Encharge
Behavior-based email automation for SaaS and subscription businesses
Encharge report card
Fair · out of 4.0 · graded Oct 17, 2026
Best for behavior-based emails for SaaS companies
Encharge is built for SaaS and subscription businesses: it sends emails based on what people do in your product and on billing events from Stripe, Chargebee or Paddle. Newsletters and transactional email come from the same account. We couldn't confirm its prices, though, and HubSpot, Salesforce and event-based segments need the Premium plan.
Who Encharge is for
- Great if you run a SaaS and want onboarding emails driven by what trial users actually do
- Handy when your billing lives in Stripe, Chargebee or Paddle and you want emails on those events
- Good for agencies running automation for clients on HubSpot or Salesforce
Who Encharge is not for
- Tight if you're on Growth and use HubSpot or Salesforce, as those need Premium
- Not for you if you want push notifications, which are still on Encharge's roadmap
- Skip it if you track lots of events, since past the monthly cap new events simply stop arriving
Why Encharge gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyNo price on record, as Encharge's pricing page turned automated readers away. What we do know is that Growth and Premium are priced by subscribers, and crossing a tier moves you up automatically at the next bill.
- CFree plan and trialNo free plan, but there's a 14-day trial for up to 1,000 subscribers with no card needed. Long enough to connect Stripe and switch on an onboarding flow.
- BFeaturesVisual flows triggered by sign-ups, segments, events and billing, segments on tracked behavior, newsletters in drag-and-drop or text builders, companies and custom objects, and transactional email through an API. That's the whole job.
- CEase of useNo App Store rating on record and no phone app. The flows only come alive once your product is sending events and your billing tool is connected, and that setup is real work.
- BPlatforms and integrationsWeb only, with Stripe, Chargebee, Paddle, HubSpot, Salesforce, Segment, Facebook Ads and Zapier, plus an API. No desktop or phone app keeps it at a B.
What these grades rest on. Graded from this listing, whose facts were read from Encharge's own help pages on 17 October 2026. Its pricing page and main site turned our reader away, so no price is on record. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/encharge#review"><img src="https://toolgpa.com/badge/encharge.svg" alt="Encharge: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where Encharge stands among email marketing and newsletter tools
Encharge's GPA of 2.4 is higher than 5 of the 24 other email marketing and newsletter tools we grade, and level with 9.
It stands best on features (B, above 3 of 24) and worst on ease of use (C, above 1).
Each grade against the category
Every bar is all 25 email marketing and newsletter tools we grade, cut by the letter each got. Encharge’s own letter is outlined.
- CValue for moneyAbove 5 of 24, level with 12
- CFree plan and trialAbove 2 of 24, level with 17
- BFeaturesAbove 3 of 24, level with 21
- CEase of useAbove 1 of 24, level with 20
- BPlatforms and integrationsAbove 0 of 24, level with 24
Keep Encharge, or make your own?
Keep it
To replace Encharge you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 10 of the 24 other email marketing and newsletter tools grade higher.
What you could make
- Forms: an app builder makes this well.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- It plugs into other products, Stripe, Chargebee and Paddle among them, and has an API.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Encharge’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Encharge?
Encharge is a marketing automation service aimed mainly at SaaS, subscription and app businesses. It builds visual flows that send emails based on what people do in your product, syncs customer data from billing tools such as Stripe and Chargebee, and also sends newsletters and transactional email. Plans are priced by subscriber count.
Encharge's current pricing could not be confirmed from its own site. See every plan
Good for
- SaaS teams onboarding trial users with behavior-based emails
- Subscription businesses acting on Stripe or Chargebee events
- Agencies running automation for clients who use HubSpot or Salesforce
Worth knowing
- Prices could not be confirmed: the pricing page and the main site refused automated readers when checked.
- Plans are Growth and Premium, priced by subscribers; passing a tier upgrades you automatically at the next billing date.
- Each plan caps monthly events at 50 times the subscriber tier on Growth and 100 times on Premium; past the cap, events stop arriving.
- There is no push notification channel yet; Encharge lists it on its roadmap.
Key features
- Flows
- A visual builder for automated sequences triggered by sign-ups, segments, events and billing activity, with templates for onboarding, churn and upsells.
- Behavior-based segments
- Group people by attributes, tags, custom fields and tracked events such as page visits; event-based segments need the Premium plan.
- Broadcasts and email builders
- One-off newsletters built in a drag-and-drop or a simple text builder, with reusable blocks, custom HTML and Liquid personalization.
- Billing and CRM integrations
- Native syncs with Stripe, Chargebee, Paddle, Recurly and Chargify; HubSpot, Salesforce and Segment need Premium.
- Companies and custom objects
- Store companies and custom objects linked to people, and use those links in segments and flows.
- Transactional email API
- Send transactional emails from templates, custom HTML or plain text through an API.
Encharge pricing
We could not confirm Encharge’s current pricing from its own site, so we are not listing plans here. See encharge.io for current prices.
Works with
- Stripe
- Chargebee
- Paddle
- HubSpot
- Salesforce
- Segment
- Facebook Ads
- Zapier
Encharge alternatives
- Encharge vs Customer.io
Free trial · from $100/mo
- Encharge vs ActiveCampaign
Free trial · from $15/mo
- Encharge vs Drip
Free trial · from $39/mo
- Encharge vs Kit
Free plan · from $33/mo
- Encharge vs Brevo
Free plan · from $9/mo
Common questions
Is Encharge free?
No, Encharge is a paid product, but you can try it first. 14-day free trial for up to 1,000 subscribers, no card required.
What platforms does Encharge work on?
Encharge is available on Web.
Does Encharge have an Android app?
No Android app was listed when its pages were read on Oct 17, 2026. Encharge is listed for Web.
Does Encharge have an iPhone app?
No iPhone app was listed when its pages were read on Oct 17, 2026. Encharge is listed for Web.
Is Encharge open source?
Encharge is not described as open source on its own site, as read on Oct 17, 2026.
Does Encharge have an API?
Yes. Encharge offers a public API, according to its own site.
What does Encharge integrate with?
Encharge's listing names Stripe, Chargebee, Paddle, HubSpot, Salesforce, Segment, Facebook Ads and Zapier. A listing names up to eight integrations, so it may connect to more.
Who makes Encharge?
Encharge is made by Encharge.
What are the alternatives to Encharge?
The closest alternatives to Encharge in our directory are Customer.io, ActiveCampaign, Drip, Kit and Brevo. Each one has a side-by-side comparison with Encharge.
How does Encharge compare with other email marketing and newsletter tools?
Encharge's GPA of 2.4 is higher than 5 of the 24 other email marketing and newsletter tools we grade, and level with 9. It stands best on features (B, above 3 of 24) and worst on ease of use (C, above 1).
Could I make my own version of Encharge?
To replace Encharge you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 10 of the 24 other email marketing and newsletter tools grade higher. What you could not make: Newsletters sent to thousands of people that still reach the inbox. Email sent in volume that still reaches the inbox. It plugs into other products, Stripe, Chargebee and Paddle among them, and has an API. The depth: we grade its features B, which means it covers the whole job. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 17, 2026.
- help.encharge.io/en/article/encharge-pricing-explained-16nk96k/
- help.encharge.io/en/article/step-1-sign-up-or-log-into-encharge-nvz26/
- help.encharge.io/en/article/what-is-encharge-m1gzus/
- help.encharge.io/en/article/who-is-encharge-for-1m8mur2/
- help.encharge.io/en/category/integrations-kloewv/
- docs.encharge.io/
