Shopware vs WooCommerce (2026): which should you pick?
As of Nov 12, 2026, Shopware grades higher than WooCommerce: 2.4 against 2.2 out of 4.0.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
Shopware grades higher on features and ease of use. WooCommerce grades higher on value for money. They get the same grade on the free plan and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Shopware
Open-source commerce platform for B2B and B2C stores
WooCommerce
Free, open-source store plugin for WordPress that you host yourself
Which one is for you
Pick Shopware if
- Fits if you have developers or an agency and want to own the code for a B2B or B2C store
- Works for sellers who start on the free Community Edition and move to a paid plan later
Look elsewhere if
- Pricey if you want hosted support, because Rise starts at EUR 600 a month
- Skip it if you have no developer or partner, as self-hosted stores pay for hosting and implementation separately
- Watch out: plan prices depend on sales volume, so the listed euro figures are only a starting point
- Watch out: linked shops past EUR 1 million in gross sales over 365 days need a paid plan for the Shopware Account
- Watch out: SaaS and PaaS plans go through sales; instant booking is for self-hosted stores only
Pick WooCommerce if
- Fits if you already have a WordPress site and want to add a shop to it
- Works for picking your own payment provider with no platform fee on sales
Look elsewhere if
- Skip it if you don't want to deal with hosting, updates, backups and security
- Not for you if you want one simple bill, as hosting at $25 to $350 a month and extensions are paid separately
- Watch out: many features are paid extensions at $29 to $299 a year each
- Tight if you ship a lot, since labels come through outside services such as ShipStation or Shippo
- Watch out: card fees depend on your processor; Woo gives about 2.5% to 2.9% + 30¢ for WooPayments
How we grade them
| 2.4GPAShopwareFair | 2.2GPAWooCommerceFair | |
|---|---|---|
| Value for money | DRise, the first paid plan with support and AI content tools, starts at EUR 600 a month, against $29 in the middle of online-store builders. Evolve, with B2B quotes and approvals, is EUR 2,400. | CThe plugin is free, but a store needs hosting, which Woo puts at $25 to $350 a month, plus paid extensions at $29 to $299 a year each. So call it $25 a month and up, the ordinary middle here. Woo takes no fee on sales, whichever payment provider you use. |
| Free plan and trial | BThe Community Edition has no platform licence fee and includes the page builder and order management. You host it yourself, and Rise has a 30-day free trial. | BThe whole plugin is free and open source, with unlimited products and orders and no revenue share, so one person could run a shop on it for years. It isn't an A because a live store can't run without paid hosting. |
| Features | BPage builder, B2B tools, an extensions marketplace, AI content tools, multi-language and SEO. Multi-location inventory sits on the custom Beyond plan. | CProducts, carts, checkout and orders are all in the free core, any payment provider works, and the app takes payments in person. But a lot sits in extensions, many of them paid, and shipping labels come through outside services such as ShipStation or Shippo. |
| Ease of use | CNo store rating on record. Choosing hosting, partners and extensions is part of the work, and self-hosted stores need developers. | DYou host it yourself: WordPress, a web host, and updates, backups and security on you or your host. The phone app's 4.75 from about 7,800 App Store ratings is for running orders once the store is up, not for getting it up. |
| Platforms and integrations | BWeb only, but with an extensions marketplace and integrations such as Nosto and Shopware Payments, and SaaS, PaaS or self-hosted options. | BWeb, plus a free iPhone and Android app, with Stripe, ShipStation, Shippo, Easyship, Klaviyo, Google, TikTok and Pinterest, and no cap on API use. No desktop app, so B is the ceiling. |
| Best for | B2B and B2C stores run on open-source Shopware | adding a store to a WordPress site |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Shopware and WooCommerce. How we grade
Where they differ
At a glance
| Shopware | WooCommerce | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | €600 per month, excl. VAT (Rise plan) | Not published |
| Free plan | Community Edition: no platform license fee, with a visual page builder, product and order management and community support. | The WooCommerce plugin is free and open source, with unlimited products and orders and no revenue share. Hosting, paid extensions and payment processing cost extra. |
| Free trial | Rise plan: first 30 days free. | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Shopware | WooCommerce, Inc. |
| Price read from | shopware.com | woocommerce.com |
| Checked | Nov 12, 2026 | Oct 18, 2026 |
Worth knowing
Shopware
- Plan prices are set by sales volume (GMV) and other factors; the listed euro prices are the starting point.
- Shopware Account and Store access needs a paid plan once linked shops pass €1 million in gross sales over 365 days.
- Self-hosted stores pay for hosting and implementation separately; PaaS pricing depends on infrastructure needs.
- Instant Rise booking in the account is for self-hosted stores only; SaaS and PaaS go through sales.
WooCommerce
- You need WordPress and web hosting from a provider you choose; Woo puts hosting for most stores at $25 to $350 a month.
- Many features come as paid extensions, which Woo says cost $29 to $299 a year each.
- Card fees depend on the processor; Woo gives about 2.5% to 2.9% + 30¢ per transaction for its own WooPayments.
- Because the store runs on your own hosting, updates, backups and security fall to you or your host.
Key features
Shopware
- Visual page builder
- Drag-and-drop Shopping Experiences let non-developers build and change store layouts. The page builder is included in the free Community Edition.
- Choice of hosting
- A store can run on Shopware SaaS (hosting and updates included), on Shopware PaaS with more room for custom code, or be self-hosted.
- B2B tools
- Quotes and purchasing approvals arrive with Evolve; customer-specific pricing from external systems and Digital Sales Rooms with Beyond.
- Extensions and Nexus
- Apps and plugins come from the Shopware Store. Nexus connects other systems and runs workflows, with a free monthly execution allowance per shop.
- AI tools
- Rise adds AI-assisted product content and translation. Shopware Intelligence+ includes a Copilot that carries out multi-step tasks in the store.
- Multi-language and SEO
- Storefronts can be offered in several languages, with built-in management of meta tags, canonical URLs, breadcrumbs and structured data.
WooCommerce
- Open-source WordPress plugin
- Adds a store to a WordPress site. The code is open source, so the store can be changed freely, and products, orders and API use are not capped.
- Any payment provider
- Use Woo's own WooPayments or any other gateway or buy-now-pay-later service, run several at once, and pay no extra fee to Woo for using a third-party processor.
- Extensions and themes
- Hundreds of extensions and themes in Woo's marketplace add features such as subscriptions, wholesale pricing and marketing tools, many of them paid.
- Shipping integrations
- Live carrier rates, label printing, tracking and returns come through integrations such as ShipStation, Shippo and Easyship, which are free to download.
- Mobile app and in-person sales
- The free WooCommerce app for iOS and Android manages products and orders and takes payments in person with Tap to Pay or a Woo card reader.
Plans
Shopware
Community Edition€0
Open-source core with source access. You choose hosting and implementation partners; community support only.
Rise€600
per month and up, excl. VAT
Adds AI-assisted content creation, product customization, returns management and direct Shopware support. First 30 days free.
Evolve€2,400
per month and up, excl. VAT
Adds B2B quotes and purchasing approvals, advanced product search, customer-group content and phone support.
BeyondCustom
Adds customer-specific pricing, multi-location inventory, Digital Sales Rooms and 24/7 priority support. Sold through sales.
WooCommerce
WooCommerce$0
The free, open-source WordPress plugin, which you host yourself on a provider you choose. No monthly subscription, platform fee or revenue share.
Common questions
Which is cheaper, Shopware or WooCommerce?
As of Nov 12, 2026, Shopware starts at €600 per month, excl. VAT (Rise plan), and WooCommerce publishes no starting price.
Which has a free plan, Shopware or WooCommerce?
As of Nov 12, 2026, both Shopware and WooCommerce have a free plan.
Which platforms do Shopware and WooCommerce run on?
As of Nov 12, 2026, only WooCommerce lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.
