Due vs Unforgetful
Price, platforms and features side by side. The table says where each price was read and when.
Due
Reminder app for Apple devices that nags until a task is done
Unforgetful
Persistent to-do reminders built on Apple Reminders data
Where they differ
- Due starts at $7.99 one-time for iPhone, iPad and Apple Watch; Mac is $14.99, sold separately. Unforgetful starts at $19.99 per year.
- Due can be bought with a one-time purchase.
- Due also covers natural-language input and menu bar app.
At a glance
| Due | Unforgetful | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | $7.99 one-time for iPhone, iPad and Apple Watch; Mac is $14.99, sold separately | $19.99 per year |
| Free plan | None | None |
| Free trial | None listed | One-month free trial before the yearly subscription starts |
| macOS | ||
| iOS | ||
| Made by | Due Pte. Ltd. | Overcast Radio, LLC |
| Price read from | apps.apple.com | apps.apple.com |
| Checked | Oct 5, 2026 | Oct 9, 2026 |
Who each one suits
Due
- People who dismiss a notification and then forget the task
- Time-bound reminders such as medication, bills and chores
- Buyers who prefer a one-time purchase on Apple devices
Unforgetful
- People who dismiss a notification and then forget the task
- Apple Reminders and Siri users who want persistent alerts
- A short list of near-term tasks, not project planning
Worth knowing
Due
- Apple devices only: Due is sold for iPhone, iPad, Apple Watch and Mac.
- Due for macOS ($14.99) and Due for iOS ($7.99) are separate purchases.
- Features released more than a year after purchase need the optional Upgrade Pass: $4.99 a year on iOS, $9.99 on Mac.
- The Apple Watch app is a companion that requires the paired iPhone to work.
Unforgetful
- A subscription is required to use the app; there is no free plan once the one-month trial ends.
- By design it has no calendar, scheduling, timers, collaboration, tags, folders or archives.
- It is for Apple devices only: the App Store lists iPhone, iPad, Mac and Apple Watch.
- The developer says dictation records the whole phrase as the title and does not yet pick dates or times out of it.
Key features
Due
- Auto Snooze
- An overdue reminder keeps notifying you until it is marked done or rescheduled, at intervals from 1 to 60 minutes. It repeats 5 times by default and up to 10 if configured.
- Quick access times
- A time picker with 12 customizable preset buttons sets or postpones a due date in one tap, and can add or subtract time from the current date.
- Natural date parsing
- Dates and times that you type or dictate are recognized and offered as the due date, for example "at 9am tomorrow".
- Recurring reminders
- Repeats range from daily and weekly to patterns such as the third Wednesday of each month or every 3 months after completion.
- Reusable countdown timers
- Timers are precise to the second, several can run at once, and a timer set up once is kept for reuse.
- iCloud or Dropbox sync
- Reminders and timers sync between iPhone, iPad and Mac through your own iCloud or Dropbox account. There is no Due account, and reminders fire without an internet connection.
Unforgetful
- Works on Apple Reminders data
- Tasks are read from and written to Reminders, so there is no import or export, Siri's "Remind me" requests show up, and it can be used alongside Reminders or other apps on that data.
- Notifications that repeat
- Every task keeps notifying until it is completed or deleted, even after a notification has been missed or dismissed.
- Smart snooze
- Snooze intervals are based on each task's snooze history and grow as a task is snoozed more often. Nothing is marked overdue.
- Spaced-out alerts
- Tasks due at the same moment are spread out so they do not arrive as one pile, and a recurring task that was missed several times is rescheduled from now.
- Delayed location reminders
- A location-based reminder can fire a set time after arrival, for example five minutes after getting home.
- Capture by dictation
- A microphone button in the app, its widgets and its Lock Screen and Control Center controls records a spoken task as a title.
Plans
Due
Due for iOS$7.99
one-time purchase
One app for iPhone, iPad and Apple Watch, with every current feature plus new features released in the year after purchase.
Due for macOS$14.99
one-time purchase
The Mac app, sold separately on the Mac App Store, with new features released in the year after purchase.
Annual Upgrade Pass (Mobile)$4.99
per year, optional
Optional subscription for iOS features released more than a year after purchase. Unlocked features stay after you stop.
Annual Upgrade Pass (Computer)$9.99
per year, optional
Optional subscription for Mac features released more than a year after purchase. Unlocked features stay after you stop.
Unforgetful
Unforgetful Annual$19.99
per year
The only plan. One subscription covers iPhone, iPad and Mac, and it starts after a one-month free trial.

