Google Keyword Planner pricing
Google Keyword Planner is free to use.
FreeChecked Oct 23, 2026 against business.google.com
Plans and prices
- Starts at
- Free
- Free plan
- Free with a Google Ads account. Billing details must be entered and account setup finished before keyword ideas can be used.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | Keyword ideas, monthly search volumes, top-of-page bid ranges and forecasts, for anyone with a Google Ads account. |
Read from business.google.com on Oct 23, 2026. Prices change, so confirm with Google Keyword Planner before you buy.
How Google Keyword Planner's price compares
| Tool | Starts at | Free plan | |
|---|---|---|---|
| Google Keyword Planner | Free | Yes | |
| Semrush | $117.33 per month, billed annually ($139 billed monthly) | Yes | Compare |
| Ahrefs | $29 per month, billed monthly | Yes | Compare |
| Ubersuggest | $29 per month, billed monthly | Yes | Compare |
| KeywordTool.io | $68 per month, billed annually ($88 billed monthly) | Yes | Compare |
| Mangools | $37.70 per month, billed annually ($61 billed monthly) | Yes | Compare |
Each price is the vendor’s own, with its billing basis as stated. Check dates are on each tool’s page.
Google Keyword Planner pricing questions
Is Google Keyword Planner free?
Yes. Google Keyword Planner is free to use. Free with a Google Ads account. Billing details must be entered and account setup finished before keyword ideas can be used.
How much does Google Keyword Planner cost?
Google Keyword Planner lists one plan. Free: $0. Prices were read from business.google.com on Oct 23, 2026.
When were Google Keyword Planner's prices last checked?
On Oct 23, 2026, against business.google.com. Vendors change prices without notice, so confirm on their site before you buy.