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Smily review (2026): is it worth it?

All-in-one vacation rental PMS, channel manager and payments

PaidVacation RentalsChecked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA

Black Friday: is there a Smily sale?

Smily report card

2.0GPA

Fair · out of 4.0 · graded Nov 13, 2026

Best for European vacation rental managers

Smily is a property system, channel manager and payments tool for vacation rentals, with an inbox, direct booking site and owners portal. It publishes no prices and routes visitors to a demo, and its feature page does not say where the mobile app runs.

Who Smily is for

  • Fits if you manage rentals in Europe and want a property system with payments
  • Works for managers who want an owners portal and direct booking site

Who Smily is not for

  • Skip it if you want to see a price, as none is published
  • Watch out: Smily Pay, damage protection and cancellation protection show no price
  • Watch out: the site markets a mobile app but does not say which platforms it runs on
  • Watch out: help and developer pages sit on the BookingSync domain
  • Not for you if you want a free start, as the site directs visitors to a demo
See the alternatives

Why Smily gets a 2.0

Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.

  • CValue for moneyNo price is published, so there is nothing to place against the category.
  • FFree plan and trialNo free plan or trial on record, only a request for a demo.
  • BFeaturesProperty system, channel manager, payments, AI tools, inbox, direct booking site, owners portal and tasks. Nothing in the core job is missing.
  • CEase of useNo store rating on record, and a demo and setup come before use.
  • BPlatforms and integrationsWeb only on record, with Airbnb, Booking.com, Expedia and Vrbo and an app center.

What these grades rest on. Graded from this listing, whose facts were read from Smily's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.

Make Smily? Put this grade on your site
Smily: 2.0 GPA on ToolGPA

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<a href="https://toolgpa.com/tools/smily#review"><img src="https://toolgpa.com/badge/smily.svg" alt="Smily: 2.0 GPA on ToolGPA" width="196" height="56"></a>

Where Smily stands among vacation rental tools

Smily's GPA of 2.0 is higher than 14 of the 53 other vacation rental tools we grade, and level with 11.

It stands best on features (B, above 30 of 53) and worst on free plan and trial (F, above 0).

Each grade against the category

Every bar is all 54 vacation rental tools we grade, cut by the letter each got. Smily’s own letter is outlined.

  • CValue for moneyAbove 5 of 53, level with 37
  • FFree plan and trialAbove 0 of 53, level with 23
  • BFeaturesAbove 30 of 53, level with 23
  • CEase of useAbove 0 of 53, level with 52
  • BPlatforms and integrationsAbove 4 of 53, level with 49

Keep Smily, or make your own?

Keep it

To replace Smily you would be making two-way connections to Airbnb, Booking.com and Vrbo. That is not a weekend's work, with an AI app builder or without one.

That makes this kind of software worth paying for, not this one in particular: 28 of the 53 other vacation rental tools grade higher.

What you could make

  • Tasks: an app builder makes this well.

What you could not

  • Two-way connections to Airbnb, Booking.com and Vrbo.
  • One mailbox that several people work at once.
  • Newsletters sent to thousands of people that still reach the inbox.
  • It plugs into other products, Airbnb, Booking.com and Expedia among them, and has an API.
  • AI features, unless you pay a model provider for each request yourself.
  • The depth: we grade its features B, which means it covers the whole job.

What this rests on. Smily’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

What is Smily?

Smily is a European vacation rental software suite that combines a property management system, channel manager, direct booking website, payments, unified inbox and revenue tools. It adds AI features such as smart replies, urgent message detection and review reply drafts, plus an owners portal and an app marketplace. Pricing is not published and starts with a demo.

Worth knowing

  • No prices are published; the site directs visitors to schedule a demo.
  • The site markets a mobile app but its feature page does not say which platforms it runs on.
  • The company calls itself a European vacation rental software, and its help and developer pages sit on the BookingSync domain.
  • Smily Pay, damage protection and cancellation protection are listed under its fintech features, with no pricing shown.

Key features

PMS and channel manager
A property management system and a channel manager for Airbnb, Booking.com, Expedia, Vrbo and more, which the site says Smily is a preferred partner of.
Payments and fintech
SmilyPay, credit card acceptance, payments reconciliation, split payments and revenue distribution, with optional cancellation and damage protection.
AI tools
Smart replies in several languages, urgent inquiry detection, AI-written review replies and listing audits, with GDPR-compliant data handling stated.
Unified inbox and email marketing
Guest messages from all channels in one inbox, plus automated and personalized email campaigns, remarketing and a CRM.
Direct booking website
A customizable booking website, with a performance dashboard, revenue management and dynamic pricing listed alongside it.
Owners portal, tasks and app center
An owners portal, task management for teams, and an app center of third-party integrations for cleaning, pricing and guest communication.

Smily pricing

We could not confirm Smily’s current pricing from its own site, so we are not listing plans here. See smily.com for current prices.

Works with

Smily alternatives

Common questions

Does Smily have an Android app?

No Android app was listed when its pages were read on Nov 13, 2026. Smily is listed for Web.

Does Smily have an iPhone app?

No iPhone app was listed when its pages were read on Nov 13, 2026. Smily is listed for Web.

Is Smily open source?

Smily is not described as open source on its own site, as read on Nov 13, 2026.

Does Smily have an API?

Yes. Smily offers a public API, according to its own site.

Sources for this page

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.