BulkSMS vs Mobile Message (2026): which should you pick?
As of Nov 13, 2026, Mobile Message grades higher than BulkSMS: 2.0 against 1.6 out of 4.0.
Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA
Mobile Message grades higher on the free plan. They get the same grade on value for money, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Mobile Message
Prepaid bulk SMS for Australian businesses, with API and email to SMS
Which one is for you
Pick BulkSMS if
- Fits if you send bulk texts now and then and don't want a monthly plan
- Works for developers who need an SMS API that covers many countries
Look elsewhere if
- Not for you if you want a clear price per text, as costs are only estimates until you ask
- Watch out: the credits one SMS uses differ by network
- Pricey if you send in large volumes, since those are quoted by sales
- Skip it if you want a free trial, as only a money-back guarantee is offered
Pick Mobile Message if
- Fits if you're an Australian business that sends texts and wants no subscription
- Works for a small shop that wants a dedicated number without paying for it
Look elsewhere if
- Not for you if you send outside Australia, because the pages don't say it covers other countries
- Watch out: the 1.6 cent first-purchase rate lasts 30 days from signup
- Skip it if you want a chatbot or inbox, as this is sending only
- Tight if you need to pay in US dollars, since all prices are Australian and exclude GST
How we grade them
| 1.6GPABulkSMSWeak | 2.0GPAMobile MessageFair | |
|---|---|---|
| Value for money | CNo fixed price is published. Credit packages run from 200 to 50,000, but the pricing page is an estimator and the credits a text uses vary by network. | CA$20 buys 500 credits at 4 cents a text, falling to 2 cents at 1,000,000. The 1.6 cent first-purchase rate lasts 30 days, and prices exclude GST. There's no monthly fee, so it sits in the middle. |
| Free plan and trial | FNothing free. A money-back guarantee on credits isn't a trial. | C50 free SMS credits on sign-up, no card shown. That's a few texts, not a plan. |
| Features | CA web platform, SMS API, incoming long numbers and shortcodes, plus RCS and WhatsApp. Larger volumes are a quote from sales. | CBulk SMS, an API and gateway, email to SMS, a free dedicated number and auto top-up. It does the sending job and little else. |
| Ease of use | CNo store rating on record. Sending from a web account is simple, but the API and number set-up take work. | CNo store rating on record. You top up, send from the web, or wire up the API. |
| Platforms and integrations | CWeb only, with an API but no integrations listed. | CWeb only, with an API but no integrations listed. |
| Best for | prepaid bulk SMS without a subscription | cheap prepaid texts for Australian businesses |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: BulkSMS and Mobile Message. How we grade
Where they differ
- BulkSMS also covers whatsApp messaging.
- Mobile Message also covers workflow automation.
At a glance
| BulkSMS | Mobile Message | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | Not published | A$20 for 500 credits, prepaid, at 4 cents per SMS |
| Free plan | None | None |
| Free trial | None listed | 50 free SMS credits when you sign up. |
| Web | ||
| Made by | Celerity Systems (Pty) Ltd | Mobile Message |
| Price read from | Not confirmed | mobilemessage.com.au |
| Checked | Nov 13, 2026 | Nov 13, 2026 |
Worth knowing
BulkSMS
- The pricing page shows an estimator, not a fixed price list; the cost per message depends on destination network and credits used.
- The number of credits per SMS varies by network, so message costs are only estimates until you ask for a quote.
- Larger volumes are priced through a quote from sales.
- Customers in South Africa contract with Celerity Systems; others with Celerity Messaging UK.
Mobile Message
- Prices are in Australian dollars and exclude GST.
- A credit covers one SMS up to 160 characters; longer messages use additional credits.
- The 1.6 cent first-purchase rate lasts 30 days from signup.
- The company positions itself on Australian delivery; the pages do not say it covers other countries.
Key features
BulkSMS
- Web platform
- Send and receive SMS from an online account in any browser, with two-way messaging.
- SMS API
- A REST API lets a website, application or CRM send messages.
- Incoming numbers and shortcodes
- Long numbers receive replies from customers, and five-digit shortcodes are available.
- RCS and WhatsApp messaging
- RCS business messaging and WhatsApp Business messaging are listed beside SMS.
- Credit packages
- Credits are bought in packages from 200 to 50,000, are valid for 2 years, and carry a money-back guarantee.
Mobile Message
- Bulk SMS and marketing
- Send campaigns to contact lists, with scheduling and contact import.
- SMS API and gateway
- Connect websites and software to send and receive messages through the API.
- Email to SMS
- Trigger texts from an email, useful for order alerts and similar notifications.
- Free dedicated number
- A free dedicated virtual number is listed with the account.
- Auto top-up
- Credits refill automatically when the balance runs low, and it can be switched off any time.
Plans
BulkSMS
Pricing could not be confirmed. See bulksms.com.
Mobile Message
500 creditsA$20
prepaid, never expires, at 4 cents per credit
Minimum purchase. The first purchase is 1.6 cents a credit for 30 days after signup.
10,000 creditsA$300
prepaid, never expires, at 3 cents per credit
Marked Best Seller. The first purchase is 1.6 cents a credit, which is A$160.
1,000,000 creditsA$20,000
prepaid, never expires, at 2 cents per credit
Largest tier shown; first-purchase pricing of 1.6 cents also applies at any volume.
Ways to pay less
BulkSMS
No public discounts listed.
Mobile Message
- Other savings
1.6 cents per SMS on a first purchase
New accounts pay 1.6 cents a credit at any volume on their first purchase, available for 30 days after signup.
Common questions
Which is cheaper, BulkSMS or Mobile Message?
As of Nov 13, 2026, BulkSMS has no price we could confirm, and Mobile Message starts at A$20 for 500 credits, prepaid, at 4 cents per SMS.
Which has a free plan, BulkSMS or Mobile Message?
As of Nov 13, 2026, neither BulkSMS nor Mobile Message has a free plan. Mobile Message has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.