The Robly Insider’s Guide
Everything we know about Robly in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Robly
The Insider’s Guide
Email marketing with send-time and resend tools for opens
Every plan, grade, refund rule and rival among email marketing and newsletter tools, read from Robly’s own pages.
Made by Robly · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Robly’s own pages, its app-store listings and our grades. Every fact in it is on Robly’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 42 of the 102 other email marketing and newsletter tools we grade
Robly is an email marketing service sold by contact count, with unlimited sends on each plan. It adds machine-timed delivery (Robly AI), automatic resends to non-openers (OpenGen) and a targeting tool called Engage, alongside templates, segmentation, forms and A/B testing. SMS is an add-on.
To get you started, here are 9 things to know about Robly, taken from its own pages and our grades.
It's a web app where you set up lists, templates and tests.
- 1
Best for email that resends to people who didn't open
Robly sends email with send-time and resend-to-unopened tools, plus segments, A/B tests and forms.
- 2
Paid plans start at $15 a month
As its pricing page puts it: $15 per month for up to 500 contacts, billed annually.
- 3
You can try it first
14-day free trial
- 4
It runs on Web
Web.
- 5
Robly AI
Delivers a campaign at the time the vendor's model picks as best for each subscriber.
- 6
OpenGen
Resends a campaign to those who did not open the first time, to add opens.
- 7
Robly Engage
Targets non-openers and removes them, which the vendor says may lower the bill.
- 8
A 2.2 GPA, above 42 of 102
That is against the other email marketing and newsletter tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Robly you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
Robly at a glance
- Pricing
- Free trial, from $15 per month for up to 500 contacts, billed annually
- Free plan
- No
- Free trial
- 14-day free trial
- Runs on
- Web
- Made by
- Robly
- Category
- Email Marketing & Newsletters
- Our grade
- 2.2 GPA, fair
The report card
Best for email that resends to people who didn't open
Robly sends email with send-time and resend-to-unopened tools, plus segments, A/B tests and forms. It costs $15 a month for 500 contacts on annual billing and rises with the list, SMS is an extra, and the page prices only up to 5,000 contacts.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | $15 a month for 500 contacts on annual billing ($19 monthly), $29 at 2,500 and $49 at 5,000. That's right at the category middle of $20. |
| Free plan and trial | C | 14-day free trial and no free plan. The listing doesn't say whether a card is needed. |
| Features | B | Unlimited emails, templates, segments, forms, A/B tests, reports and an API. SMS is a separate add-on. |
| Ease of use | C | No store rating on record. It's a web app where you set up lists, templates and tests. |
| Platforms and integrations | C | Web only, with an API and support. No integrations are listed. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Robly is for
- Fits if you want unopened emails resent automatically
- Works for lists under 5,000 where the monthly steps are published
Who it is not for
- Not for you if you want a free plan, because it's a 14-day trial then paid
- Skip it if your list is over 5,000, since larger steps are by slider or sales quote
- Pricey if you want SMS, which starts at $9 a month for up to 500 messages
- Watch out: a custom-branded template costs $99, and above 50,000 contacts there are sending limits
Good to know
Good for
- Small lists that want sends timed for them
- Teams that like phone support
- Organizations that also want SMS from the same account
Worth knowing
- The page shows steps only to 5,000 contacts; larger lists use a slider or a sales quote.
- SMS is an add-on to an email subscription, from $9 a month for up to 500 messages.
- A custom-branded template costs $99.
- Above 50,000 contacts, plans have sending limits of ten times the contact count.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$15
A month to start
Robly is a paid product with a free trial, starting at $15 per month for up to 500 contacts, billed annually.
The listing doesn't say whether a card is needed.
Up to 500 contacts
$15
per month, billed annually ($19 billed monthly)
Unlimited emails, templates, segmentation, forms, A/B tests and reports.
501 to 2,500 contacts
$29
per month, billed annually ($35 billed monthly)
Same features; the price rises with the list.
2,500 to 5,000 contacts
$49
per month, billed annually ($58 billed monthly)
Same features; the price rises with the list.
Trying it first
14-day free trial
Read from robly.com on Nov 13, 2026.
Ways to pay less
Annual discount
Lower price with annual billing
The pricing page has a monthly and an annual toggle; annual is $4 to $9 a month cheaper on the steps shown.
Stated on robly.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Email marketing with send-time and resend tools for opens. Here is what it does, as its own site describes it, and what it covers: public API, marketing automation, email campaigns, sMS marketing, a/B testing, popups.
Unlimited emails, templates, segments, forms, A/B tests, reports and an API.
- Robly AI
- Delivers a campaign at the time the vendor's model picks as best for each subscriber.
- OpenGen
- Resends a campaign to those who did not open the first time, to add opens.
- Robly Engage
- Targets non-openers and removes them, which the vendor says may lower the bill.
- Segments and A/B tests
- Contact segmentation using behavior and tags, and tests that compare several versions of a campaign.
- Forms and popups
- Signup forms and exit-intent popups, and a landing page builder.
- Support and API
- Phone support in business hours Monday to Friday, email and chat support, and an API for custom integrations.
Where it runs
- Web
What it works with
Its own pages name no integrations.
Robly is made by Robly.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
42/102
Other email marketing and newsletter tools it is graded above
Robly's GPA of 2.2 is higher than 42 of the 102 other email marketing and newsletter tools we grade, and level with 24.
It stands best on features (B, above 47 of 102) and worst on platforms and integrations (C, above 0).
Its paid plans start at $15 a month, against a middle price of $19 for the category: 30 of the 78 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 16 tools score higher and cost less.
Each grade against the category
Every bar is all 103 email marketing and newsletter tools we grade, cut by the letter each got. Robly’s own letter is outlined.
- CValue for moneyAbove 21 of 102
- CFree plan and trialAbove 33 of 102
- BFeaturesAbove 47 of 102
- CEase of useAbove 11 of 102
- CPlatforms and integrationsAbove 0 of 102
Price against what you get
Each dot is one of 82 email marketing and newsletter tools. Further left costs less; higher up scores better on features, ease of use and platforms. Robly is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Robly you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
It costs $180 a year.
What you could make
- Popups: an app builder makes this well.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- Texts to thousands of numbers, registered with the carriers.
- Splitting visitors between versions and telling you which won.
- An API that other software can build on.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Robly’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Constant Contact, Mailchimp, AWeber, Campaign Monitor and VerticalResponse
The 5 tools Robly is most often weighed against, with where each one differs from it.
- 2.6GPA
Constant Contact
Free trial · from $10.20/mo
Email, SMS and social marketing for small businesses.
- Only Constant Contact lists an iOS app.
- Robly also covers sMS marketing, a/B testing and popups.
- Constant Contact also covers forms and business texting.
- 2.8GPA
Mailchimp
Free plan · from $13/mo
Email and SMS marketing with automations, priced by contact count.
- Mailchimp has a free plan. Robly does not, though it has a free trial.
- Only Mailchimp lists iOS and Android apps.
- Robly also covers sMS marketing, a/B testing and popups.
- 2.4GPA
AWeber
Free plan · from $12.50/mo
Email marketing for small businesses, with landing pages and a store.
- AWeber has a free plan. Robly does not, though it has a free trial.
- Robly also covers sMS marketing, a/B testing and popups.
- AWeber also covers forms.
- 2.4GPA
Campaign Monitor
Free trial · from $11.70/mo
Email marketing for small businesses, nonprofits and agencies.
- Robly also covers sMS marketing, a/B testing and popups.
- Campaign Monitor also covers forms.
- 2.0GPA
VerticalResponse
Free trial · from $13/mo
Email marketing for small businesses, priced by list size.
- Robly also covers sMS marketing.
- VerticalResponse also covers templates and surveys.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Robly free?
No, Robly is a paid product, but you can try it first. 14-day free trial.
How much does Robly cost?
Robly lists 3 plans. Up to 500 contacts: $15 per month, billed annually ($19 billed monthly).
What platforms does Robly work on?
Robly is available on Web.
Does Robly offer any discounts?
Robly publicly lists the following: Lower price with annual billing.
Does Robly have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Robly is listed for Web.
Does Robly have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Robly is listed for Web.
Is Robly open source?
Robly is not described as open source on its own site, as read on Nov 13, 2026.
Does Robly have an API?
Yes. Robly offers a public API, according to its own site.
Who makes Robly?
Robly is made by a company of the same name.
What are the alternatives to Robly?
The closest alternatives to Robly in our directory are Constant Contact, Mailchimp, AWeber, Campaign Monitor and VerticalResponse.
How does Robly compare with other email marketing and newsletter tools?
Robly's GPA of 2.2 is higher than 42 of the 102 other email marketing and newsletter tools we grade, and level with 24.
Is Robly good value for money?
ToolGPA grades Robly C for value for money. Its paid plans start at $15 a month, against a middle price of $19 for the category: 30 of the 78 others that charge start lower.
Could I make my own version of Robly?
To replace Robly you would be making newsletters sent to thousands of people that still reach the inbox.
Where this guide comes from
The prices, plans, platforms and features were read from Robly’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Robly's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Robly. Prices change, so check robly.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
7,721
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
7,721
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Robly, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/robly
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Robly: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/robly
Know someone choosing between email marketing and newsletter tools?
Send them this guide: toolgpa.com/tools/robly/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded email marketing and newsletter tools after Robly, each with an Insider's Guide of its own.
- Email Marketing & Newsletters Insider's GuideEvery one of the 103 email marketing and newsletter tools we grade, compared
- Substack Insider's GuideNewsletter, podcast and video publishing with paid subscriptions3.2 GPA
- Mailrelay Insider's GuideEmail marketing with a large free plan and SMS and WhatsApp add-ons3.0 GPA
- SendFox Insider's GuideEmail newsletters and list building for creators on a budget3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Robly’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Robly is a trademark of its owner, and this guide is not made, paid for or approved by Robly. Prices and plans change: check robly.com before you buy.