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NoxInfluencer vs TubeBuddy (2026): which should you pick?

As of Nov 12, 2026, TubeBuddy grades higher than NoxInfluencer: 2.0 against 1.8 out of 4.0.

Checked Oct 23, 2026 and Nov 12, 2026 · graded Oct 23, 2026 and Nov 12, 2026 by ToolGPA

NoxInfluencer grades higher on ease of use. TubeBuddy grades higher on value for money, features and platforms. They get the same grade on the free plan.

Price, platforms and features side by side. The table says where each price was read and when.

NoxInfluencer

Influencer search and analytics across YouTube, TikTok and more

Free plan · from $1,499/mo

TubeBuddy

YouTube browser extension for keyword research, SEO and A/B tests

Free plan

Which one is for you

Pick NoxInfluencer if

  • Fits if you're a brand or agency vetting creators across several platforms
  • Works for teams that run outreach and campaign tracking in one place

Look elsewhere if

  • Skip it if you want a monthly plan, as paid plans are annual or quarterly
  • Pricey if you're a solo creator, with Business at $3,899 a year for 2 users
  • Not for you if you want YouTube SEO, since those are the free tools
  • Watch out: the vendor says estimated metrics can be 10% or 20% off
  • Watch out: API access is sold separately or in Custom

Pick TubeBuddy if

  • Fits if you want title and tag scores while you upload in YouTube Studio on Chrome or Edge
  • Works for creators testing two thumbnails or titles against each other on the same live video

Look elsewhere if

  • Watch out: no US price could be read, as the pricing page fills it in by script and showed regional prices
  • Skip it if you use Firefox or Safari, as the extension no longer supports Firefox and never supported Safari
  • Not for you if you have 50k+ subscribers, several channels or 3+ managers, which TubeBuddy steers to Enterprise
  • Tight if you share the work, since Pro has one user and Legend two seats, on one channel each
  • Tight if you're staying free, as Starter opens a limited set of tools and bulk editing waits on Legend

How we grade them

1.8GPANoxInfluencerWeak2.0GPATubeBuddyFair
Value for money
DBusiness is $3,899 a year for 2 users, about $325 a month, against $24 for the middle of YouTube SEO tools, and the dearest tenth starts at $83.
CNo US price is on record. The pricing page fills its prices in by script, and the copy served to us showed regional prices, so it can't be placed against this category's $19 middle. A license covers one channel.
Free plan and trial
CA free account gives creator search and channel analytics tools. Trials of advanced features need a demo request.
CEvery channel added gets a free Starter license, but it opens a limited set of tools, and the rest wait on Pro or Legend. No trial is listed.
Features
CDatabase, analytics, outreach and campaigns. The vendor says some estimated metrics can be off by 10% or 20%.
BKeyword Explorer with search volume, SEO Studio scoring as you write, thumbnail and title A/B tests on live videos, channel analytics with competitor scorecards, bulk editing and next-video ideas. That covers the whole job, though bulk editing sits on Legend.
Ease of use
CNo store rating on record. Plans come with demos and setup.
F2.9 from 434 App Store ratings for its phone app, under the 3.0 line. Most of the work happens in the extension, which you install and link to your channel first.
Platforms and integrations
CWeb only. API access is sold separately or on the Custom plan, with Gmail and TikTok Shop listed.
BWeb, an extension for Chrome, Edge and Opera, iPhone and Android. It connects to YouTube and YouTube Studio only, with no desktop app or API on record.
Best forbrands and agencies hiring influencersSEO help inside YouTube Studio

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: NoxInfluencer and TubeBuddy. How we grade

Where they differ

  • NoxInfluencer also covers reports.
  • TubeBuddy also covers a/B testing and youTube SEO.
In commonFree planWebAI featuresKeyword research

At a glance

NoxInfluencerTubeBuddy
PricingFree planFree plan
Starts at$1,499 per 3 months for Business, or $3,899 per yearNot published
Free planFree account with creator search and channel analytics tools after registering; trials of advanced features need a demo request.Every channel added gets a free Starter license with a limited set of tools; paid Pro and Legend licenses unlock the rest.
Free trialNone listedNone listed
Web
iOS
Android
Browser extension
Made byFlextech Inc.TubeBuddy (GameSquare)
Price read fromnoxinfluencer.comNot confirmed
CheckedNov 12, 2026Oct 23, 2026

Worth knowing

NoxInfluencer

  • Paid plans are annual or quarterly commitments; no monthly plan is listed.
  • The vendor says some estimated metrics can deviate 10% or 20% from real numbers.
  • It is built for brand-side influencer marketing; the YouTube SEO tools are the free ones.
  • API access is sold separately as pay on demand or in the Custom plan.

TubeBuddy

  • Prices are filled in by a script that could not be read for US visitors, and the page shown in India lists regional prices, so none are given here.
  • Pro and Legend are for individual creators; channels with 50k+ subscribers, several channels, 3+ managers or 50+ staff are steered to Enterprise.
  • A license covers one YouTube channel. Pro has one user and Legend two seats; more needs Enterprise.
  • The extension supports Chrome, Edge and Opera; the help center says it no longer supports Firefox and never supported Safari.

Key features

NoxInfluencer

Influencer database
Search 200M+ creator profiles on YouTube, TikTok, Instagram and Twitch, with up to 10,000 results per search.
Audience and content analytics
Per-channel overview, audience demographics, content performance and brand collaboration data, refreshed daily.
Outreach
Email templates, an AI email writer, an AI negotiation assistant and bulk email, with a CRM for creators.
Campaign management
Track campaigns, promotion content and payments; Business allows 3 campaigns a month.
Brand insight
Brand rankings, overview reports and marketing strategy reports; the quota grows with each plan.
Free YouTube tools
A keywords tool, title generator, thumbnail viewer, trends page, YouTuber comparison and live sub counts.

TubeBuddy

Keyword Explorer
Researches YouTube search terms with search volume data and suggests related keywords to target in a title and tags.
SEO Studio
Scores a video's title, tags and description as you write them and lists what to change, with a tag generator and Insta-Suggest.
Thumbnail and title A/B tests
Rotates thumbnail or title variants on a live video, measures click-through rate and picks the winner.
Channel analytics
Channelytics, a channel health report, competitor scorecards and upload alerts, and a niche leaderboard.
Bulk editing
Bulk processing tools for end screens, cards, descriptions and thumbnail overlays, listed as part of the Legend license.
Next Video Ideas
Suggests topics for the next upload; Pro has limited access, Legend more, and Enterprise unlimited.

Plans

NoxInfluencer

  • Business (Quarterly)$1,499

    per 3 months, for 2 users

    Same Business features on a shorter term: 2,000 AI credits a month, 600 email views and 5,000 bulk email credits a month.

  • Business$3,899

    per year, for 2 users

    Search, audience analytics, outreach and campaign tracking; the page says this is about $325 a month versus $500 on the quarterly plan.

  • Enterprise$7,999

    per year, for 6 users

    4,000 AI credits a month, 15,000 email views and 80,000 bulk email credits a year, unlimited campaigns.

  • CustomCustom

    Priced by sales; 10 users, on-premise deployment and API data access.

TubeBuddy

Pricing could not be confirmed. See tubebuddy.com.

Ways to pay less

NoxInfluencer

  • Annual discount

    Annual plan saves about 35%

    The FAQ says the annual Business plan works out to about $325 a month against $500 on the quarterly plan.

TubeBuddy

  • Annual discount

    Save 20% with yearly billing

    TubeBuddy's pricing page offers a per-year option on Pro and Legend marked as saving 20% against monthly billing.

  • Nonprofit

    Special discount for US nonprofits

    The pricing page says 501(c)(3) nonprofits qualify for a special discount; the amount is not stated.

Common questions

Which is cheaper, NoxInfluencer or TubeBuddy?

As of Nov 12, 2026, NoxInfluencer starts at $1,499 per 3 months for Business, or $3,899 per year, and TubeBuddy has no price we could confirm.

Which has a free plan, NoxInfluencer or TubeBuddy?

As of Nov 12, 2026, both NoxInfluencer and TubeBuddy have a free plan.

Which platforms do NoxInfluencer and TubeBuddy run on?

As of Nov 12, 2026, only TubeBuddy lists iOS and Android apps and a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade