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PostHog vs Zipy (2026): which should you pick?

As of Nov 13, 2026, we pick PostHog: it is second in our ranking of website and product analytics tools, and it grades higher too, 3.2 against 2.2.

Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA

PostHog grades higher on value for money, the free plan and features. They get the same grade on ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

PostHog

Open-source product analytics with replays, flags and surveys

Free plan · from $0.00005

Zipy

Session replay with error monitoring for web and mobile apps

Free plan · from $25/mo

Which one is for you

Pick PostHog if

  • Fits if you're a startup that wants analytics, replays and flags within the free allowance
  • Works for developers who want to go from a broken session to the error behind it

Look elsewhere if

  • Skip it if you just want simple visitor counts without learning a whole toolkit
  • Pricey if you need SSO or a HIPAA BAA, which take Boost at $250 a month on top of usage; SAML takes Scale at $750
  • Not for you if you want a fixed monthly bill, as everything past the free allowance is metered
  • Tight if you stay free, with 1 project, recordings kept a month and events dropped past the limits
  • Watch out: self-hosted PostHog is officially unsupported, with no tagged releases or paid support

Pick Zipy if

  • Fits if you want replays and error logs in one place for a web or mobile app
  • Works for a small team that can live within 1,000 sessions a month

Look elsewhere if

  • Tight if you stay free: 1,000 sessions a month, 15 days of data and 2 projects
  • Pricey if you need errors, heatmaps and performance stats, which are separate Growth add-ons
  • Watch out: web and mobile sessions are priced separately in the plan builder
  • Watch out: the mobile SDKs are code libraries you add to your own apps

How we grade them

3.2GPAPostHogVery good2.2GPAZipyFair
Value for money
AA site with 10,000 visitors a month fits in the free 1M events and 5,000 recordings, so the figure is $0. There's no base fee after that, just usage from $0.00005 an event. Boost, at $250 a month, is only for SSO, HIPAA and more projects.
CGrowth starts at $25 a month, billed annually, $30 monthly. That's just under the category middle of $32, and it rises as you add sessions and add-ons.
Free plan and trial
BNo card and no time limit: 1M events, 5,000 recordings, 1M flag requests and 1,500 survey responses every month, with unlimited members. Usage stops at the limit, so no surprise bill. You get 1 project, and recordings are kept a month.
CFree plan: 1,000 sessions a month with mobile replays, 2 projects and 15 days of data. A normal site hits that quickly.
Features
AAnalytics, web analytics, replays, flags, A/B tests, surveys, error tracking, logs and a data warehouse with pipelines in and out. Graded against Amplitude, Mixpanel and Heap, it covers the whole job, and none of them bundles errors, logs and a warehouse too.
CSession replay, error monitoring, performance monitoring, an AI agent and mobile SDKs. Growth sells errors, heatmaps and performance stats as separate add-ons.
Ease of use
CNo rating on record. The cloud version is a snippet and a sign-up, but there are a lot of products to learn and events to plan. The free self-hosted version is a Docker deploy PostHog doesn't officially support, which is a developer's job.
CNo store rating on record. You add a script or SDK and choose your own add-ons.
Platforms and integrations
BWeb only, so it can't reach an A. It pulls data in from Stripe, HubSpot, Salesforce and Postgres, sends events out to Braze, Klaviyo and others, and works with Snowflake, BigQuery and Zendesk.
BWeb dashboard and a browser extension, plus mobile SDKs, with Sentry, Segment, Rollbar, Raygun and RB2B connections.
Best fora whole product toolkit on one free allowancesession replay and error tracking together

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: PostHog and Zipy. How we grade

Where they differ

  • PostHog is open source and self-hostable, according to its own site.
  • PostHog also covers surveys and a/B testing.
  • Zipy also covers reports.
In commonFree planWebAI featuresWeb analyticsSession replay

At a glance

PostHogZipy
PricingFree planFree plan
Starts at$0.00005 per analytics event past the free 1M (pay-as-you-go)$25 per month and up, billed annually ($30 billed monthly)
Free planMonthly allowance that resets: 1M analytics events, 5,000 recordings, 1M flag requests, 1,500 survey responses, 100K exceptions. Unlimited members, 1 project, 1-year retention.1,000 sessions a month with mobile replays, 15 days of data retention and 2 projects.
Free trialNone listedNone listed
Web
Browser extension
Made byPostHogZipy Inc.
Price read fromposthog.comzipy.ai
CheckedOct 18, 2026Nov 12, 2026

Worth knowing

PostHog

  • Usage is metered per product, so the monthly bill moves with traffic; billing limits can be set for each product to cap it.
  • SSO enforcement, a HIPAA BAA and unlimited projects need the $250-a-month Boost package on top of usage; SAML sign-in needs Scale at $750.
  • The free plan keeps recordings for 1 month and data for 1 year, allows 1 project, and drops events past its limits.
  • Self-hosted PostHog is officially unsupported and has no tagged releases; PostHog recommends always running the latest image.

Zipy

  • The free plan stops at 1,000 sessions a month and keeps data for 15 days.
  • Growth is priced by sessions, with errors, heatmaps and performance stats chosen as separate add-ons.
  • Web and mobile sessions are priced separately in the plan builder.
  • Its dashboard runs in the browser; the mobile SDKs are code libraries for your own apps.

Key features

PostHog

Product and web analytics
Funnels, trends, retention, user paths and a web analytics dashboard, built from events. The first 1M events a month are free.
Session replay
Recordings of real visits to see where people get stuck, linked to funnels and errors. 5,000 recordings a month are free; recordings are kept 90 days on pay-as-you-go.
Feature flags and experiments
Roll features out to chosen users and run A/B tests, billed together by flag requests, with 1M requests free each month.
Surveys
In-app surveys with 1,500 free responses a month, and white-labeled surveys on the Boost package.
Error tracking and logs
Captures exceptions (100K free a month) and ingests logs (10 GB free), so you can go from a replay to the error behind it.
Data warehouse and pipelines
Syncs data in from Stripe, HubSpot, Salesforce, Postgres and others, and sends events out to tools such as Braze and Klaviyo.

Zipy

Session replay
Watch recorded user sessions on web and mobile, with the errors, console logs and network requests from each one.
Error monitoring
Frontend errors with stack traces, tied to the session they happened in, plus crash reporting for mobile apps.
Oopsie AI agent
An AI agent that reviews sessions and errors to point out the problems users hit, with AI summaries and repro steps.
Performance monitoring
API performance and page performance stats, sold as add-ons to the Growth plan, alongside heatmaps.
Mobile SDKs
SDKs for Android, iOS, React Native and Flutter extend replay and error capture to mobile apps.
Custom plan builder
Pick monthly web and mobile session volumes from 7.5k to 100k and add-ons; the sales team then sends an invoice.

Plans

PostHog

  • Free$0

    Full free allowance on every product, unlimited team members, 1 project, community support. Usage stops at the limits, so no surprise bill.

  • Pay-as-you-go$0

    plus usage above the monthly free allowance

    No base fee. Analytics from $0.00005 an event and replays from $0.005 a recording, cheaper at volume. 6 projects, 7-year data, email support.

  • Boost$250

    per month, plus usage

    Platform package: unlimited projects, SSO enforcement, 2FA enforcement, white labeling, HIPAA BAA and 12 months of replay retention.

  • Scale$750

    per month, plus usage

    Everything in Boost plus SAML and OIDC sign-in, approval workflows, real-time alerts and priority support with an 8-hour target.

  • EnterpriseCustom

    Sold through sales: role-based access, a dedicated account manager, training, and up to 5 years of replay retention.

  • Self-hosted (hobby deploy)$0

    MIT-licensed Docker Compose deployment you host yourself. Officially unsupported, with no paid support plan.

Zipy

  • Free$0

    1,000 sessions a month, mobile replays, 15 days of retention, up to 2 projects and email support within 72 hours.

  • Growth$25

    per month and up, billed annually ($30 billed monthly)

    1 month of retention, up to 10 projects and error monitoring. Price rises with sessions; heatmaps and API stats are add-ons.

  • EnterpriseCustom

    Any volume of sessions and errors, custom projects and retention, and priority email and chat support.

Ways to pay less

PostHog

  • Startups

    $50,000 in credits for early-stage startups

    Companies under 2 years old that have raised less than $5M get $50,000 of PostHog credit for 12 months, plus partner perks. A company email domain is required.

  • Nonprofit

    Discount for nonprofits

    PostHog says it gives nonprofits a discount in most cases: create an account, then contact sales with details of the organization.

Zipy

  • Annual discount

    Lower Growth price with annual billing

    The pricing page shows Growth from $25 a month billed annually, against $30 billed monthly.

Common questions

Which is cheaper, PostHog or Zipy?

As of Nov 12, 2026, PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go), and Zipy starts at $25 per month and up, billed annually ($30 billed monthly).

Which has a free plan, PostHog or Zipy?

As of Nov 12, 2026, both PostHog and Zipy have a free plan.

Which platforms do PostHog and Zipy run on?

As of Nov 12, 2026, only Zipy lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade