Buffer vs Typefully (2026): which should you pick?
As of Nov 13, 2026, we pick Buffer: it is first in our ranking of social media schedulers, and it grades higher too, 2.8 against 2.2.
Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 12, 2026 by ToolGPA
Buffer grades higher on the free plan and ease of use. They get the same grade on value for money, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Buffer
Social media scheduler priced by the channel, with a free plan
Typefully
Writing and scheduling for X, LinkedIn, Bluesky and Threads
Which one is for you
Pick Buffer if
- Fits if you post to a few channels and want to pay only for those
- Works for one person running up to 3 accounts on the free plan
Look elsewhere if
- Pricey if you keep adding channels on Team, since every one is $10 a month, including the three that were free
- Too light for teams that live in DMs, as its inbox is described for comments, and there's no competitor tracking on record
- Tight if you're staying free, with 10 queued posts per channel, 1 user and 30 days of analytics
- Not for you if you need approvals or more than one user on Essentials, as those need Team
- Watch out: Instagram personal profiles and Facebook groups get a reminder to post by hand, not automatic publishing
Pick Typefully if
- Fits if you are a writer who drafts threads and posts
- Works for people who work through AI assistants and want an API
Look elsewhere if
- Tight if you stay free: 10 posts a month and 1 social set
- Skip it if you want visible prices, since the page loads them with JavaScript and we couldn't read them
- Watch out: the Creator plan is billed annually only, per the page
- Watch out: teams, roles and up to 50 social sets are on Business, priced per social set and billed yearly
How we grade them
| 2.8GPABufferGood | 2.2GPATypefullyFair | |
|---|---|---|
| Value for money | CFive channels on Team, which a team needs because Essentials is one user, is $50 a month billed yearly ($10 a channel). That's above this category's $29 middle and under the $58 where the dearer quarter starts. On your own, Essentials is $25 for five. | CNo plan prices could be read from the page, so it sits mid-table by default. |
| Free plan and trial | BFree for good with up to 3 channels, AI help, a comment inbox and 30 days of insights. One person can run three accounts on it. The catch is 10 queued posts per channel at a time and a single user. | CFree plan: 1 social set, 1 user and 10 posts a month. You'll hit 10 posts quickly. |
| Features | CQueue, calendar, ideas board, AI help, reports and an API across 12 networks. The gaps it shows: the inbox is described for comments only, there's no competitor tracking on record, and Instagram personal profiles and Facebook groups only get a reminder to post by hand. | CEditor, cross-posting, AI writing, collaboration and API. X analytics and AI writing are Creator-plan features. |
| Ease of use | AIts iPhone and iPad app averages 4.7 from about 34,600 ratings, and the free plan needs nothing but your social accounts connected. | CNo store rating on record. Accounts to connect. |
| Platforms and integrations | BWeb, iPhone, Android and a Chrome extension, plus an API on every plan, an MCP server, and Canva, Zapier, Make and WordPress. No desktop app, which is what an A needs. | BWeb and Mac, with Claude, ChatGPT, Notion, Slack, Raycast and Zapier on the list. |
| Best for | paying only for the channels you use | drafting threads and posts |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Buffer and Typefully. How we grade
Where they differ
- Buffer also covers templates.
At a glance
| Buffer | Typefully | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $5 per channel / month, billed annually ($6 billed monthly) | Not published |
| Free plan | Up to 3 channels, 10 scheduled posts per channel at a time, 1 user, 100 saved ideas and 30 days of analytics history. | 1 social set, 1 user and 10 posts a month, with advanced scheduling, API and MCP access and limited media uploads. |
| Free trial | 14-day free trial of the paid plans | None listed |
| Web | ||
| macOS | ||
| iOS | ||
| Android | ||
| Browser extension | ||
| Made by | Buffer | Typefully Inc. |
| Price read from | buffer.com | Not confirmed |
| Checked | Oct 17, 2026 | Nov 12, 2026 |
Worth knowing
Buffer
- The Free plan holds only 10 scheduled posts per channel at a time and keeps 30 days of analytics.
- Essentials allows a single user; approval workflows, access controls and branded reports need Team.
- Upgrading means paying for every connected channel, including the three that were free.
- Instagram personal profiles and Facebook groups get reminder notifications to post by hand, not automatic publishing.
Typefully
- The pricing page loads its dollar amounts with JavaScript, and they could not be read, so no plan prices are recorded here.
- The Free plan is capped at 1 social set, 1 user and 10 posts a month.
- X analytics and AI writing features need the Creator plan, which the page says is billed annually only.
- Teams, roles and up to 50 social sets belong to the Business plan, priced per social set and billed yearly.
Key features
Buffer
- Queue and calendar
- Posts go into a per-channel queue or onto a visual calendar for Instagram, Facebook, LinkedIn, TikTok, X, Threads, Bluesky, Mastodon, Pinterest, YouTube, Substack and Google Business Profile.
- Ideas and AI Assistant
- An ideas board stores drafts and inspiration (100 on Free, unlimited on paid plans), and the AI Assistant helps write and repurpose posts on every plan.
- Community inbox
- Comments from connected accounts can be answered in one place, with saved replies and AI reply suggestions (5 a week on Free).
- Analytics and reports
- Insights cover follower growth, engagement and post performance. Free keeps 30 days of history; paid plans add reports and UTM tags, and Team adds branded reports.
- Start Page
- A link-in-bio page builder is included on every plan, alongside link shortening and a Chrome extension for sharing from any web page.
- API and MCP server
- Every plan includes API keys, from 3,000 requests a month on Free to 15,000 on Team, and Buffer lists a social media MCP server for AI tools.
Typefully
- Focused editor
- A high-fidelity editor with auto-numbering for threads, long-form posts, polls, tagging and previews of threads, mentions and media.
- Cross-posting
- One draft publishes to X, LinkedIn, Bluesky, Threads and Mastodon, and the plan table lists Substack as well.
- AI writing
- A writing assistant to rewrite and improve drafts and add image descriptions, available from the Creator plan.
- Collaboration
- Shared drafts, comments, Slack notifications, teams and permissions, with collaborative writing on the Business plan.
- X analytics
- Detailed metrics, profile conversion rate and tweeting streaks, with CSV download, from the Creator plan.
- API, MCP and agents
- The free plan includes agents, API and MCP access so AI assistants can queue drafts and manage the calendar.
Plans
Buffer
Free$0
Up to 3 channels and 1 user, 10 queued posts per channel at a time, the AI Assistant and a comment inbox.
Essentials$5
per channel / month, billed annually ($6 billed monthly)
1 user, unlimited scheduled posts, hashtag manager, first-comment scheduling and reports. The rate per channel drops after 10: $100 a month at 25 channels, billed annually.
Team$10
per channel / month, billed annually ($12 billed monthly)
Unlimited team members, approval workflows, access levels and branded reports. $150 a month at 25 channels, billed annually.
Typefully
Pricing could not be confirmed. See typefully.com.
Ways to pay less
Buffer
- Annual discount
About two months free with yearly billing
Yearly billing brings Essentials to $5 a channel a month from $6, and Team to $10 from $12. The pricing page calls it saving two months.
- Nonprofit
50% off for nonprofits and charities
Buffer's pricing FAQ offers nonprofit and charity organizations a 50% discount on its paid plans.
Typefully
No public discounts listed.
Common questions
Which is cheaper, Buffer or Typefully?
As of Nov 12, 2026, Buffer starts at $5 per channel / month, billed annually ($6 billed monthly), and Typefully has no price we could confirm.
Which has a free plan, Buffer or Typefully?
As of Nov 12, 2026, both Buffer and Typefully have a free plan.
Which platforms do Buffer and Typefully run on?
As of Nov 12, 2026, only Buffer lists iOS and Android apps and a browser extension and only Typefully lists a macOS app. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.