ActiveCampaign
Marketing por e-mail
Email marketing and multi-step automation priced by contacts
Teste gratuito · a partir de $15/mêsWeb
Melhores Marketing por e-mail e newsletters (2026): nosso top 3 entre 28, em ordem
Em 17 de out. de 2026, nossa primeira escolha é Mailchimp (GPA de 2.8), depois Sender e Zoho Campaigns.
Classificado por ToolGPA em 17 de out. de 2026 · fichas verificadas até 18 de out. de 2026
Envie newsletters e campanhas para a sua lista, com formulários de inscrição, e-mails automáticos e a contagem de quem abriu.
Guia gratuito de ferramentas de marketing por e-mail e newsletter
Nosso top 3 de ferramentas de marketing por e-mail e newsletter
Mailchimp comes first because it covers the whole job on the web, iPhone and Android, and its app has far more ratings than any other on record here, though it costs more as a list grows. Sender is second for anyone who wants to pay nothing, with automations free up to 2,500 subscribers. Zoho Campaigns is third, with the higher grade and a $3 starting price, held back by a free plan without workflows. MailerLite narrowly missed: it costs less than Mailchimp, but its free plan stops at 250 subscribers. Kit's free plan takes 10,000 but has no automations.
1º lugar: Mailchimp
Plano gratuito · a partir de $13/mês
Para: Most small businesses
Mailchimp covers campaigns, sign-up and popup forms, landing pages, automated flows and an SMS add-on, and runs on the web with iPhone and Android apps that can build and send an email. It connects to Shopify, WooCommerce, Square, Wix, Squarespace, Stripe, Canva and Zapier. Its iPhone and iPad app averages 4.85 from about 51,700 ratings. Know the limits: the free plan stops at 250 contacts and 500 sends a month, Essentials at $13 a month for 500 contacts allows only 4-step flows, and full automations need Standard at $20. Prices climb with the list, to $110 a month on Essentials at 10,000 contacts, and passing a limit bills overages automatically.
app para iPhone e iPad: 4.9 de 5 na App Store
Preços e detalhes de Mailchimp2º lugar: Sender
Plano gratuito · a partir de $9/mês
Para: Anyone who wants to pay nothing
Sender's Free Forever plan covers 2,500 subscribers and 15,000 emails a month, with automation workflows, pop-ups, forms, 10 landing pages and transactional email, where Mailchimp's free plan stops at 250 contacts and has no flows. Paid plans start at $9 a month for 500 subscribers and reach $69 a month at 10,000, against $110 on Mailchimp Essentials. It is second because it reaches less far: it runs only in a browser, with no phone app, and free emails, forms and pages carry Sender branding. SMS credits are bought separately and priced by country, and the 30% yearly discount covers a new customer's first year only.
Preços e detalhes de Sender3º lugar: Zoho Campaigns
Plano gratuito · a partir de $3/mês
Para: Small budgets, and businesses already on Zoho
Zoho Campaigns' Standard plan is $3 a month for 500 contacts, billed yearly ($4 monthly), with unlimited emails, 10 users, A/B tests and workflows, and it is $49 a month billed monthly at 10,000 contacts. The Forever Free plan covers 2,000 contacts, 6,000 emails a month and 5 users. It syncs with Zoho CRM, Bigin, Desk and Books, plus Salesforce, HubSpot, Shopify, WooCommerce and Zapier. It is third because the free plan has no automated workflows, cart and purchase emails and pop-ups need Professional at $4.50 a month billed yearly, it runs only in a browser, and texts and WhatsApp are paid for with separate credits.
Preços e detalhes de Zoho Campaigns
Classificado em 17 de out. de 2026 a partir do que cada ficha mostra e do que as pessoas dizem sobre a ferramenta, não de testes nossos. Como classificamos
Preço diante do que você recebe
Quais ferramentas de marketing por e-mail e newsletter dão mais pelo dinheiro?
Going by our grades, Constant Contact and Zoho Campaigns give the most for the money among email marketing and newsletter tools: no tool on this chart scores higher without costing more.
Veja todas as 27 no gráfico
Manter ou criar
Você conseguiria criar a sua?
A mailing list at its plainest is a table of addresses and a form to join it. Getting thousands of emails into inboxes rather than spam, and staying within the law on consent and unsubscribing, is a service, not an app.
Manter28Você decide0Criar0Aqui não há ferramentas de marketing por e-mail e newsletter para criar por conta própria.
Preço
Funciona em
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28 ferramentas
Ferramentas
- 2.4GPA
- 2.4GPA
AWeber
Marketing por e-mail
Email marketing for small businesses, with landing pages and a store
Plano gratuito · a partir de $12.50/mêsWeb - 2.4GPA
beehiiv
Marketing por e-mail
Newsletter platform with paid subscriptions, ads, website and podcast
Plano gratuito · a partir de $49/mêsWeb - 2.2GPA
Benchmark Email
Marketing por e-mail
Straightforward email campaigns with every feature on every plan
Plano gratuito · a partir de $16/mêsWeb - 2.6GPA
Brevo
Marketing por e-mail
Email, SMS and WhatsApp marketing priced by emails sent, with a CRM
Plano gratuito · a partir de $9/mêsWeb - 2.4GPA
Campaign Monitor
Marketing por e-mail
Email marketing for small businesses, nonprofits and agencies
Teste gratuito · a partir de $11.70/mêsWeb - 2.4GPA
Campaigner
Marketing por e-mail
Email marketing with multi-path workflows and audience insights
Teste gratuito · a partir de $14/mêsWeb - 2.6GPA
Constant Contact
Marketing por e-mail
Email, SMS and social marketing for small businesses
Teste gratuito · a partir de $10.20/mêsWeb · iOS - 2.2GPA
Customer.io
Marketing por e-mail
Data-driven email, SMS, push and in-app messaging for product teams
Teste gratuito · a partir de $100/mêsWeb - 2.0GPA
Drip
Marketing por e-mail
Email automation and pop-ups for online stores
Teste gratuito · a partir de $39/mêsWeb - 2.8GPA
EmailOctopus
Marketing por e-mail
Simple, low-cost email marketing with a free plan for 2,500
Plano gratuito · a partir de $9/mêsWeb - 2.2GPA
Encharge
Marketing por e-mail
Behavior-based email automation for SaaS and subscription businesses
Teste gratuito · a partir de $79/mêsWeb - 2.4GPA
Flodesk
Marketing por e-mail
Design-led email marketing and checkout for creators
Plano gratuito · a partir de $19/mêsWeb - 2.4GPA
GetResponse
Marketing por e-mail
Email marketing with automation, webinars, courses and landing pages
Plano gratuito · a partir de $19/mêsWeb · iOS · Android - 2.6GPA
iContact
Marketing por e-mail
Email marketing for small businesses, with social posting built in
Teste gratuito · a partir de $9/mêsWeb - 2.6GPA
Kit
Marketing por e-mail
Email marketing and paid newsletters for creators
Plano gratuito · a partir de $33/mêsWeb - 2.4GPA
Klaviyo
Marketing por e-mail
Email, text and push marketing built on online-store customer data
Plano gratuito · a partir de $20/mêsWeb - 2.8GPA
Mailchimp
Marketing por e-mail
Email and SMS marketing with automations, priced by contact count
Plano gratuito · a partir de $13/mêsWeb · iOS · Android - 2.2GPA
Mailcoach
Marketing por e-mail
Email campaigns priced by emails sent, hosted or self-hosted
Teste gratuito · a partir de $9.99/mêsWeb - 2.6GPA
MailerLite
Marketing por e-mail
Email newsletters, automations, sites and paid subscriptions
Plano gratuito · a partir de $12/mêsWeb · iOS - 2.6GPA
Moosend
Marketing por e-mail
Low-cost email campaigns and automation priced by contacts
Teste gratuito · a partir de $7/mêsWeb - 2.4GPA
Omnisend
Marketing por e-mail
Email, SMS and push marketing for online stores, priced by contacts
Plano gratuito · a partir de $16/mêsWeb - 2.4GPA
Privy
Marketing por e-mail
Pop-ups, email and SMS for small online stores
Teste gratuito · a partir de $30/mêsWeb - 2.0GPA
RGE Studio
Marketing por e-mail
Drag-and-drop email and landing page designer, formerly Beefree
Plano gratuito · a partir de $25/mêsWeb - 2.8GPA
Sender
Marketing por e-mail
Email and SMS marketing with a free plan for 2,500 subscribers
Plano gratuito · a partir de $9/mêsWeb - 2.6GPA
SendPulse
Marketing por e-mail
Email campaigns and automation in a wider multichannel suite
Plano gratuito · a partir de $9.60/mêsWeb · iOS · Android - 2.0GPA
Sendy
Marketing por e-mail
Self-hosted newsletter app that sends through Amazon SES
A partir de $69 pagamento únicoWeb - 3.0GPA
Zoho Campaigns
Marketing por e-mail
Email, SMS and WhatsApp campaigns that tie into Zoho's apps
Plano gratuito · a partir de $3/mêsWeb
Perguntas frequentes
Quais ferramentas de marketing por e-mail e newsletter são melhores?
Em 17 de out. de 2026, ToolGPA classifica assim: Mailchimp em primeiro (para: most small businesses), Sender em segundo (para: anyone who wants to pay nothing), Zoho Campaigns em terceiro (para: small budgets, and businesses already on Zoho).
Como ToolGPA classifica ferramentas de marketing por e-mail e newsletter?
A partir do que as próprias páginas de cada ferramenta mostram (preço, plano gratuito, plataformas, recursos e limites) e do que as pessoas dizem dela em avaliações e discussões públicas. Não de testes nossos. O primeiro lugar vai para a ferramenta que serve a mais gente, e o segundo e o terceiro para as melhores escolhas de quem fica de fora.