Robly review (2026): is it worth $15 a month, billed yearly?
Email marketing with send-time and resend tools for opens
Black Friday: is there a Robly sale?
Robly report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for email that resends to people who didn't open
Robly sends email with send-time and resend-to-unopened tools, plus segments, A/B tests and forms. It costs $15 a month for 500 contacts on annual billing and rises with the list, SMS is an extra, and the page prices only up to 5,000 contacts.
Who Robly is for
- Fits if you want unopened emails resent automatically
- Works for lists under 5,000 where the monthly steps are published
Who Robly is not for
- Not for you if you want a free plan, because it's a 14-day trial then paid
- Skip it if your list is over 5,000, since larger steps are by slider or sales quote
- Pricey if you want SMS, which starts at $9 a month for up to 500 messages
- Watch out: a custom-branded template costs $99, and above 50,000 contacts there are sending limits
Why Robly gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for money$15 a month for 500 contacts on annual billing ($19 monthly), $29 at 2,500 and $49 at 5,000. That's right at the category middle of $20.
- CFree plan and trial14-day free trial and no free plan. The listing doesn't say whether a card is needed.
- BFeaturesUnlimited emails, templates, segments, forms, A/B tests, reports and an API. SMS is a separate add-on.
- CEase of useNo store rating on record. It's a web app where you set up lists, templates and tests.
- CPlatforms and integrationsWeb only, with an API and support. No integrations are listed.
What these grades rest on. Graded from this listing, whose facts were read from Robly's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/robly#review"><img src="https://toolgpa.com/badge/robly.svg" alt="Robly: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where Robly stands among email marketing and newsletter tools
Robly's GPA of 2.2 is higher than 42 of the 102 other email marketing and newsletter tools we grade, and level with 24.
It stands best on features (B, above 47 of 102) and worst on platforms and integrations (C, above 0).
Its paid plans start at $15 a month, against a middle price of $19 for the category: 30 of the 78 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 16 tools score higher and cost less.
Each grade against the category
Every bar is all 103 email marketing and newsletter tools we grade, cut by the letter each got. Robly’s own letter is outlined.
- CValue for moneyAbove 21 of 102, level with 59
- CFree plan and trialAbove 33 of 102, level with 49
- BFeaturesAbove 47 of 102, level with 55
- CEase of useAbove 11 of 102, level with 86
- CPlatforms and integrationsAbove 0 of 102, level with 30
Price against what you get
Each dot is one of 82 email marketing and newsletter tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Robly, or make your own?
Keep it
To replace Robly you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
It costs $180 a year.
What you could make
- Popups: an app builder makes this well.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- Texts to thousands of numbers, registered with the carriers.
- Splitting visitors between versions and telling you which won.
- An API that other software can build on.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Robly’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Robly?
Robly is an email marketing service sold by contact count, with unlimited sends on each plan. It adds machine-timed delivery (Robly AI), automatic resends to non-openers (OpenGen) and a targeting tool called Engage, alongside templates, segmentation, forms and A/B testing. SMS is an add-on.
Worth knowing
- The page shows steps only to 5,000 contacts; larger lists use a slider or a sales quote.
- SMS is an add-on to an email subscription, from $9 a month for up to 500 messages.
- A custom-branded template costs $99.
- Above 50,000 contacts, plans have sending limits of ten times the contact count.
Key features
- Robly AI
- Delivers a campaign at the time the vendor's model picks as best for each subscriber.
- OpenGen
- Resends a campaign to those who did not open the first time, to add opens.
- Robly Engage
- Targets non-openers and removes them, which the vendor says may lower the bill.
- Segments and A/B tests
- Contact segmentation using behavior and tags, and tests that compare several versions of a campaign.
- Forms and popups
- Signup forms and exit-intent popups, and a landing page builder.
- Support and API
- Phone support in business hours Monday to Friday, email and chat support, and an API for custom integrations.
Robly pricing
As of Nov 13, 2026, Robly is a paid product with a free trial, starting at $15 per month for up to 500 contacts, billed annually.
- Starts at
- $15 per month for up to 500 contacts, billed annually
- Free plan
- None
- Free trial
- 14-day free trial
| Plan | Price | What you get |
|---|---|---|
| Up to 500 contacts | $15per month, billed annually ($19 billed monthly) | Unlimited emails, templates, segmentation, forms, A/B tests and reports. |
| 501 to 2,500 contacts | $29per month, billed annually ($35 billed monthly) | Same features; the price rises with the list. |
| 2,500 to 5,000 contacts | $49per month, billed annually ($58 billed monthly) | Same features; the price rises with the list. |
Read from robly.com on Nov 13, 2026. Prices change, so confirm with Robly before you buy.
Ways to pay less
- Annual discountLower price with annual billing
The pricing page has a monthly and an annual toggle; annual is $4 to $9 a month cheaper on the steps shown.
Stated on robly.com
Robly alternatives
- Robly vs Constant Contact
Free trial · from $10.20/mo
- Robly vs Mailchimp
Free plan · from $13/mo
- Robly vs AWeber
Free plan · from $12.50/mo
- Robly vs Campaign Monitor
Free trial · from $11.70/mo
- Robly vs VerticalResponse
Free trial · from $13/mo
Common questions
Does Robly have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Robly is listed for Web.
Does Robly have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Robly is listed for Web.
Is Robly open source?
Robly is not described as open source on its own site, as read on Nov 13, 2026.
Does Robly have an API?
Yes. Robly offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.