Aritic review (2026): is it worth $59 a month?
Marketing automation suite with email, SMS, push and CRM
Black Friday: is there a Aritic sale?
Aritic report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for marketing automation with a built-in CRM
Aritic is a marketing automation suite with email, SMS, push and a CRM, from $59 a month. SMS and WhatsApp sit on Starter at $219, contact counts behind each price weren't readable, and the trial's length isn't stated.
Who Aritic is for
- Fits if you want email and a CRM in one tool
- Works for teams that want lead scoring and landing pages together
Who Aritic is not for
- Pricey if you want SMS or WhatsApp, as those start at $219 a month
- Skip it if you want clear steps, since the contact count behind each price wasn't readable
- Not for you if you want a free plan, as only a trial of unstated length is offered
- Watch out: CSV-imported contacts can't be deleted manually, and SMS runs through Twilio
Why Aritic gets a 2.0
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyLite is $59 a month, but multichannel and SMS start on Starter at $219 and Professional is $249. The category middle is $20.
- CFree plan and trialA free trial is offered on Lite, Starter and Professional. Its length isn't stated and there's no free plan.
- BFeaturesEmail, automation, landing pages, forms, a CRM, lead scoring and, higher up, SMS and WhatsApp. Nothing in the listing shows a gap in the core work.
- CEase of useNo store rating on record. A suite with a CRM, pipelines and scoring to set up.
- CPlatforms and integrationsWeb with Twilio and Facebook Lead Ads listed. No phone or desktop app.
What these grades rest on. Graded from this listing, whose facts were read from Aritic's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/aritic#review"><img src="https://toolgpa.com/badge/aritic.svg" alt="Aritic: 2.0 GPA on ToolGPA" width="196" height="56"></a>Where Aritic stands among email marketing and newsletter tools
Aritic's GPA of 2.0 is higher than 25 of the 102 other email marketing and newsletter tools we grade, and level with 16.
It stands best on features (B, above 47 of 102) and worst on value for money (D, above 1).
Its paid plans start at $59 a month, against a middle price of $19 for the category: 60 of the 78 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 30 tools score higher and cost less.
Each grade against the category
Every bar is all 103 email marketing and newsletter tools we grade, cut by the letter each got. Aritic’s own letter is outlined.
- DValue for moneyAbove 1 of 102, level with 19
- CFree plan and trialAbove 33 of 102, level with 49
- BFeaturesAbove 47 of 102, level with 55
- CEase of useAbove 11 of 102, level with 86
- CPlatforms and integrationsAbove 0 of 102, level with 30
Price against what you get
Each dot is one of 82 email marketing and newsletter tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Aritic, or make your own?
Keep it
To replace Aritic you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 61 of the 102 other email marketing and newsletter tools grade higher. It costs $708 a year.
What you could make
- Popups, forms and sales pipeline: an app builder makes these well.
What you could not
- Newsletters sent to thousands of people that still reach the inbox.
- Email sent in volume that still reaches the inbox.
- Texts to thousands of numbers, registered with the carriers.
- The WhatsApp Business API, which Meta opens only through approved partners.
- Hooks into the device itself: widgets.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Aritic’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Aritic?
Aritic is a family of products from one company; its marketing automation platform, Aritic PinPoint, covers email campaigns, landing pages, lead scoring, SMS, WhatsApp and push notifications with a built-in deal CRM. Plans are priced by the number of contacts and billed monthly or for 12 or 24 months.
Worth knowing
- Price depends on contacts picked on a slider; the contact count behind each displayed price was not readable.
- Contacts are counted from unique push subscribers, email subscribers and phone numbers.
- Contacts imported from a CSV cannot be deleted manually once uploaded.
- Sending to purchased or rented lists is not allowed; payments go through 2Checkout or PayPal.
Key features
- Email campaigns and automation
- Newsletters, list segmentation, lead scoring and automation workflows, with 10 times the contact count in free emails on Lite.
- Multi-channel messaging
- Push notification campaigns come on Lite; SMS and WhatsApp campaigns, powered by Twilio for SMS, start at Starter.
- Landing pages and forms
- Responsive landing pages, lead capture forms, on-page widgets and website tracking are on every self-serve plan.
- Built-in CRM
- A deal CRM and sales pipeline sit inside the marketing platform, with 350+ direct integrations listed.
- Personalization
- Dynamic content, dynamic email campaigns and progressive profiling start on Professional.
- Other Aritic products
- The company also sells Sales CRM, Desk ticketing and Mail transactional email as separate products with their own pricing.
Aritic pricing
As of Nov 13, 2026, Aritic is a paid product with a free trial, starting at $59 per month, billed monthly, set by contact count.
- Starts at
- $59 per month, billed monthly, set by contact count
- Free plan
- None
- Free trial
- Free trial offered on Lite, Starter and Professional; length not stated
| Plan | Price | What you get |
|---|---|---|
| Lite | $59per month, billed monthly; price follows contact count | Marketing automation, deal CRM, pipeline, landing pages, forms, lead scoring and 1 free user. |
| Starter | $219per month, billed monthly; price follows contact count | Adds multi-channel drips, SMS and WhatsApp campaigns (SMS via Twilio), engagement scoring, 25 users. |
| Professional | $249per month, billed monthly; price follows contact count | Adds dynamic content, progressive profiling, custom reports and dashboards, team management, 50 users. |
| Enterprise | Custom | Starts from 10,000 contacts; adds single sign-on, audit logs, ROI analysis, SLA and dedicated rep. |
Read from aritic.com on Nov 13, 2026. Prices change, so confirm with Aritic before you buy.
Ways to pay less
- Other savingsFree migration on annual commitment
The pricing page says migration from an old platform to Aritic PinPoint is free on an annual commitment.
Stated on aritic.com
Works with
- Twilio
- Facebook Lead Ads
Aritic alternatives
- Aritic vs Mautic
Free plan · from €247.50/mo
- Aritic vs ActiveCampaign
Free trial · from $15/mo
- Aritic vs SendPulse
Free plan · from $9.60/mo
- Aritic vs GetResponse
Free plan · from $19/mo
Common questions
Does Aritic have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Aritic is listed for Web.
Does Aritic have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Aritic is listed for Web.
Is Aritic open source?
Aritic is not described as open source on its own site, as read on Nov 13, 2026.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.