Sendloop review (2026): is the free plan enough?
Email and SMS marketing priced by emails sent, not contacts
Black Friday: is there a Sendloop sale?

Sendloop report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for email and SMS priced by emails sent
Sendloop charges by emails sent rather than contacts, from $29 for 25,000 a month, and runs campaigns, journeys, SMS and a transactional API. The free plan is 100 emails a month, sending pauses at your allowance, and SMS costs extra.
Who Sendloop is for
- Fits if you have a big list but send rarely, since you pay for sends
- Works for teams that want email and SMS in one account
Who Sendloop is not for
- Tight if you stay free: 100 emails a month is a test, not a plan
- Skip it if you hate hard stops, as sending pauses at the allowance and there are no overage bills
- Pricey if you send a lot, with the next step after $199 for 300,000 quoted on request
- Watch out: SMS is charged by the SMS provider on top of the plan
Why Sendloop gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for money$29 a month for 25,000 emails, then $79 for 100,000. Against a $20 middle that's ordinary, and no contact count raises the bill.
- CFree plan and trialFree plan with every feature but only 100 emails a month. It lets you try it, not run a list.
- BFeaturesCampaigns, A/B tests, email and SMS journeys, SMS campaigns, a transactional API, verification and team roles. Nothing in the listing shows a gap.
- CEase of useNo store rating on record. A web app where you build the campaigns and journeys.
- CPlatforms and integrationsWeb with an SMTP relay and API. No integrations are listed.
What these grades rest on. Graded from this listing, whose facts were read from Sendloop's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/sendloop#review"><img src="https://toolgpa.com/badge/sendloop.svg" alt="Sendloop: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where Sendloop stands among email marketing and newsletter tools
Sendloop's GPA of 2.2 is higher than 42 of the 102 other email marketing and newsletter tools we grade, and level with 24.
It stands best on features (B, above 47 of 102) and worst on platforms and integrations (C, above 0).
Its paid plans start at $29 a month, against a middle price of $19 for the category: 46 of the 78 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 23 tools score higher and cost less.
Each grade against the category
Every bar is all 103 email marketing and newsletter tools we grade, cut by the letter each got. Sendloop’s own letter is outlined.
- CValue for moneyAbove 21 of 102, level with 59
- CFree plan and trialAbove 33 of 102, level with 49
- BFeaturesAbove 47 of 102, level with 55
- CEase of useAbove 11 of 102, level with 86
- CPlatforms and integrationsAbove 0 of 102, level with 30
Price against what you get
Each dot is one of 82 email marketing and newsletter tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Sendloop, or make your own?
Keep it
To replace Sendloop you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
It costs $348 a year.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- Texts to thousands of numbers, registered with the carriers.
- Mail servers with a good name among inbox providers.
- Splitting visitors between versions and telling you which won.
- Checking that an address exists without writing to it.
- An API that other software can build on.
- What a company asks for before it lets staff use something: audit logs.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Sendloop’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Sendloop?
Sendloop is an email marketing platform that also sends SMS, runs automated journeys and offers a transactional email API. Every plan has every feature and unlimited contacts; the plans differ only in monthly email volume, and sending pauses at the allowance.
Worth knowing
- Sending pauses when the monthly allowance is reached; there are no overage bills, so a busy month needs a bigger plan.
- The Free plan allows only 100 emails a month, enough to try it rather than run a list.
- SMS costs are charged by the SMS provider on top of the plan, with an estimate shown before sending.
- Pricing stops at 300,000 emails a month; larger volumes need a conversation with the vendor.
Key features
- Campaigns and A/B tests
- Standard, repeating and A/B campaigns, with up to five versions per test and a resend to non-openers with a new subject line.
- Journeys with email and SMS
- A visual builder with 16 triggers and 16 actions, including signed webhooks and a revenue report per journey.
- SMS campaigns
- SMS goes through Infobip or Xeebi, with the estimated cost shown before sending. SMS does not count toward the email allowance.
- Transactional API and SMTP relay
- Send over an HTTP API or SMTP relay on a verified domain, with an event log and signed webhooks.
- Email verification
- List verification using credits, included on every plan.
- Team roles and audit log
- Five user roles, two-factor sign-in and an audit log of changes.
Sendloop pricing
As of Nov 13, 2026, Sendloop has a free plan, and paid plans start at $29 per month for 25,000 emails.
- Starts at
- $29 per month for 25,000 emails
- Free plan
- 100 emails a month with every feature and unlimited contacts. Sending pauses at the allowance.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 100 emails a month, unlimited subscribers and lists, all features. |
| Starter | $29per month for 25,000 emails | $1.16 per 1,000 emails. Unlimited contacts; sending pauses at the allowance. |
| Growth | $79per month for 100,000 emails | $0.79 per 1,000 emails. Same features as every other plan. |
| Scale | $199per month for 300,000 emails | $0.66 per 1,000 emails. Higher volumes are quoted on request. |
Read from sendloop.com on Nov 13, 2026. Prices change, so confirm with Sendloop before you buy.
Ways to pay less
- Nonprofit40% off for registered charities
The pricing page says registered charities get Sendloop at a 40% discount, and links to an application page.
Stated on sendloop.com
Sendloop alternatives
- Sendloop vs Sender
Free plan · from $9/mo
- Sendloop vs MailerLite
Free plan · from $12/mo
- Sendloop vs EmailOctopus
Free plan · from $9/mo
- Sendloop vs Brevo
Free plan · from $9/mo
- Sendloop vs Moosend
Free trial · from $7/mo
Common questions
Does Sendloop have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Sendloop is listed for Web.
Does Sendloop have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Sendloop is listed for Web.
Is Sendloop open source?
Sendloop is not described as open source on its own site, as read on Nov 13, 2026.
Does Sendloop have an API?
Yes. Sendloop offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.
