Everflow vs Perform[cb] (2026): which should you pick?

Pick Everflow if

• Fits if you run an affiliate network or agency with many advertisers
• Works for brands that pay partners per lead or click and want affiliate and paid ad results in one report

Look elsewhere if

• Skip it if you want a price before a sales call, as none is published
• Not for you if you're a small store wanting to sign up and start today
• Skip it if you want payouts and tax forms included, as Everflow sells that as an upgrade
• Watch out: there's no free plan or published trial, and setup runs through a demo and Everflow's onboarding
• Not for you if you want a phone or desktop app, as it's web only

Pick Perform[cb] if

• Fits if you want a vendor to run acquisition for you and pay only on results
• Works for agencies that want a partner side as well as an advertiser side

Look elsewhere if

• Skip it if you want self-serve software, as this is a managed service
• Not for you if you need a price first, as none is published
• Watch out: figures like 52.4% average ROAS growth are the company's own claims
• Too light on detail for anyone comparing tools, with no integrations or plans listed

Everflow

• No prices are published: the pricing page asks how much you pay affiliates each month and quotes after a call.
• No free trial is published; setup goes through a demo, then onboarding and training from Everflow's team.
• Having Everflow run partner payments and collect tax documents is sold as an upgraded service on top of the platform.

Perform[cb]

• No pricing is published; the site points visitors to Get Started and a sales conversation.
• It is a managed service, not self-serve affiliate software you configure and run yourself.
• Performance figures on the site, such as 52.4% average ROAS growth, are the company's own claims.

Everflow

Tracking across channels

Track CPA, CPC and CPM offers, network traffic, app installs and post-install events, and later revenue such as renewals, repeat purchases and upsells.

Affiliate marketplace

Brands list programs in Everflow's marketplace, where affiliates, publishers and agencies look for advertisers to work with.

Partner dashboards

Onboard any kind of partner and give them a white-label reporting dashboard, with placement-level reports to pause weak traffic sources.

Everflow Pay

Pay partners worldwide through native payment processing with invoices and tax document collection, plus an International Pay option for non-US brands.

Ad and CRM integrations

Pull Google, Facebook and TikTok ad attribution into the same reports, and connect Salesforce, HubSpot, Shopify, AppsFlyer and fraud tools such as Anura.

API and AI agents

An open API for custom tracking and automations, which Everflow also pitches to teams building tools with AI agents.

Perform[cb]

Outcome-based buying

Campaigns run on a cost-per-lead, cost-per-sale, cost-per-install, cost-per-engagement or pay-per-call basis, as listed under the Web, Mobile Apps and Calls tabs.

Works beside existing channels

The Outcome Engine is described as adding new acquisition alongside the agencies and partners a brand already uses, rather than replacing them.

Agency program

Agencies can use it to run performance campaigns for several client brands at once, with campaign management handled by Perform[cb].

Partner side for publishers

Affiliates, publishers and media buyers can join to run campaigns for brands. The site lists no activation fees, expedited payments and dedicated partner managers.

Compliance and brand safety

The site describes 24/7 compliance monitoring on its patented system and brand-safety controls over where traffic comes from.

Analytics and reporting

Built-in dynamic reporting shows campaign performance in one place, and down-funnel quality data is used to tune traffic.

Everflow

Pricing could not be confirmed. See everflow.io.

Perform[cb]

Pricing could not be confirmed. See performcb.com.