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Mailrelay review (2026): is the free plan enough?

Email marketing with a large free plan and SMS and WhatsApp add-ons

Free plan · from €48/moEmail MarketingChecked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA

Black Friday: is there a Mailrelay sale?

Mailrelay, as pictured on mailrelay.com
How Mailrelay presents itself. Image from mailrelay.com.

Our verdict

Second of our top three email marketing and newsletter tools

For: Anyone who wants to pay nothing

Mailrelay's free plan sends 80,000 emails a month to up to 20,000 contacts, and its automation workflows, such as welcome and abandoned-cart messages, are open to free accounts, where Mailchimp's free plan stops at 250 contacts with no flows. It also has a drag-and-drop editor, segments, forms and landing pages. It is second because it reaches less far: it runs only in a browser, with no app rating on record, and lists only Make.com and WooCommerce as integrations. Free emails carry a Mailrelay logo that costs €4.95 a month to remove, transactional email is a 30-day trial and then €14.95 a month, and the first paid plan is €48 a month for 100,000 emails.

See all three and how we rank

Mailrelay report card

3.0GPA

Very good · out of 4.0 · graded Nov 13, 2026

Best for a big free email plan with a logo

Mailrelay sends 80,000 emails a month to up to 20,000 people on a free plan, with an editor, automations and SMTP. Paid plans start at €48 for 100,000 emails and rise with volume, and transactional email and WhatsApp are paid trials. Free emails carry a Mailrelay logo.

Who Mailrelay is for

  • Fits if you have a list under 20,000 and want to send for nothing
  • Works for shops that need an SMTP relay and an API alongside newsletters

Who Mailrelay is not for

  • Pricey if you grow, as Standard goes from €48 at 100,000 emails to €260 at 1,000,000
  • Tight if you want a clean footer, because removing the logo is a €4.95 a month add-on
  • Watch out: transactional email is a 30-day trial then €14.95 a month, and WhatsApp a 10-day trial then €9.95
  • Watch out: prices are in euros and priority queue, chat and phone support are on paid plans only
See the alternatives

Why Mailrelay gets a 3.0

Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.

  • BValue for moneyThe free plan is large, but paid starts at €48 a month for 100,000 emails and climbs to €132 at 500,000, which is above the $20 category middle.
  • AFree plan and trialFree forever: 80,000 emails a month to up to 20,000 recipients. The cost is a Mailrelay logo in the footer of every email.
  • BFeaturesEditor with AI, email and SMS automations, segments, landing pages, forms, SMTP and API, and statistics. The listed extras are paid on top.
  • CEase of useNo store rating on record. It is a web app where you build the lists, templates and automations yourself.
  • BPlatforms and integrationsWeb app with an SMTP relay and API, plus Make.com and WooCommerce. No phone or desktop app is listed.

What these grades rest on. Graded from this listing, whose facts were read from Mailrelay's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.

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Mailrelay: 3.0 GPA on ToolGPA

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Where Mailrelay stands among email marketing and newsletter tools

Mailrelay's GPA of 3.0 is higher than 99 of the 102 other email marketing and newsletter tools we grade, and level with 2.

It stands best on free plan and trial (A, above 100 of 102) and worst on ease of use (C, above 11).

Its paid plans start at about $53.63 a month, against a middle price of $19 for the category: 59 of the 78 others that charge start lower.

On features, ease of use and platforms it scores 2.7 out of 4. 3 tools score higher and cost less.

Each grade against the category

Every bar is all 103 email marketing and newsletter tools we grade, cut by the letter each got. Mailrelay’s own letter is outlined.

  • BValue for moneyAbove 81 of 102, level with 15
  • AFree plan and trialAbove 100 of 102, level with 2
  • BFeaturesAbove 47 of 102, level with 55
  • CEase of useAbove 11 of 102, level with 86
  • BPlatforms and integrationsAbove 31 of 102, level with 71

Price against what you get

Each dot is one of 82 email marketing and newsletter tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$2$5$10$20$50$100$200$500$1k$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessMailrelay

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart, and the best email marketing and newsletter tools at every price

Keep Mailrelay, or make your own?

Keep it

To replace Mailrelay you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.

It is one of the better ones too: its GPA of 3.0 is higher than 99 of the 102 other email marketing and newsletter tools we grade. It costs $643.51 a year.

What you could not

  • Newsletters sent to thousands of people that still reach the inbox.
  • Email sent in volume that still reaches the inbox.
  • Texts to thousands of numbers, registered with the carriers.
  • Mail servers with a good name among inbox providers.
  • Splitting visitors between versions and telling you which won.
  • It plugs into other products, Make.com and WooCommerce among them, and has an API.
  • The depth: we grade its features B, which means it covers the whole job.

What this rests on. Mailrelay’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

What is Mailrelay?

Mailrelay is an email marketing service for newsletters, automations and landing pages, with its own sending servers. A free plan allows 80,000 emails a month to 20,000 contacts, and paid plans are sold in steps by monthly email volume. SMS, WhatsApp and transactional email are sold alongside.

Worth knowing

  • Prices are in euros and rise with monthly email volume: €76 at 250,000 emails on Standard, €260 at 1,000,000.
  • Transactional email on the free account is a 30-day trial, then €14.95 a month; WhatsApp is a 10-day trial, then €9.95 a month.
  • Free accounts carry a Mailrelay logo in emails; removing it is a €4.95 a month add-on.
  • A prepaid option sells email credits instead of a subscription; annual billing takes 10% off.

Key features

Drag-and-drop editor with AI
A drag-and-drop email editor that can draft a basic template with AI, with scheduled delivery, conditional content and A/B tests.
Automations by email and SMS
A visual editor for workflows such as welcome, birthday and abandoned-cart messages. Automations are available on the free account.
Segmentation
Groups, tags, segments, custom fields and contact scoring for sending different content to different people.
Landing pages and forms
Subscription forms and landing pages that feed the same contact lists.
SMTP and API
A REST API, webhooks and an SMTP server for transactional email; the vendor lists Make.com and WooCommerce as integrations.
Statistics
Reports on open rate, click rate, a click heatmap, bounces and inbox placement.

Mailrelay pricing

As of Nov 13, 2026, Mailrelay has a free plan, and paid plans start at €48 per month for 100,000 emails, billed monthly.

Starts at
€48 per month for 100,000 emails, billed monthly
Free plan
Free forever: 80,000 emails a month to up to 20,000 distinct recipients, with a Mailrelay logo in the footer of emails.
Free trial
None listed
Free€080,000 emails a month, up to 20,000 contacts, normal sending queue and ticket support.
Standard€48per month for 100,000 emails, billed monthlyPriority queue, ticket and chat support, transactional email and WhatsApp included. Price rises with email volume: €132 a month at 500,000.
Enterprise€67per month for 100,000 emails, billed monthlyEverything in Standard plus phone support at the highest priority. Price rises with volume: €185 a month at 500,000.

Read from mailrelay.com on Nov 13, 2026. Prices change, so confirm with Mailrelay before you buy.

Pricing in detail

Ways to pay less

  • Annual discount10% off with annual billing

    The pricing page shows an annual billing option that takes 10% off the monthly price on Standard and Enterprise.

    Stated on mailrelay.com

Works with

Mailrelay alternatives

Common questions

Does Mailrelay have an Android app?

No Android app was listed when its pages were read on Nov 13, 2026. Mailrelay is listed for Web.

Does Mailrelay have an iPhone app?

No iPhone app was listed when its pages were read on Nov 13, 2026. Mailrelay is listed for Web.

Is Mailrelay open source?

Mailrelay is not described as open source on its own site, as read on Nov 13, 2026.

Does Mailrelay have an API?

Yes. Mailrelay offers a public API, according to its own site.

Sources for this page

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.