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Keyword Revealer vs Semrush (2026): which should you pick?

As of Oct 23, 2026, Keyword Revealer grades higher than Semrush: 2.4 against 2.2 out of 4.0.

Checked Oct 17, 2026 and Oct 23, 2026 · graded Oct 17, 2026 and Oct 23, 2026 by ToolGPA

Keyword Revealer grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Keyword Revealer

Keyword research tool that now also tracks AI search citations

Free plan · from $12.50/mo

Semrush

SEO suite for keyword research, rank tracking and AI search visibility

Free plan · from $117.33/mo

Which one is for you

Pick Keyword Revealer if

  • Fits if you want keyword research and AI citation checks on one plan under $20 a month
  • Works for a small agency with up to 5 client domains, which the Agency plan covers

Look elsewhere if

  • Tight if you research all day, as searches, evaluations and AI audits all have daily limits
  • Watch out: extra AI queries cost $4.99 per 10 once the daily audits run out
  • Pricey if you track AI visibility across many domains, at $199 a month for 15 or $399 for 50
  • Skip it if you want auto-publishing or mobile rank tracking on Basic, as both start at Pro
  • Watch out: monthly billing costs more ($19.97 for Basic against $12.50 paid yearly), and only 4 AI engines are covered

Pick Semrush if

  • Fits if you want research, rank tracking and audits in one account and can pay $117.33 a month or more
  • Works for agencies that need keyword data for many countries and compare client sites with competitors

Look elsewhere if

  • Pricey if you're one person with one site, at $117.33 a month even yearly, and the trial checks your card with a small charge
  • Tight if your team is more than just you, since every extra user is from $45 a month
  • Skip it if AI answer tracking is the point, as the SEO plan leaves it out and Starter is $165.17 a month
  • Watch out: the API and share of voice need the custom-priced Advanced plan, and scheduled PDF reports are $10 to $20 a month extra
  • Watch out: local, content, social and ad tools are separate toolkits with their own prices, and the free plan allows 10 reports a day

How we grade them

2.4GPAKeyword RevealerFair2.2GPASemrushFair
Value for money
CBasic is $12.50 a month on yearly billing, $19.97 monthly, just above this category's cheapest quarter. Pro, with auto-publishing, is $17.97, just above the $17 middle. The first month of Pro is $1 at the moment.
DThe SEO plan, the one Semrush aims at freelancers and small businesses, is $117.33 a month billed yearly ($139 monthly). That's in this category's dearest tenth, for one user. AI search tracking needs Starter at $165.17, and each extra person is from $45 a month.
Free plan and trial
CA free plan with 3 AI audits and 7 keyword evaluations a day and 50 suggestions a search, plus a 7-day trial with no card. You'll hit those daily caps quickly if you do much research.
CA free account with no card: 1 project, 10 reports a day and 10 tracked keywords. Fine for a look around, but you'll hit the wall in an afternoon. The 7-day trial of the paid plans checks your card with a small charge that's refunded at once.
Features
BVolume, CPC and difficulty with keyword trees, rank tracking, backlinks, and AI citation audits across four AI engines with alerts. That covers the whole job of the category, plus AI citation checks.
BKeyword research from a database it puts at 29 billion keywords across 142 countries, competitor and backlink analysis, daily rank tracking and Site Audit. It covers the whole job, though the SEO plan only gets the basic research tools and no AI visibility.
Ease of use
CNo rating on record. It's grown into a lot of tools with their own daily limits, and the publishing side wants WordPress, Webflow or Git connected before it does anything.
CNo rating on record. It's a big suite with a lot of reports, and there are projects to set up and plenty to learn before it all makes sense.
Platforms and integrations
BWeb only, with no desktop or phone app. It publishes to WordPress and Webflow, works with a Git workflow and sends alerts to Slack.
BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Wix, Yoast, AIOSEO, Supermetrics and Monday.com, has MCP from Starter, and the API comes with the custom-priced Advanced plan.
Best forkeyword research with AI citation checks, from $12.50all-in-one SEO research for teams with a budget

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Keyword Revealer and Semrush. How we grade

Where they differ

  • Keyword Revealer also covers AI search visibility and content optimization.
  • Semrush also covers reports and site audit.
In commonFree planWebAI featuresKeyword researchRank trackingBacklink analysis

At a glance

Keyword RevealerSemrush
PricingFree planFree plan
Starts at$12.50 per month, billed annually ($19.97 billed monthly)$117.33 per month, billed annually ($139 billed monthly)
Free plan3 AI visibility audits a day, 1 monitored citation keyword, 50 keyword suggestions per search and 7 keyword evaluations a day.Free account: 1 project, 10 analytics reports a day across the main tools and 10 keywords in Position Tracking. No credit card needed.
Free trial7-day free trial, no credit card needed7-day free trial of paid plans; a card is checked with a small charge that is refunded at once
Web
Made byKeyword RevealerSemrush Holdings
Price read fromkeywordrevealer.comsemrush.com
CheckedOct 23, 2026Oct 17, 2026

Worth knowing

Keyword Revealer

  • Larger AI visibility plans cost $199 a month for 15 domains and $399 for 50, billed annually ($249 and $499 monthly).
  • Daily limits apply to searches, keyword evaluations and AI audits on every plan; extra AI queries cost $4.99 per 10.
  • AEO Autopilot publishing and the page generator start at the Pro plan.
  • The AI engines covered are Google AI Overviews, ChatGPT, Perplexity and Gemini.

Semrush

  • Each plan includes one user; extra users start at $45 a month each, priced by plan level.
  • Scheduled PDF reports are an add-on at $10 a month, or $20 with white-labeling; Advanced includes reporting.
  • API access and share of voice come only with the custom-priced Advanced plan.
  • Local, content, social, advertising, AI PR and traffic tools are separate toolkits with their own prices.

Key features

Keyword Revealer

Keyword research and keyword trees
Look up monthly search volume, CPC and difficulty, and explore related ideas as an expanding tree of branches.
AI citation audits
Checks whether Google AI Overviews, ChatGPT, Perplexity and Gemini cite a site for a prompt, with a daily allowance of audits by plan.
Citation monitoring and alerts
Keeps watching chosen keywords and alerts you when a site loses a citation in AI answers; the AI visibility plans re-measure prompts weekly.
AEO Autopilot and page generator
From Pro, generates pages aimed at AI answers and pushes fixes to WordPress, Webflow or a Git workflow, re-auditing after 72 hours.
Rank tracking
Tracks Google positions for 25 to 500 keywords depending on plan, with mobile tracking from Pro.
Backlink analysis
Paid plans include a daily allowance of backlink rows, from 1,000 on Basic to 7,000 on Elite and Agency.

Semrush

Keyword research
Look up search volume, difficulty and intent from a database Semrush puts at 29 billion keywords across 142 country databases.
Competitor and backlink analysis
See which keywords and pages bring a rival site its traffic, and inspect any domain's backlink profile.
Position Tracking
Track daily rankings for 500 to 5,000+ keywords depending on the plan; Pro+ adds tracking by location and device.
Site Audit
Crawl your sites for technical SEO problems. From the Starter plan the audit also checks how ready a site is for AI search.
AI visibility tracking
Starter and above track daily whether set prompts in AI chat tools mention your brand, with sentiment monitoring. The SEO plan has none of this.
MCP and API access
Starter and above can query Semrush data from AI assistants through MCP; the API itself comes with the Advanced plan.

Plans

Keyword Revealer

  • Free$0

    A few AI visibility audits and keyword evaluations a day, with basic search metrics.

  • Basic$12.50

    per month, billed annually at $150 ($19.97 billed monthly)

    50 daily search credits, 100 keyword evaluations a day, 25 tracked keywords, 25 AI prompt audits a day and 1,000 backlink rows.

  • Pro$17.97

    per month, billed annually at $215.64 ($27.97 billed monthly)

    300 daily search credits, 150 tracked keywords, 150 AI prompt audits a day, AEO Autopilot publishing and 3 generated pages a day.

  • Elite$49

    per month, billed annually at $588 ($69 billed monthly)

    800 daily search credits, 400 tracked keywords, 400 AI prompt audits a day, content health audits and 15 generated pages a day.

  • Agency$41.58

    per month, billed annually at $499 ($59 billed monthly)

    5 client domains with their own workspaces, 500 tracked keywords, 500 AI prompt audits a day and white-label reports.

  • Brand (AI Visibility)$79

    per month for 3 domains, billed annually ($99 billed monthly)

    50 prompts re-measured weekly across 4 AI engines, competitor citation share, and 400 tracked keywords with keyword research.

Semrush

  • Free$0

    1 project, 10 analytics reports a day and 10 tracked keywords, for trying the tools.

  • SEO$117.33

    per month, billed annually ($139 billed monthly)

    1 user, 5 websites, 500 keywords tracked daily, basic keyword and competitor research, and Site Audit. No AI search tracking.

  • Starter$165.17

    per month, billed annually ($199 billed monthly)

    5 websites and 500 keywords, full keyword research tools, MCP access, 50 AI prompts tracked daily and 300 AI visibility reports a day.

  • Pro+$248.17

    per month, billed annually ($299 billed monthly)

    15 websites, 1,500 keywords, historical data, content optimization, cannibalization checks, multi-location tracking and 100 AI prompts.

  • AdvancedCustom

    40+ websites, 5,000+ keywords, share of voice, API access, team users, reporting and unlimited AI prompts. Sold after a demo.

Ways to pay less

Keyword Revealer

  • Annual discount

    Lower monthly price with annual billing

    Keyword Revealer's pricing section lists annual billing at about two-thirds of the monthly rate: Pro is $215.64 a year ($17.97 a month) instead of $27.97 a month.

  • Other savings

    First month of Pro for $1

    A banner on Keyword Revealer's homepage offers the first month of Pro for $1, after which it renews at $27.97 a month.

Semrush

  • Annual discount

    Save up to 17% with annual billing

    Semrush's pricing page lists annual billing at up to 17% less: Starter is $165.17 a month billed annually instead of $199 billed monthly.

Common questions

Which is cheaper, Keyword Revealer or Semrush?

As of Oct 23, 2026, Keyword Revealer is cheaper to start with: $12.50 a month, against $117.33 a month for Semrush. Keyword Revealer starts at $12.50 per month, billed annually ($19.97 billed monthly), and Semrush starts at $117.33 per month, billed annually ($139 billed monthly).

Which has a free plan, Keyword Revealer or Semrush?

As of Oct 23, 2026, both Keyword Revealer and Semrush have a free plan.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade