BigCommerce vs VTEX (2026): which should you pick?

Pick BigCommerce if

• Fits if you want discount types and shipping rules built in rather than added as apps
• Works for selling on Amazon, eBay and Walmart from one catalog

Look elsewhere if

• Tight if your sales are growing, as passing $30K a year moves you up to Growth at $79 a month
• Pricey if you want abandoned-cart emails, customer groups or stored cards, which start on Growth at $79 a month
• Watch out: paying through a provider outside BigCommerce's list adds 2% a sale on Core and 1% on Growth
• Watch out: Scale covers $33,333 of sales a month and charges 0.9% on anything above it
• Skip it if you want a free plan, as there's only a 15-day trial

Pick VTEX if

• Fits if you run several storefronts or countries and have a team to roll out a platform
• Works for distributors adding B2B ordering or retailers opening a marketplace to outside sellers

Look elsewhere if

• Skip it if you want to see a price before talking to anyone, because none is published
• Not for you if you're a small shop: it's aimed at mid-size and large merchants
• Tight if you need a free plan or a trial, as neither is listed
• Watch out: customer service and retail media are sold as separate products, not part of the commerce platform

BigCommerce

• Each plan caps sales over the past twelve months (gross order value minus 10%); passing $30K on Core or $100K on Growth moves the store up a plan.
• Orders paid through providers outside BigCommerce's embedded list carry a fee of 2% on Core, 1% on Growth and 0.6% on Scale.
• Scale covers $33,333 of sales a month and charges 0.9% on sales above that.
• Customer groups, abandoned-cart emails and stored cards need Growth or higher, and product filtering needs Scale.

VTEX

• No prices are published; the get-started page leads to a conversation with a VTEX solution engineer.
• The platform targets larger merchants, and the pages we read list no free plan or self-service trial.
• Customer service (CX) and retail media (Ads) are sold as separate platforms from the commerce platform.

BigCommerce

Checkout and payment partners

A single-page checkout with Apple Pay, Google Pay and Amazon Pay, and more than 100 currencies through the payment provider you choose, such as Stripe, PayPal, Adyen or Klarna.

Discounts and promotions

More than 70 discount options, coupons and gift cards come built in on every plan, without a third-party app.

Shipping quotes and rules

Real-time shipping rates from carriers such as UPS, USPS and FedEx, with the ShipperHQ shipping rules engine available as well.

Inventory across locations

Track stock and fulfil orders from 4 locations on Core up to 8 on Scale, including in-store pickup and curbside collection.

Marketplaces, ads and point of sale

Connect the store to Amazon, eBay and Walmart, send product feeds to Google, Meta and TikTok through Feedonomics Surface, and link POS systems such as Square or Clover.

Several storefronts in one account

Run extra storefronts for other brands or regions from one dashboard, for $30 a month each on Core (up to 3) and more on higher plans.

VTEX

B2C, B2B and marketplace in one

VTEX describes one platform for direct-to-consumer, business-to-consumer and business-to-business selling, plus marketplaces with third-party sellers.

Distributed order management

Routes orders across warehouses, stores and fulfillment centers, with inventory shown as available-to-promise across channels.

B2B self-service portals

Business buyers get self-service ordering with custom and tiered pricing and credit management.

WhatsApp Store

A shopping flow inside WhatsApp covering browsing, cart and checkout.

API-first, composable design

VTEX lists an API-first architecture, hundreds of ready-made apps and a developer program for building extensions.

Multi-store and multi-currency

Supports multi-store, multi-region and multi-currency operations for global merchants.

BigCommerce

• Core$29

  per month for up to $30K sales a year, billed annually ($39 monthly)

  For new stores: up to 4 inventory locations and 24/7 chat and email support, with a 2% fee on orders through payment providers outside BigCommerce's list.

• Growth$79

  per month for up to $100K sales a year, billed annually ($105 monthly)

  Adds customer groups, abandoned-cart emails, stored cards and phone support, with 5 inventory locations and a 1% fee on orders through other providers.

• Scale$299

  per month up to $33,333 sales a month, billed annually ($399 monthly)

  Adds product filtering and 8 inventory locations, charges 0.9% on sales above the monthly cap and 0.6% on orders through other payment providers.

• Performance$1,499

  per month and up, billed annually

  Custom pricing for high-volume stores, sold through sales, with a dedicated customer success manager and no fee on other payment providers under contract.

VTEX

Pricing could not be confirmed. See vtex.com.

BigCommerce

• Annual discount

  Pay annually to save 25%

  Core costs $29 a month billed annually against $39 billed monthly, Growth $79 against $105 and Scale $299 against $399.

VTEX

No public discounts listed.