SendPulse
Email campaigns and automation in a wider multichannel suite
SendPulse report card
Good · out of 4.0 · graded Oct 17, 2026
Best for email plus chatbots and SMS from one vendor
SendPulse does email campaigns and automated flows, and the same account sells chatbots, SMS, web push and a CRM if you want them. Email starts at $9.60 a month on yearly billing, with unlimited sends. The free plan stops at 500 subscribers, and each extra channel is its own product with its own bill.
Who SendPulse is for
- Great if you want chatbots, SMS or a CRM from the same vendor as your email
- Handy when you mail a small list often, since the free plan allows 15,000 emails a month
- Good for occasional senders, who can buy email packs from $48 that last a year
Who SendPulse is not for
- Tight if you stay free and your list is heading past 500 subscribers
- Pricey if a big team needs access, as unlimited users need Enterprise from 2,500 subscribers
- Not for you if you want SMS and receipt emails in your email plan, as they're priced as separate products
Why SendPulse gets a 2.6
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- BValue for moneyStandard is $9.60 a month for 500 subscribers on yearly billing, or $12 monthly, right on the edge of the cheaper quarter of email tools. It includes unlimited emails and 3 users, and it's $78 a month billed monthly at 10,000 subscribers.
- CFree plan and trialFree for 500 subscribers and 15,000 emails a month, with the builder, over 140 templates, forms and 5 automated flows. That's plenty of emails, but 500 subscribers is a cap you'll hit.
- BFeaturesA drag-and-drop builder with over 140 templates, automated flows, segments, A/B tests, forms, landing pages, payments inside emails and an AI assistant. That's the whole job. Transactional email and SMS are separate products.
- CEase of useNo App Store rating on record. The email part sits inside a much bigger suite of chatbots, SMS and CRM, and you still build lists, flows and templates yourself.
- BPlatforms and integrationsWeb plus iPhone and Android apps, with Zapier, Make, WordPress, Shopify and Creatio, an API and an MCP server. No desktop app, so it can't go above a B.
What these grades rest on. Graded from this listing, whose facts were read from SendPulse's own pages on 17 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/sendpulse#review"><img src="https://toolgpa.com/badge/sendpulse.svg" alt="SendPulse: 2.6 GPA on ToolGPA" width="196" height="56"></a>Where SendPulse stands among email marketing and newsletter tools
SendPulse's GPA of 2.6 is higher than 15 of the 24 other email marketing and newsletter tools we grade, and level with 5.
It stands best on value for money (B, above 18 of 24) and worst on ease of use (C, above 1).
Its paid plans start at $9.60 a month, against a middle price of $13 for the category: 5 of the 22 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 25 email marketing and newsletter tools we grade, cut by the letter each got. SendPulse’s own letter is outlined.
- BValue for moneyAbove 18 of 24, level with 4
- CFree plan and trialAbove 2 of 24, level with 17
- BFeaturesAbove 3 of 24, level with 21
- CEase of useAbove 1 of 24, level with 20
- BPlatforms and integrationsAbove 0 of 24, level with 24
Price against what you get
Each dot is one of 23 email marketing and newsletter tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep SendPulse, or make your own?
Keep it
To replace SendPulse you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
It costs $115.20 a year.
What you could make
- Forms: an app builder makes this well.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- A real app for iOS and Android. Something home-made would be a web page.
- It plugs into other products, Zapier, Make and WordPress among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. SendPulse’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is SendPulse?
SendPulse is a marketing platform whose email service sends campaigns and automated flows, with sign-up forms, landing pages and an AI assistant. The same account also sells chatbots, SMS, web push, a CRM and a course builder, each priced separately. Email plans are priced by subscriber count, with a free plan for up to 500 subscribers.
SendPulse has a free plan. Paid plans start at $9.60 per month for up to 500 subscribers, billed yearly. See every plan
Good for
- Small senders who fit within 500 subscribers and want a free plan
- Businesses that also want chatbots, SMS or a CRM from the same vendor
- Occasional senders who would rather buy emails than subscribe
Worth knowing
- The Free plan stops at 500 subscribers and 15,000 emails a month.
- Standard includes 3 users and Pro 10; unlimited users need Enterprise, which starts at 2,500 subscribers.
- Chatbots, SMS, web push, transactional email and the CRM are separate products with their own prices.
- Pay-as-you-go email packs start at $48 for 10,000 emails, valid for a year.
Key features
- Email builder and templates
- A drag-and-drop builder with over 140 editable templates, plus payment processing inside emails on paid plans.
- Automation flows
- Event-triggered flows with 5 flows on Free, 10 on Standard, 50 on Pro and no limit on Enterprise.
- Segments and A/B tests
- Static segments from Standard and saved dynamic segments from Pro, with A/B tests of subject, content and sender.
- Forms and landing pages
- Multichannel subscription forms, 2 websites and 2 link-in-bio pages built with SendPulse's page builder.
- AI assistant and MCP
- SendPulse lists an AI assistant among its tools, and an MCP server connects AI tools such as chat assistants to your account.
- Mobile apps
- SendPulse links to iOS and Android apps from its homepage, alongside the web app.
SendPulse pricing
- Starts at
- $9.60 per month for up to 500 subscribers, billed yearly
- Free plan
- Up to 500 subscribers and 15,000 emails a month, with the drag-and-drop builder, 140+ templates, sign-up forms, basic automation and open and click stats.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 500 subscribers, 15,000 emails a month, 140+ templates, sign-up forms and 5 automated flows. |
| Standard | $9.60per month for up to 500 subscribers, billed yearly ($12 monthly) | Unlimited emails, 3 users, A/B tests, scheduling, payments in emails, no branding. Price rises with the list: $78 a month billed monthly at 10,000 subscribers. |
| Pro | $11.52per month for up to 500 subscribers, billed yearly ($14.40 monthly) | Re-engagement emails, dynamic segments, email verification, 10 users, 50 flows and guided onboarding. $93.60 a month billed monthly at 10,000 subscribers. |
| Enterprise | $51.07per month for up to 2,500 subscribers, billed yearly ($63.84 monthly) | Unlimited users, sender addresses and flows, full A/B testing and dedicated support; starts at 2,500 subscribers. $131.04 a month billed monthly at 10,000. |
Read from sendpulse.com on Oct 17, 2026. Prices change, so confirm with SendPulse before you buy.
Ways to pay less
- Annual discountSave 20% with yearly billing
SendPulse's pricing page takes 20% off email plans billed yearly and 10% billed every six months: Standard at 500 subscribers is $9.60 a month instead of $12.
Stated on sendpulse.com
Works with
SendPulse alternatives
- SendPulse vs Brevo
Free plan · from $9/mo
- SendPulse vs Mailchimp
Free plan · from $13/mo
- SendPulse vs GetResponse
Free plan · from $19/mo
- SendPulse vs Sender
Free plan · from $9/mo
- SendPulse vs Moosend
Free trial · from $7/mo
Common questions
Is SendPulse free?
SendPulse has a free plan. Up to 500 subscribers and 15,000 emails a month, with the drag-and-drop builder, 140+ templates, sign-up forms, basic automation and open and click stats. Paid plans start at $9.60 per month for up to 500 subscribers, billed yearly.
How much does SendPulse cost?
SendPulse lists 4 plans. Free: $0. Standard: $9.60 per month for up to 500 subscribers, billed yearly ($12 monthly). Pro: $11.52 per month for up to 500 subscribers, billed yearly ($14.40 monthly). Enterprise: $51.07 per month for up to 2,500 subscribers, billed yearly ($63.84 monthly). Prices were read from sendpulse.com on Oct 17, 2026.
What platforms does SendPulse work on?
SendPulse is available on Web, iOS and Android.
Does SendPulse offer any discounts?
SendPulse publicly lists the following: Save 20% with yearly billing.
Does SendPulse have a Windows app?
No Windows app was listed when its pages were read on Oct 17, 2026. SendPulse is listed for Web, iOS and Android.
Does SendPulse have a macOS app?
No macOS app was listed when its pages were read on Oct 17, 2026. SendPulse is listed for Web, iOS and Android.
Is SendPulse open source?
SendPulse is not described as open source on its own site, as read on Oct 17, 2026.
Does SendPulse have an API?
Yes. SendPulse offers a public API, according to its own site.
What does SendPulse integrate with?
SendPulse's listing names Zapier, Make, WordPress, Shopify and Creatio. A listing names up to eight integrations, so it may connect to more.
Who makes SendPulse?
SendPulse is made by SendPulse.
What are the alternatives to SendPulse?
The closest alternatives to SendPulse in our directory are Brevo, Mailchimp, GetResponse, Sender and Moosend. Each one has a side-by-side comparison with SendPulse.
How does SendPulse compare with other email marketing and newsletter tools?
SendPulse's GPA of 2.6 is higher than 15 of the 24 other email marketing and newsletter tools we grade, and level with 5. It stands best on value for money (B, above 18 of 24) and worst on ease of use (C, above 1).
Is SendPulse good value for money?
ToolGPA grades SendPulse B for value for money. Its paid plans start at $9.60 a month, against a middle price of $13 for the category: 5 of the 22 others that charge start lower. On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Could I make my own version of SendPulse?
To replace SendPulse you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one. It costs $115.20 a year. What you could not make: Newsletters sent to thousands of people that still reach the inbox. Email sent in volume that still reaches the inbox. A real app for iOS and Android. Something home-made would be a web page. It plugs into other products, Zapier, Make and WordPress among them, and has an API. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 17, 2026.