Fynd vs VTEX (2026): which should you pick?

Pick Fynd if

• Fits if you sell in India and also want marketplace channels
• Makes sense if you want a 30-day trial before paying

Look elsewhere if

• Skip it if you want a free plan, since there's only a trial
• Tight if you want a custom domain, which Basic lacks
• Pricey if sales grow: transaction fees of 1.5% to 2.5% come on top of gateway fees
• Watch out: prices are in rupees plus GST, and the page names tiers two different ways

Pick VTEX if

• Fits if you run several storefronts or countries and have a team to roll out a platform
• Works for distributors adding B2B ordering or retailers opening a marketplace to outside sellers

Look elsewhere if

• Skip it if you want to see a price before talking to anyone, because none is published
• Not for you if you're a small shop: it's aimed at mid-size and large merchants
• Tight if you need a free plan or a trial, as neither is listed
• Watch out: customer service and retail media are sold as separate products, not part of the commerce platform

Fynd

• Storefront prices were read in Indian rupees plus GST; a US dollar price was not found, so check the rupee figures at purchase.
• Custom domain integration is missing on Basic, and WhatsApp integration is limited to Scale.
• Transaction fees of 2.5%, 2% and 1.5% are charged on top of payment gateway fees.
• The pricing page names the tiers Basic, Growth and Scale in one view and Basic, Pro and Premium in the comparison table.

VTEX

• No prices are published; the get-started page leads to a conversation with a VTEX solution engineer.
• The platform targets larger merchants, and the pages we read list no free plan or self-service trial.
• Customer service (CX) and retail media (Ads) are sold as separate platforms from the commerce platform.

Fynd

Storefront builder

A drag-and-drop page editor with customizable themes, collections, sliders and blogs, free SSL and mobile-optimized sites.

Checkout and payments

Guest checkout and multiple payment options including third-party gateways, PayPal, cash on delivery, bank transfer and wallets.

Inventory and orders

Inventory tracked from one dashboard, with returns and refunds handling and size guides.

Marketplace selling

A connector that syncs listings with marketplaces such as Amazon, Myntra, Noon and Trendyol.

Wider retail suite

Separate products for order, warehouse and transport management, point of sale, self-checkout and AI catalog management.

VTEX

B2C, B2B and marketplace in one

VTEX describes one platform for direct-to-consumer, business-to-consumer and business-to-business selling, plus marketplaces with third-party sellers.

Distributed order management

Routes orders across warehouses, stores and fulfillment centers, with inventory shown as available-to-promise across channels.

B2B self-service portals

Business buyers get self-service ordering with custom and tiered pricing and credit management.

WhatsApp Store

A shopping flow inside WhatsApp covering browsing, cart and checkout.

API-first, composable design

VTEX lists an API-first architecture, hundreds of ready-made apps and a developer program for building extensions.

Multi-store and multi-currency

Supports multi-store, multi-region and multi-currency operations for global merchants.

Fynd

• Basic₹11,111

  per year + GST

  1 website, 2 staff accounts, 1 inventory location, 2.5% transaction fee, no custom domain and 500 emails. The page also crosses out ₹11,988.

• Growth₹22,222

  per year + GST

  Custom domain, 2% transaction fee, 5 staff accounts, 2 inventory locations and 5,000 emails. WhatsApp integration is not included. The page also crosses out ₹23,988.

• Scale₹33,333

  per year + GST

  Custom domain, 1.5% transaction fee, 10 staff accounts, 5 inventory locations, 50,000 emails and WhatsApp integration. The page also crosses out ₹35,988.

VTEX

Pricing could not be confirmed. See vtex.com.