Integrity vs Visual SEO Studio (2026): which should you pick?

Pick Integrity if

• Fits if you have a Mac and want a free broken-link check of a personal site
• Makes sense if you'd rather pay $20 or $59 once than a monthly fee

Look elsewhere if

• Skip it if you're on Windows or want it in a browser, as it's macOS only
• Tight if you stay free, with no export, search, sitemaps or SEO checks, and business use asked to pay
• Not for you if you need scheduled scans, logins or client reports, which need the maker's $149 Scrutiny
• Watch out: licences are per user, so a team buys one each

Pick Visual SEO Studio if

• Fits if your site is under 500 pages and you want a free desktop crawler
• Works for SEOs who manage XML sitemaps and hreflang on international sites

Look elsewhere if

• Watch out: the newest version on its download page is from February 2023
• Too light for big sites on the free edition, which stops at 500 pages a crawl with no support
• Skip it if you use Linux or want a web app, as it's Windows and Mac only
• Tight if you work on several computers, as Professional is licensed per PC, per year, in euros

Integrity

• It runs only on macOS 11.5 or later; older versions remain for older Macs.
• The free edition is for personal use and cannot export results; business users are asked to buy Plus or Pro.
• Scheduled scans, login-protected sites and client reports need Scrutiny, the maker's $149 app.
• Licences are per user; there is no web or Windows version, only a paid online scan service.

Visual SEO Studio

• The Community Edition stops at 500 pages per crawl and includes no technical support.
• Professional is priced in euros only and is licensed per year for one PC.
• The latest version on the download page, 2.5.3, is dated February 2023.
• There is no Linux or web version.

Integrity

Link checking

Crawls a site and checks every internal and external link and image, including soft 404s, with problems highlighted in color.

XML sitemap export

Plus and Pro export an XML sitemap, optionally with images and PDF files, with rules for priority and change frequency.

SEO warnings

Integrity Pro flags missing titles and descriptions, thin content, keyword-stuffed pages, images without alt text and mixed content.

HTML validation and spelling

Pro checks the HTML of each page as it scans and runs a spell check using the Mac's own dictionary.

Search, filter and export

The paid editions let you search and filter scan results and export them, and keep settings for many sites.

Visual SEO Studio

Site crawler

Follows internal links like a search spider, and in the Professional Edition can also crawl a list of URLs or the pages in an XML sitemap.

Reports and custom filters

Ready-made reports cover common SEO issues, and a query engine lets you filter crawl data your own way.

XML sitemap tools

A visual editor to pick which pages go in a sitemap, plus sitemap validation and, in Professional, sitemap audits.

hreflang and international checks

Checks hreflang annotations in bulk, supports Unicode URLs and IDN domains, and runs readability analysis in 4 languages.

robots.txt editor

A robots.txt viewer and editor with syntax highlighting and a syntax checker for several search engines.

Search engine data

The Professional Edition pulls in Google Search Console and Bing search traffic data and Moz link metrics.

Integrity

• Integrity$0

  Donationware link checker for personal use: checks images and all internal and external links, with soft 404 detection.

• Integrity Plus$20

  one-time, per user

  Adds search, filters and export, XML sitemap generation, archiving and managing as many sites as you like.

• Integrity Pro$59

  one-time, per user

  Adds SEO warnings, HTML validation, spell checking, JavaScript rendering and checking links inside PDF and Word files.

Visual SEO Studio

• Community€0

  For small sites and bloggers: up to 500 pages per crawl, 2 connections, broken links, meta data, hreflang and XML sitemap generation.

• Professional€149

  per year, per PC, plus VAT for EU consumers

  Up to 150,000 pages and 32 connections, URL-list crawls, sitemap audits, Search Console, Bing and Moz data, HTTP login and support.

Integrity

• Education

  Extra 20% off for education and nonprofits

  PeacockMedia gives schools, colleges, universities, students, nonprofits and charities a further 20% off its one-off licences, on request.

• Other savings

  Bulk licence discounts from five users

  Five to 20 licences are each 15% off the single-user price, and more than 20 are each 30% off.

Visual SEO Studio

No public discounts listed.