptify SEOFair | 2.2GPASearch AtlasFair | |
|---|---|---|
| Value for money | D$499 a month for 1 site. It's a service, so it's set against its listed alternatives: about five times Outrank's $99. What the extra buys is 1 to 20 PR backlinks a month and unlimited articles and seats. Three sites are $999. | DStarter is $99 a month, billed monthly, for 1 project, 1 seat and 50,000 credits. That's twice this category's middle, and AI answer tracking, the ad tools and a second project all need Growth at $199. |
| Free plan and trial | CNo free plan, but both plans have a 7-day free trial. After it, the way in is $499 a month. | CNo free plan, but a 7-day trial of Starter or Growth with a free one-to-one onboarding session. Refunds after that are narrow: a live-chat request within 48 hours, with under 10% of the quota used. |
| Features | BKeyword clusters and a content calendar, AI articles published to the site, PR backlinks, AI visibility and prompt tracking, technical and local SEO, and reports. It covers the whole job, though the AI engines tracked aren't named. | BOTTO applies fixes on 1 to 10 sites, alongside rank tracking, site audits, AI content published to your CMS, backlinks and link building, Business Profile upkeep and ads. The whole job, though Starter has no AI answer tracking. |
| Ease of use | CNo rating on record. The work is done for you, but there's a site to connect, keywords and client approvals to review, and a dashboard to learn. | CNo rating on record. One credit pool shared across every tool takes planning, and there's a lot of platform to learn, which is why the trial comes with onboarding. |
| Platforms and integrations | BWeb, publishing to Webflow, WordPress, Shopify, Squarespace, HubSpot CMS and Duda, and working with Yoast SEO and Rank Math. No phone or desktop app. | BWeb only, connected to WordPress, Shopify, Webflow, Google Business Profile, Google Ads and Meta Ads. No desktop or phone app. |
| Best for | done-for-you SEO content and links for agencies | SEO fixes applied by an agent |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Adaptify SEO and Search Atlas. How we grade
Where they differ
- Adaptify SEO also covers long-form writing, reports, keyword research and link outreach.
- Search Atlas also covers AI agents, rank tracking, site audit, backlink analysis, content optimization and local listings.
At a glance
| Adaptify SEO | Search Atlas | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $499 per month for 1 site, billed monthly | $99 per month, billed monthly |
| Free plan | None | None |
| Free trial | 7-day free trial on both plans | 7-day free trial on Starter and Growth, with a free 1-on-1 onboarding session |
| Web | ||
| Made by | Adaptify Ltd. | Search Atlas |
| Price read from | adaptify.ai | searchatlas.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Adaptify SEO
- There is no free plan, only a 7-day free trial, and one site costs $499 a month.
- Adaptify's terms say all sales are final, with no refunds unless the law requires one or the company chooses to give one.
- The pages do not name which AI engines the AI visibility tracking covers.
- The number of PR backlinks varies from 1 to 20 a month per site, and unlimited articles are subject to a fair use policy.
Search Atlas
- Every action draws on one monthly credit pool: Starter's 50,000 credits cover about 50 AI articles or 1,500 rank checks.
- Starter has no AI visibility tracking, and Perplexity, Claude and Copilot need Pro at $399 a month.
- White-label dashboards start at Pro, and the Agency plan, from $999 a month, is sold through sales.
- Refunds need a live-chat request within 48 hours of payment with under 10% of quota used; annual plans get half back within 72 hours.
Key features
Adaptify SEO
- Keyword strategy
- Analyzes the site and its competitors, groups keywords into clusters and turns them into a content calendar; you can add your own keywords too.
- Articles published to Webflow
- Writes articles with AI, adds images and infographics, links them to each other and publishes them straight to the site. Volume is unlimited under a fair use policy.
- PR backlinks
- Pitches the site to news and PR outlets for backlinks: 1 to 20 a month per site, at an average domain rating of 45.
- AI visibility and prompt tracking
- Tracks how the site appears in AI search answers and turns tracked prompts into new content.
- Technical and local SEO
- Includes an SEO readiness report, technical SEO improvements, automated indexing, local SEO and live monitoring.
- Reporting and client portal
- One dashboard for content, links and rankings; Multi-Site adds white-label reports with AI summaries and a branded portal on your own domain.
Search Atlas
- OTTO SEO
- Applies technical fixes, on-page improvements and content changes to a site straight from live search data, on 1 to 10 sites depending on plan.
- AI content and publishing
- Content Genius writes and edits articles and publishes them to WordPress, Shopify, Webflow or other CMSs, paid for from the credit pool.
- Rank tracking and site audit
- Tracks 2,000 to 50,000 keywords and audits 50,000 pages on Starter up to unlimited on Agency, with on-page audits and a site explorer.
- LLM visibility
- From Growth, tracks your brand in ChatGPT, Gemini and Google AI Mode; Pro adds Copilot, Perplexity and Claude for six AI platforms.
- Local SEO
- GBP Galactic keeps Google Business Profiles up to date, from 3 profiles on Starter to 100 on Agency, alongside local citation tools.
- Links, PR and ads
- Backlink analysis, link building and press release tools, plus Google and Meta ad builders from the Growth plan.
Plans
Adaptify SEO
Single Site$499
per month for 1 site, billed monthly
Unlimited articles and seats, publishing to the site, 1 to 20 PR backlinks a month, keyword research, technical and local SEO, AI visibility and prompt tracking.
Multi-Site$999
per month for 3 sites ($333 a site), billed monthly
Everything in Single Site plus a white-label client portal, client approvals and white-label reports. The price rises with the number of client sites.
Search Atlas
Starter$99
per month, billed monthly
1 project, 1 seat, 50,000 credits a month, 2,000 tracked keywords, 50,000 audit pages, OTTO on 1 site and 3 Business Profiles. No AI visibility.
Growth$199
per month, billed monthly
2 projects, 3 seats, 120,000 credits, 3,500 keywords, OTTO on 2 sites, Google and Meta ad studio, and AI tracking in ChatGPT, Gemini and AI Mode.
Pro$399
per month, billed monthly
4 projects, 5 seats, 400,000 credits, 6,000 keywords, white-label reports, and AI tracking that adds Copilot, Perplexity and Claude.
Agency$999
per month and up, billed monthly
10 projects, 10 seats, 1 million+ credits, 50,000 keywords, client portals, unlimited audit pages and 250 AI queries. Sold through sales.
Common questions
Which is cheaper, Adaptify SEO or Search Atlas?
As of Oct 23, 2026, Search Atlas is cheaper to start with: $99 a month, against $499 a month for Adaptify SEO. Adaptify SEO starts at $499 per month for 1 site, billed monthly, and Search Atlas starts at $99 per month, billed monthly.
Which has a free plan, Adaptify SEO or Search Atlas?
As of Oct 23, 2026, neither Adaptify SEO nor Search Atlas has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.