DataForSEO vs SearchApi (2026): which should you pick?
As of Oct 24, 2026, we pick DataForSEO: it is first in our ranking of SERP and SEO data APIs, and it grades higher too, 2.8 against 2.4.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
DataForSEO grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
DataForSEO
Pay-as-you-go APIs for SERP, keyword, backlink and AI mention data
SearchApi
Real-time SERP API for Google, AI answers and dozens of other sites
Which one is for you
Pick DataForSEO if
- Fits if you're building your own rank tracker, keyword tool or backlink checker and want one bill for the data
- Works for batch jobs that can wait minutes for a queued result at $0.60 per 1,000
Look elsewhere if
- Not for you if you want reports to look at, since it returns JSON with no SEO dashboard
- Tight if you're only testing, as the $1 trial credit goes fast and the next step is a $50 top-up
- Watch out: search operators multiply the price of a Google query by five
- Pricey if you pull backlinks or AI mentions in bulk, at $0.024 a task plus $0.000036 a row, and $0.1 a task plus $0.001 a row
Pick SearchApi if
- Fits if you need Google results and ChatGPT or Perplexity answers in the same format
- Works for teams watching ads in the Google, Meta, LinkedIn, Reddit and TikTok libraries
Look elsewhere if
- Tight if your jobs come in bursts, since any one hour can use only 20% of the month's searches
- Pricey if you need answers faster, as enhanced speed doubles the price of every plan
- Skip it if you need team management or the legal guarantee for $40, as both start at $100
- Not for you if you want a free plan that renews, since the 100 requests come once
How we grade them
| 2.8GPADataForSEOGood | 2.4GPASearchApiFair | |
|---|---|---|
| Value for money | B$50 is the smallest top-up and the balance never expires, a first spend at the dear end of this category's usual $25 to $50. The rate lifts it: Google results are $0.60 per 1,000 in the standard queue and $2 live, where most rivals here charge $1 to $4. | CDeveloper is $40 a month for 10,000 searches, $4 per 1,000, right at this category's middle. Enhanced speed doubles any plan, and the Legal Protection Guarantee needs Production at $100. |
| Free plan and trial | CNo free plan. New accounts get $1 of trial credit and a Sandbox that returns sample responses, enough to wire up your code, and then it's a $50 top-up. | CNo free plan: 100 free requests on sign-up with no card, and then you're paying. |
| Features | ASearch results from Google, Bing, YouTube, Yahoo, Baidu, Naver and Seznam, plus keyword volumes, its own backlink index back to 2019, site crawls and brand mentions in ChatGPT and AI Overviews. No other API in this category covers that much of the SEO job from one key. | BGoogle with AI Overview, AI Mode, Maps, Shopping, Lens and Scholar, answers from ChatGPT, Perplexity, Gemini and Copilot, plus Bing, Baidu, YouTube, Amazon and ad libraries, targeted down to coordinates. Nothing in the listing shows a gap in the core job. |
| Ease of use | CJudged on how fast a developer gets a first result: a Sandbox, spending limits per API and connectors for Sheets, n8n and Make. No rating on record, and each API is billed per SERP, task, row or page, which takes reading before you start. | CJudged on how fast a developer gets a first result: plain GET requests, with examples in Python, Node, Ruby, Java, Go, PHP and C#. No rating on record. |
| Platforms and integrations | BWeb, with an API and connectors for Google Sheets, n8n, Make, Zapier, Airtable, Postman and Pabbly. No desktop or phone app, so B is the top. | BWeb, with an API, code samples in many languages and an MCP server for AI assistants. No desktop or phone app, so B is the top. |
| Best for | SEO data for building your own tools | Google and AI answer engines from one API |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: DataForSEO and SearchApi. How we grade
Where they differ
- DataForSEO also covers keyword research, site audit, backlink analysis and AI search visibility.
At a glance
| DataForSEO | SearchApi | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $50 minimum top-up, used as you go | $40 per month for 10,000 searches, billed monthly |
| Free plan | None | None |
| Free trial | $1 of trial credit for new accounts, plus a free Sandbox that returns sample responses | 100 free requests on sign-up, no credit card required |
| Web | ||
| Made by | DataForSEO OU | SearchApi, LLC |
| Price read from | dataforseo.com | searchapi.io |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
DataForSEO
- Google organic results cost $0.0006 per SERP in the standard queue, $0.0012 in the priority queue and $0.002 live; search operators multiply the price by five.
- Backlinks API calls cost $0.024 per task plus $0.000036 per row, and LLM Mentions $0.1 per task plus $0.001 per row.
- There is no free plan: after the $1 trial credit, the account needs a top-up of at least $50.
- It is a data API with no ready-made SEO dashboard; results come back as JSON for your own code or a connector.
SearchApi
- Each plan can use only 20% of its monthly searches in any one hour.
- The Legal Protection Guarantee and team management are not on the Developer plan.
- Enhanced speed doubles the price of any plan; larger plans run to Octo 2M at $2,800 and Octo 5M at $5,000 a month, with custom plans on request.
- The 100 free requests are a sign-up allowance; the pages do not describe an ongoing free plan.
Key features
DataForSEO
- SERP API
- Search results from Google (organic, Maps, AI Mode, News, Images, Jobs and more), Bing, YouTube, Yahoo, Baidu, Naver and Seznam, in queued or live modes.
- Keyword data
- Search volume and keyword metrics from Google Ads, Bing Ads, Google Trends and clickstream sources, plus the Labs API for keyword and competitor research.
- Backlinks API
- Backlink profiles, referring domains, anchors and link history back to 2019 from DataForSEO's own continuously crawled index, with bulk endpoints for up to 1,000 targets.
- On-Page and Lighthouse
- Crawls websites, audits pages, parses content and takes screenshots, priced from $0.00015 a page.
- AI Optimization API
- LLM Mentions draws on a database of over 280 million prompts and answers from ChatGPT and Google AI Overviews; other endpoints return LLM responses and AI search volume.
- Spending controls
- The dashboard tracks usage and cost, sets daily spending limits per account, API or endpoint, and can top up the balance automatically.
SearchApi
- Google and its verticals
- Google Search, Light, AI Overview, AI Mode, Maps and reviews, Shopping, Flights, Hotels, News, Images, Lens, Jobs, Scholar, Trends and a rank tracking endpoint.
- AI answer engines
- Endpoints for ChatGPT, Perplexity, Gemini and Bing Copilot answers alongside the Google AI features.
- Other engines and sites
- Bing, Baidu, Yandex, DuckDuckGo, Yahoo, Naver, YouTube, Amazon, Walmart, eBay, TikTok, app stores, and Meta, LinkedIn, Reddit and TikTok ad libraries.
- Pay per success
- Only searches that return a 200 status code are charged, and requests run through premium proxies with location targeting down to coordinates.
- Legal Protection Guarantee
- From the Production plan up, SearchApi says it takes legal responsibility for how it collects and parses public results, with up to $2 million in coverage.
- Code samples and MCP
- Plain GET requests with examples in Python, Node, Ruby, Java, Go, PHP, C# and other languages, and an MCP server for AI assistants.
Plans
DataForSEO
Pay as you go$50
one-time top-up, used as you go
No subscription: the balance never expires and each API is billed at its own rate per SERP, task, row or page.
SearchApi
Developer Plan$40
per month for 10,000 searches, billed monthly
$4 per 1,000 searches and a 99.9% SLA. Enhanced speed, with parallel threads, doubles the price to $80.
Production Plan$100
per month for 35,000 searches, billed monthly
$3 per 1,000 searches, team management and the Legal Protection Guarantee. $200 with enhanced speed.
BigData Plan$250
per month for 100,000 searches, billed monthly
$2.50 per 1,000 searches, with medium throughput. $500 with enhanced speed.
Scale Plan$500
per month for 250,000 searches, billed monthly
$2 per 1,000 searches, high throughput and search analytics. $1,000 with enhanced speed.
Octo 500K$900
per month for 500,000 searches, billed monthly
$1.80 per 1,000 searches, dedicated throughput and priority support. $1,800 with enhanced speed.
Octo 1M$1,500
per month for 1 million searches, billed monthly
$1.50 per 1,000 searches, dedicated throughput and priority support. $3,000 with enhanced speed.
Common questions
Which is cheaper, DataForSEO or SearchApi?
As of Oct 23, 2026, DataForSEO starts at $50 minimum top-up, used as you go, and SearchApi starts at $40 per month for 10,000 searches, billed monthly.
Which has a free plan, DataForSEO or SearchApi?
As of Oct 23, 2026, neither DataForSEO nor SearchApi has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.