The MarketMan Insider’s Guide
Everything we know about MarketMan in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
MarketMan
The Insider’s Guide
Inventory, ordering and recipe costing for restaurants
Every plan, grade, refund rule and rival among inventory management tools, read from MarketMan’s own pages.
Made by MarketMan · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from MarketMan’s own pages, its app-store listings and our grades. Every fact in it is on MarketMan’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 7 of the 47 other inventory management tools we grade
MarketMan is a cloud inventory and purchasing system built for restaurants and food businesses. It handles stock counts and transfers, recipe costing, waste tracking, supplier ordering and invoice scanning, and it connects to point-of-sale systems and accounting software. It runs in the cloud on Windows and Mac computers and on iOS and Android devices.
To get you started, here are 8 things to know about MarketMan, taken from its own pages and our grades.
Recipes, vendors and counts have to be entered first.
- 1
Best for restaurant inventory from $249 a month
The page does not say if that is per location, and API access and vendor links are limited.
- 2
Paid plans start at $249 a month
As its pricing page puts it: $249 per month (billing basis not stated).
- 3
It runs on 3 platforms
Web, iOS and Android.
- 4
Counts and transfers
Counts on-hand inventory and tracks movement between locations on every plan.
- 5
Recipe costing
Costs each dish in real time and tracks changes over time; a digital cookbook holds recipes and allergens.
- 6
Invoice scanning
Reads invoices from a photo or upload: 50 scans a month on Starter and unlimited on Growth and Enterprise.
- 7
A 1.8 GPA, above 7 of 47
That is against the other inventory management tools we grade, on value, the free plan, features, ease of use and platforms.
- 8
Keep it
The plain part of MarketMan you could make: inventory and reports. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
MarketMan at a glance
- Pricing
- Paid, from $249 per month (billing basis not stated)
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web, iOS, Android
- Made by
- MarketMan
- Category
- Inventory Management
- Our grade
- 1.8 GPA, weak
The report card
Best for restaurant inventory from $249 a month
MarketMan handles counts, recipe costing, invoice scanning and vendor ordering for restaurants, from $249 a month. The page does not say if that is per location, and API access and vendor links are limited.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | $249 a month for Starter, between the category's middle of $135 and its dearer quarter at $349. The page does not state a billing basis or whether it is per location. |
| Free plan and trial | F | No free plan and no trial on record in the listing, and a money-back guarantee would not count as one. |
| Features | C | Counts, recipe costing, invoice scanning, ordering and POS and accounting links. Vendor EDI works only in the US, Canada and the UK, and API access is Enterprise or a paid add-on. |
| Ease of use | C | No store rating on record. Recipes, vendors and counts have to be entered first. |
| Platforms and integrations | B | Web, iOS and Android, with Square, Toast, Lightspeed, Clover, Sysco and US Foods listed. No desktop app. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who MarketMan is for
- Fits if you run a restaurant and want recipe costs tied to ordering
- Works for kitchens on Toast, Square or Lightspeed
Who it is not for
- Pricey if you run one small site, as the cheapest plan is $249 a month
- Skip it if you want to try free, since no trial or free plan is listed
- Watch out: API access is Enterprise only, or $25 to $199 a month on other plans
- Watch out: a commissary add-on costs $499 or $749 a month
- Not for you if you are outside the US, Canada and the UK and need vendor EDI
Good to know
Good for
- Independent restaurants tracking food cost and waste
- Multi-location groups that need counts, transfers and recipe costing
- Central kitchens that supply their own units or outside customers
Worth knowing
- The pricing page does not state a billing basis or whether prices are per location.
- API access is Enterprise only, or a paid add-on on other plans: $25 a month for 1 to 3 locations, up to $199 for 31 or more.
- A commissary add-on costs $499 a month for a kitchen supplying your own units, or $749 a month for one selling to outside businesses.
- Vendor EDI integrations work in the US, Canada and the UK only.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$249
A month to start
MarketMan is a paid product, starting at $249 per month (billing basis not stated).
The page does not state a billing basis or whether it is per location.
Starter
$249
per month, billing basis not stated
Recipe costing, actual vs theoretical reporting, waste management, 1 vendor EDI integration and 50 AI invoice scans a month.
Growth
$299
per month, billing basis not stated
Adds smart ordering, order by recipe, AI recipe suggestions, 2 vendor EDI integrations and unlimited invoice scanning.
Enterprise
$449
per month and up, billing basis not stated
Adds email invoice scanning, advanced reports, unlimited vendor EDI integrations and read-only API access with 5,000 calls a month.
Read from marketman.com on Nov 12, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
3
Places it runs: Web, iOS and Android
Inventory, ordering and recipe costing for restaurants. Here is what it does, as its own site describes it, and what it covers: public API, reports, inventory.
Counts, recipe costing, invoice scanning, ordering and POS and accounting links.
- Counts and transfers
- Counts on-hand inventory and tracks movement between locations on every plan.
- Recipe costing
- Costs each dish in real time and tracks changes over time; a digital cookbook holds recipes and allergens.
- Invoice scanning
- Reads invoices from a photo or upload: 50 scans a month on Starter and unlimited on Growth and Enterprise.
- Ordering and vendor EDI
- Smart ordering and order by recipe on Growth and above, with vendor EDI integrations limited to the US, Canada and UK.
- POS and accounting links
- Sends POS sales to MarketMan for actual vs theoretical variance and syncs invoices with accounting software.
Where it runs
- Web
- iOS
- Android
What it works with
- Square
- Toast
- Lightspeed
- Clover
- Sysco
- US Foods
- Gordon Food Service
MarketMan is made by MarketMan.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
7/47
Other inventory management tools it is graded above
MarketMan's GPA of 1.8 is higher than 7 of the 47 other inventory management tools we grade, and level with 10.
It stands best on platforms and integrations (B, above 6 of 47) and worst on free plan and trial (F, above 0).
Its paid plans start at $249 a month, against a middle price of $121.50 for the category: 21 of the 31 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 7 tools score higher and cost less.
Each grade against the category
Every bar is all 48 inventory management tools we grade, cut by the letter each got. MarketMan’s own letter is outlined.
- CValue for moneyAbove 8 of 47
- FFree plan and trialAbove 0 of 47
- CFeaturesAbove 4 of 47
- CEase of useAbove 2 of 47
- BPlatforms and integrationsAbove 6 of 47
Price against what you get
Each dot is one of 32 inventory management tools. Further left costs less; higher up scores better on features, ease of use and platforms. MarketMan is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of MarketMan you could make: inventory and reports. What surrounds it you could not. The 2 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 30 of the 47 other inventory management tools grade higher. It costs $2,988 a year.
What you could make
- Inventory and reports: an app builder makes these well.
What you could not
- A real app for iOS and Android. Something home-made would be a web page.
- It plugs into other products, Square, Toast and Lightspeed among them, and has an API.
What this rests on. MarketMan’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Sortly, inFlow, StockTake Online, Zoho Inventory and Megaventory
The 5 tools MarketMan is most often weighed against, with where each one differs from it.
- 3.0GPA
Sortly
Free plan · from $49/mo
Phone-first inventory app for tracking equipment, tools and supplies.
- Sortly has a free plan. MarketMan does not.
- MarketMan also covers reports.
- Sortly also covers barcode scanning and qR codes.
- 2.6GPA
inFlow
Free trial · from $99/mo
Inventory, orders and barcoding for wholesalers and small warehouses.
- Only inFlow lists a Windows app.
- inFlow also covers invoicing and barcode scanning.
- 1.8GPA
StockTake Online
Paid
Restaurant stock control, ordering and recipe costing.
- 3.4GPA
Zoho Inventory
Free plan · from $29/mo
Online inventory and order management from Zoho, with a free plan.
- Zoho Inventory has a free plan. MarketMan does not.
- Only Zoho Inventory lists a Windows app.
- MarketMan also covers reports.
- 2.2GPA
Megaventory
Free trial · from $135/mo
Cloud inventory, order and light manufacturing management.
- Megaventory also covers barcode scanning and dropshipping.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is MarketMan free?
No. MarketMan is a paid product, starting at $249 per month (billing basis not stated).
How much does MarketMan cost?
MarketMan lists 3 plans. Starter: $249 per month, billing basis not stated.
What platforms does MarketMan work on?
MarketMan is available on Web, iOS and Android.
Does MarketMan have a Windows app?
No Windows app was listed when its pages were read on Nov 12, 2026. MarketMan is listed for Web, iOS and Android.
Does MarketMan have a macOS app?
No macOS app was listed when its pages were read on Nov 12, 2026. MarketMan is listed for Web, iOS and Android.
Is MarketMan open source?
MarketMan is not described as open source on its own site, as read on Nov 12, 2026.
Does MarketMan have an API?
Yes. MarketMan offers a public API, according to its own site.
What does MarketMan integrate with?
MarketMan's listing names Square, Toast, Lightspeed, Clover, Sysco, US Foods and Gordon Food Service.
Who makes MarketMan?
MarketMan is made by a company of the same name.
What are the alternatives to MarketMan?
The closest alternatives to MarketMan in our directory are Sortly, inFlow, StockTake Online, Zoho Inventory and Megaventory.
How does MarketMan compare with other inventory management tools?
MarketMan's GPA of 1.8 is higher than 7 of the 47 other inventory management tools we grade, and level with 10.
Is MarketMan good value for money?
ToolGPA grades MarketMan C for value for money. Its paid plans start at $249 a month, against a middle price of $121.50 for the category: 21 of the 31 others that charge start lower.
Could I make my own version of MarketMan?
The plain part of MarketMan you could make: inventory and reports. What surrounds it you could not.
Where this guide comes from
The prices, plans, platforms and features were read from MarketMan’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from MarketMan's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by MarketMan. Prices change, so check marketman.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- MarketMan, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/marketman
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "MarketMan: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/marketman
Know someone choosing between inventory management tools?
Send them this guide: toolgpa.com/tools/marketman/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded inventory management tools after MarketMan, each with an Insider's Guide of its own.
- Inventory Management Insider's GuideEvery one of the 48 inventory management tools we grade, compared
- Zoho Inventory Insider's GuideOnline inventory and order management from Zoho, with a free plan3.4 GPA
- Sortly Insider's GuidePhone-first inventory app for tracking equipment, tools and supplies3.0 GPA
- BoxHero Insider's GuideBarcode-based inventory tracking for small teams2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what MarketMan’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. MarketMan is a trademark of its owner, and this guide is not made, paid for or approved by MarketMan. Prices and plans change: check marketman.com before you buy.