The Hedra Insider’s Guide
Everything we know about Hedra in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Hedra
The Insider’s Guide
Character video studio and model inference platform
Every plan, grade, refund rule and rival among AI image and video generators, read from Hedra’s own pages.
Made by Hedra · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Hedra’s own pages, its app-store listings and our grades. Every fact in it is on Hedra’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 4 of the 89 other AI image and video generators we grade
Hedra now presents itself as a research and infrastructure company serving models and building custom ones, with GPU compute and model APIs. Its Play product, a creative studio for generating media, remains on a separate subscription with monthly credits.
To get you started, here are 8 things to know about Hedra, taken from its own pages and our grades.
A web studio metered in credits, so you have to work out what each clip costs.
- 1
Best for talking-character video, on a monthly credit plan
There is no free plan, and credits reset every month.
- 2
Paid plans start at $20 a month
As its pricing page puts it: $20 per month, billed monthly.
- 3
It runs on Web
Web.
- 4
Play subscriptions
Plans sell monthly credits for the Play studio, with faster generation on higher tiers.
- 5
Model APIs
A separate prepaid USD wallet pays for REST API and CLI usage; it is separate from Play credits.
- 6
GPU compute
Compute is priced per GPU-second, for example $0.001736 per second on an NVIDIA B200.
- 7
A 1.8 GPA, above 4 of 89
That is against the other AI image and video generators we grade, on value, the free plan, features, ease of use and platforms.
- 8
Keep it
To replace Hedra you would be making a video model, which you can rent by the second but not make. That is not a weekend's work, with an AI app builder or without one.
Hedra at a glance
- Pricing
- Paid, from $20 per month, billed monthly
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Hedra
- Category
- AI Image & Video Generators
- Our grade
- 1.8 GPA, weak
The report card
Best for talking-character video, on a monthly credit plan
Hedra's site has moved toward model APIs and GPU compute, and its Play studio for making media is sold on separate plans from $20 a month. There is no free plan, and credits reset every month.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Basic is $20 a month billed monthly for 2,000 credits, in the dearer half of the category's $10 to $15 range. |
| Free plan and trial | F | No free plan on the page. After cancelling you keep only limited, watermarked generations. |
| Features | C | Play subscriptions with credits, plus model APIs and compute on the main site. The pricing page doesn't say which models or lengths each plan covers. |
| Ease of use | C | A web studio metered in credits, so you have to work out what each clip costs. |
| Platforms and integrations | B | Web studio, with model APIs for developers. No phone or desktop program. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Hedra is for
- Fits if you make short character or talking-head videos in a browser
- Works for developers who want hosted models over an API
Who it is not for
- Skip it if you want a free plan, because there isn't one
- Pricey if you only need a few clips, as Basic is $20 a month with 2,000 credits and slower generations
- Watch out: monthly credits don't roll over, though credit-pack balances don't expire
- Watch out: the main site now talks about research and infrastructure, and Play sits on its own pricing page
Good to know
Good for
- Creators subscribing to Play for generated media
- Teams that need hosted inference for their own models
Worth knowing
- The main site has shifted to infrastructure and research; the Play studio sits on its own pricing page.
- Monthly credits do not roll over; credit-pack balances do not expire.
- After cancelling, only limited watermarked generations remain; a free plan was not listed.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$20
A month to start
Hedra is a paid product, starting at $20 per month, billed monthly.
After cancelling you keep only limited, watermarked generations.
Basic
$20
per month, billed monthly
2,000 credits a month, slower generations and commercial use.
Pro
$50
per month, billed monthly
7,200 credits a month, faster generation and commercial use.
Teams
$75
per month, billed monthly
14,400 credits a month, fastest generation and teams plan access.
Ultra
$100
per month and up, billed monthly
18,000 credits a month; allowances up to 57,600 credits a month.
Enterprise
Custom
Dedicated support, private deployments and SSO; sold through sales.
Read from hedra.com on Nov 12, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Character video studio and model inference platform. Here is what it does, as its own site describes it, and what it covers: public API, AI features, video generation.
Play subscriptions with credits, plus model APIs and compute on the main site.
- Play subscriptions
- Plans sell monthly credits for the Play studio, with faster generation on higher tiers.
- Model APIs
- A separate prepaid USD wallet pays for REST API and CLI usage; it is separate from Play credits.
- GPU compute
- Compute is priced per GPU-second, for example $0.001736 per second on an NVIDIA B200.
- Model Factory
- Custom model research engagements with forward-deployed researchers, priced per engagement.
Where it runs
- Web
What it works with
Its own pages name no integrations.
Hedra is made by Hedra.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
4/89
Other AI image and video generators it is graded above
Hedra's GPA of 1.8 is higher than 4 of the 89 other AI image and video generators we grade, and level with 11.
It stands best on platforms and integrations (B, above 39 of 89) and worst on free plan and trial (F, above 0).
Its paid plans start at $20 a month, against a middle price of $10 for the category: 58 of the 65 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 30 tools score higher and cost less.
Each grade against the category
Every bar is all 90 AI image and video generators we grade, cut by the letter each got. Hedra’s own letter is outlined.
- CValue for moneyAbove 6 of 89
- FFree plan and trialAbove 0 of 89
- CFeaturesAbove 2 of 89
- CEase of useAbove 7 of 89
- BPlatforms and integrationsAbove 39 of 89
Price against what you get
Each dot is one of 67 AI image and video generators. Further left costs less; higher up scores better on features, ease of use and platforms. Hedra is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Hedra you would be making a video model, which you can rent by the second but not make. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 74 of the 89 other AI image and video generators grade higher. It costs $240 a year.
What you could not
- A video model, which you can rent by the second but not make.
- An API that other software can build on.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Hedra’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
D-ID, Runway, Vidnoz, Akool and Kling AI
The 5 tools Hedra is most often weighed against, with where each one differs from it.
- 2.2GPA
D-ID
Free trial
Avatar video generator and AI agent platform with an API.
- D-ID also covers text to speech.
- 2.6GPA
Runway
Free trial · from $12/mo
AI video, image and audio studio with its own Gen-4.5 model.
- Only Runway lists iOS and Android apps.
- Runway also covers video editing, AI agents and image generation.
- 2.4GPA
Vidnoz
Free plan · from $19.99/mo
AI avatar video maker with templates, voices and video generators.
- Vidnoz has a free plan. Hedra does not.
- Vidnoz also covers templates, image generation, text to speech and voice cloning.
- 2.2GPA
Akool
Free plan · from $12/mo
AI face swap, avatars, video translation and video models in one suite.
- Akool has a free plan. Hedra does not.
- Akool also covers image generation.
- 2.2GPA
Kling AI
Free plan · from $8.80/mo
AI video and image generator with monthly credit plans.
- Kling AI has a free plan. Hedra does not.
- Kling AI also covers image generation.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
12
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Hedra free?
No. Hedra is a paid product, starting at $20 per month, billed monthly.
How much does Hedra cost?
Hedra lists 5 plans. Basic: $20 per month, billed monthly.
What platforms does Hedra work on?
Hedra is available on Web.
Does Hedra have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. Hedra is listed for Web.
Does Hedra have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. Hedra is listed for Web.
Is Hedra open source?
Hedra is not described as open source on its own site, as read on Nov 12, 2026.
Does Hedra have an API?
Yes. Hedra offers a public API, according to its own site.
Who makes Hedra?
Hedra is made by a company of the same name.
What are the alternatives to Hedra?
The closest alternatives to Hedra in our directory are D-ID, Runway, Vidnoz, Akool and Kling AI.
How does Hedra compare with other AI image and video generators?
Hedra's GPA of 1.8 is higher than 4 of the 89 other AI image and video generators we grade, and level with 11.
Is Hedra good value for money?
ToolGPA grades Hedra C for value for money. Its paid plans start at $20 a month, against a middle price of $10 for the category: 58 of the 65 others that charge start lower.
Could I make my own version of Hedra?
To replace Hedra you would be making a video model, which you can rent by the second but not make.
Where this guide comes from
The prices, plans, platforms and features were read from Hedra’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Hedra's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Hedra. Prices change, so check hedra.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Hedra, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/hedra
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Hedra: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/hedra
Know someone choosing between AI image and video generators?
Send them this guide: toolgpa.com/tools/hedra/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded AI image and video generators after Hedra, each with an Insider's Guide of its own.
- AI Image & Video Generators Insider's GuideEvery one of the 90 AI image and video generators we grade, compared
- Pixlr Insider's GuideBrowser photo editors with AI image, video and audio tools3.2 GPA
- Adobe Firefly Insider's GuideAdobe's image, video and audio generator, with partner models3.0 GPA
- ComfyUI Insider's GuideOpen-source node editor for image and video AI workflows, plus a cloud3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Hedra’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Hedra is a trademark of its owner, and this guide is not made, paid for or approved by Hedra. Prices and plans change: check hedra.com before you buy.