AnswerThePublic vs Ubersuggest (2026): which should you pick?
As of Oct 23, 2026, AnswerThePublic and Ubersuggest share a 2.4 GPA, both have a free plan, and AnswerThePublic starts cheaper, at $20 a month against $29 a month.
Checked Oct 17, 2026 and Oct 23, 2026 · graded Oct 17, 2026 and Oct 23, 2026 by ToolGPA
AnswerThePublic grades higher on ease of use. Ubersuggest grades higher on value for money. They get the same grade on the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
AnswerThePublic
Question and search-suggestion research shown as keyword wheels
Ubersuggest
Low-cost SEO tool for keyword ideas, site audits and rank tracking
Which one is for you
Pick AnswerThePublic if
- Fits if you plan blog posts, FAQs or videos around what people ask
- Works for showing a client how people search, as the wheels read at a glance
Look elsewhere if
- Tight if you research a lot, since Starter allows 100 searches a month and they don't roll over
- Skip it if you need a difficulty score, as there isn't one on record
- Not for you if you might want your money back, as subscriptions are generally non-refundable
- Watch out: the 7-day trial needs a payment method and covers monthly plans only
- Pricey if more people need access: Starter has 1 user, and 3 users means Growth at $99 a month
Pick Ubersuggest if
- Fits if you do the SEO for your own small business site and want to spend about $16 a month
- Makes sense if you'd rather pay once than keep a subscription going
Look elsewhere if
- Skip it if you want daily rankings, as tracking and audits run weekly on every plan
- Not for you if you need an API, since outside access is only through MCP and the chat apps
- Tight if you run more than one site on Individual, which has 1 project and 125 tracked keywords
- Watch out: lifetime purchases are final and non-refundable, and the one-time trial covers monthly plans only
- Pricey if you add users, projects, keywords, AI prompts or credits, at $5 a month each; the free plan's limits aren't published
How we grade them
| 2.4GPAAnswerThePublicFair | 2.4GPAUbersuggestFair | |
|---|---|---|
| Value for money | CStarter is $20 a month, or $160 a year, which works out at about $13.33 a month, and until 8 November a year of Starter is $120. That's mid-table for this category, for 100 searches a month and 1 user. | BIndividual is $192 a year, $16 a month on yearly billing ($29 monthly), inside this category's cheapest quarter, for 1 project and 125 tracked keywords. Pay once and it's $290 for life, but lifetime purchases are final and non-refundable. |
| Free plan and trial | CA free account gets 3 searches a day, with volume and CPC on just two branches of each report and exports of 30 keywords. The 7-day trial needs a payment method and only covers monthly plans. | CThere's a free account you can drop back to, but the pricing page doesn't list its limits. The 7-day trial is a one-off and covers the monthly plans only. |
| Features | CQuestions, comparisons and related terms from Google, Bing, YouTube, TikTok, Instagram and Amazon, with volume and CPC, AI prompt ideas and alerts. It does question research fully, but that's a smaller job, and the volume is last month's Google data only. | CKeyword and content ideas, competitor and backlink research with 3 years of link history, site audits, rank tracking and AI checks in ChatGPT, Gemini and AI Overviews. The gap: rankings and audits update weekly on every plan. |
| Ease of use | BNo rating on record, but nothing to set up either. Type a word and the wheel appears, and anyone you show it to will get it straight away. | CNo rating on record. It's built for beginners, with a step-by-step SEO course and an AI Chat that answers questions about your reports, but there's still setup and a fair bit to learn. |
| Platforms and integrations | BWeb only, with no desktop or phone app. Content Studio publishes to WordPress and Webflow, and paid plans get an API, still in alpha, that draws on the same search allowance. | BWeb plus a browser extension, linked to Search Console and WordPress, with apps for ChatGPT and Claude and an MCP server that also reaches Cursor. There's no API plan, and no desktop or phone app. |
| Best for | seeing the questions people ask about a topic | all-round SEO for one small site |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AnswerThePublic and Ubersuggest. How we grade
Where they differ
- AnswerThePublic also covers long-form writing.
- Ubersuggest also covers rank tracking, site audit and backlink analysis.
At a glance
| AnswerThePublic | Ubersuggest | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $20 per month, billed monthly ($160 a year billed annually) | $29 per month, billed monthly |
| Free plan | Free account: 3 searches a day, volume and CPC on two branches per report, exports of up to 30 keywords and 30 AI prompt responses a month. No Content Studio credits. | Free account that paid plans can be downgraded to at any time; its limits are not stated on the pricing page. |
| Free trial | 7-day free trial on monthly plans, once per account; a payment method is needed | One-time 7-day free trial of the monthly plans |
| Web | ||
| Browser extension | ||
| Made by | Answer the Public Ltd (NP Digital) | NP Digital |
| Price read from | answerthepublic.com | app.neilpatel.com |
| Checked | Oct 23, 2026 | Oct 17, 2026 |
Worth knowing
AnswerThePublic
- Paid plans are capped at 100 to 300 searches a month, and unused searches and credits do not roll over.
- Subscriptions are generally non-refundable once billing starts, and annual plans have no free trial.
- Search volume reflects Google data from the previous month only.
- Starter allows 1 user, Growth 3 and Business 10, and all users share the plan's monthly limits.
Ubersuggest
- Rank tracking and site audits update weekly on every plan.
- There is no API plan; outside access is through the MCP server and the ChatGPT and Claude apps.
- Lifetime purchases are final and non-refundable; the free trial covers monthly plans only.
- More users, projects, tracked keywords, AI prompts or credits cost $5 a month for each add-on.
Key features
AnswerThePublic
- Keyword wheels and search modifiers
- Groups suggestions into questions, prepositions, comparisons, alphabeticals and related terms, as a visual wheel or a list, with Google volume and CPC.
- Searches across platforms
- Reports draw on Google, Bing, YouTube, TikTok, Instagram and Amazon, plus People Also Ask results and Google Shopping product rankings.
- AI Models report
- Shows prompts people might give ChatGPT and Gemini about a topic, sorted by intent and sentiment, and generates sample AI answers from a monthly allowance.
- Search listening alerts
- Follow a keyword and get a weekly email of new suggestions: 1 alert on Starter, 5 on Growth and 20 on Business.
- Content Studio
- Writes articles from a project's keywords and publishes them to WordPress or Webflow. Each article uses 10 credits and each Deep Search 8.
- API in alpha
- Paid plans can create searches and pull reports through an API that draws on the same monthly search allowance. Not available on the free plan or during a trial.
Ubersuggest
- Keyword and content ideas
- Get 20,000 to 100,000 keyword suggestions a month by plan, with search intent, AI prompt ideas and content ideas from top pages.
- Competitor and backlink research
- Track 5 to 15 competitors, see their top pages and keywords, and browse backlinks with 3 years of link history.
- Site audit
- Crawl 1,000 to 10,000 pages a week per report for SEO errors, using Google Search Console data for more detail.
- Rank tracking
- Track 125 to 300 keywords per project with weekly updates and mobile rankings, in 20 locations on Individual and unlimited above.
- AI search visibility
- Check set prompts per brand in ChatGPT, Gemini and Google AI Overviews, monthly on Individual up to weekly on Enterprise.
- AI chat, MCP and apps
- Ask questions of your reports in AI Chat, or bring the data into ChatGPT, Claude or Cursor through apps and an MCP server.
Plans
AnswerThePublic
Free$0
3 searches a day with some suggestions and data locked, and small exports.
Starter$20
per month, billed monthly ($160 a year billed annually)
1 user, 100 searches a month, 1,000 AI prompt suggestions, 30 AI responses, 2 projects and 60 Content Studio credits.
Growth$99
per month, billed monthly ($792 a year billed annually)
Up to 3 users, 200 searches a month, 2,000 prompt suggestions, 60 AI responses, 4 projects, 350 credits and report comparisons.
Business$199
per month, billed monthly ($1,592 a year billed annually)
Up to 10 users, 300 searches a month, 3,000 prompt suggestions, 100 AI responses, 8 projects and 800 credits.
CustomCustom
More users, domains or limits than Business, quoted on request.
Ubersuggest
Free$0
Free account with limited access; the pricing page does not list its limits.
Individual$29
per month, billed monthly
1 project, 150 reports a day, 250 credits a month, 125 tracked keywords, 1,000-page weekly audits and 10 AI prompts checked monthly.
Business$49
per month, billed monthly
7 projects, 300 reports a day, 500 credits, 150 keywords per project, 5,000-page audits and 15 AI prompts checked every two weeks.
Enterprise$99
per month, billed monthly
15 projects, 900 reports a day, 1,000 credits, 300 keywords per project, 10,000-page audits and 20 AI prompts checked weekly.
Ways to pay less
AnswerThePublic
- Annual discount
Annual billing at eight times the monthly price
AnswerThePublic's campaign terms put the standard annual price at 8 times the monthly price, such as $160 a year for Starter instead of $240 paid monthly.
- Annual discount
6 months free on annual plans until November 8, 2026
From October 13 to November 8, 2026, annual plans cost 6 times the monthly price ($120 a year for Starter) and renew at that price while active.
Ubersuggest
- Annual discount
Yearly billing from $192 a year
The pricing page's US price list has yearly plans at $192 for Individual, $326 for Business and $657 for Enterprise, against $29, $49 and $99 a month.
- Lifetime license
Lifetime access from $290, paid once
A single payment of $290 (Individual), $490 (Business) or $990 (Enterprise) buys lifetime access. The page shows lifetime first, under a countdown banner.
Common questions
Which is cheaper, AnswerThePublic or Ubersuggest?
As of Oct 23, 2026, AnswerThePublic is cheaper to start with: $20 a month, against $29 a month for Ubersuggest. AnswerThePublic starts at $20 per month, billed monthly ($160 a year billed annually), and Ubersuggest starts at $29 per month, billed monthly.
Which has a free plan, AnswerThePublic or Ubersuggest?
As of Oct 23, 2026, both AnswerThePublic and Ubersuggest have a free plan.
Which platforms do AnswerThePublic and Ubersuggest run on?
As of Oct 23, 2026, only Ubersuggest lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.