Buttondown alternatives · Email Marketing
Self-hosted alternatives to Buttondown
The Buttondown listing does not say it can be self-hosted. 14 of the 102 other email marketing and newsletter tools in this directory can be self-hosted, according to their own sites.
Buttondown has a free plan. Paid plans start at $9 per month for up to 1,000 subscribers. 7 of them are free or have a free plan.
14 tools · Listings checked up to Nov 13, 2026 · Where the facts come from
The 12 closest to Buttondown
- Free plan · from €8/mo
Keila
Open-source newsletter tool, self-hosted or EU-hosted cloud
- Keila starts at €8 per month for 2,000 emails a month. Buttondown starts at $9 per month for up to 1,000 subscribers.
- Keila is open source and self-hostable, according to its own site.
- Keila also covers Markdown and forms.
- Buttondown also covers marketing automation and paid newsletters.
- Free
listmonk
Free self-hosted newsletter and mailing list manager
- listmonk is free. Buttondown starts at $9 per month for up to 1,000 subscribers.
- listmonk is open source and self-hostable, according to its own site.
- listmonk also covers transactional email.
- Buttondown also covers marketing automation and paid newsletters.
- Free trial · from $9.99/mo
Mailcoach
Email campaigns priced by emails sent, hosted or self-hosted
- Mailcoach starts at $9.99 per month with 2,000 emails, plus $0.002 per extra email. Buttondown starts at $9 per month for up to 1,000 subscribers.
- Buttondown has a free plan. Mailcoach does not, though it has a free trial.
- Mailcoach is self-hostable, according to its own site.
- Buttondown also covers paid newsletters.
- From $69 one-time
Sendy
Self-hosted newsletter app that sends through Amazon SES
- Sendy starts at $69 one-time purchase, for one domain. Buttondown starts at $9 per month for up to 1,000 subscribers.
- Buttondown has a free plan. Sendy does not.
- Sendy is self-hostable, according to its own site.
- Sendy can be bought with a one-time purchase.
- Free plan · from €247.50/mo
Mautic
Open source marketing automation you can self-host
- Mautic starts at €247.50 per month, billed annually (€275 billed quarterly). Buttondown starts at $9 per month for up to 1,000 subscribers.
- Mautic is open source and self-hostable, according to its own site.
- Buttondown also covers paid newsletters.
- From $59/yr
MailWizz
Self-hosted email marketing software sold as a license
- MailWizz starts at $59 per year (Regular license); lifetime license $79 once. Buttondown starts at $9 per month for up to 1,000 subscribers.
- Buttondown has a free plan. MailWizz does not.
- MailWizz is self-hostable, according to its own site.
- MailWizz can be bought with a one-time purchase.
- From $80 one-time
AcelleMail
Self-hosted email marketing software sold as a one-time license
- AcelleMail starts at $80 one-time (Regular License). Buttondown starts at $9 per month for up to 1,000 subscribers.
- Buttondown has a free plan. AcelleMail does not.
- AcelleMail is self-hostable, according to its own site.
- AcelleMail can be bought with a one-time purchase.
- Free plan · from $5/mo
Mumara
Email marketing and sending platform, cloud-hosted or self-hosted
- Mumara starts at $5 per month at the entry volume (Mumara ONE Essential, billed monthly). Buttondown starts at $9 per month for up to 1,000 subscribers.
- Mumara is self-hostable, according to its own site.
- Mumara also covers transactional email.
- Buttondown also covers paid newsletters.
- From $250/mo
GreenArrow
Email delivery engine for high-volume senders, cloud or on-premises
- GreenArrow starts at $250 per month for 300,000 emails (Cloud). Buttondown starts at $9 per month for up to 1,000 subscribers.
- Buttondown has a free plan. GreenArrow does not.
- GreenArrow is self-hostable, according to its own site.
- GreenArrow also covers transactional email and a/B testing.
- Free trial · from $20/mo
Groundhogg
Flat-rate CRM and email marketing plugin for WordPress
- Groundhogg starts at $20 per month for 1 site, billed annually ($240). Buttondown starts at $9 per month for up to 1,000 subscribers.
- Buttondown has a free plan. Groundhogg does not, though it has a free trial.
- Groundhogg is open source and self-hostable, according to its own site.
- Groundhogg also covers sales pipeline and AI agents.
- From $495 one-time
Interspire Email Marketer
Self-hosted email marketing software with a one-time license
- Interspire Email Marketer starts at $495 one-time (Self-Service License). Buttondown starts at $9 per month for up to 1,000 subscribers.
- Buttondown has a free plan. Interspire Email Marketer does not.
- Interspire Email Marketer is self-hostable, according to its own site.
- Interspire Email Marketer can be bought with a one-time purchase.
- Free
SendPortal
Open-source, self-hosted email marketing built on Laravel
- SendPortal is free. Buttondown starts at $9 per month for up to 1,000 subscribers.
- SendPortal is open source and self-hostable, according to its own site.
- SendPortal also covers templates.
- Buttondown also covers marketing automation and paid newsletters.
Common questions
Is there a self-hosted alternative to Buttondown?
Yes. Keila, listmonk, Mailcoach, Sendy, Mautic, MailWizz, AcelleMail, Mumara and 6 more can be self-hosted, according to their own sites.
Can Buttondown be self-hosted?
The Buttondown listing does not say it can be self-hosted. The listing was checked on Nov 12, 2026 against the pages it cites.
Which of these email marketing and newsletter tools are free?
Keila, listmonk, Mautic, Mumara, SendPortal, phpList and LISTSERV are free or have a free plan.
When was this checked?
Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 13, 2026. Vendors change prices and plans without notice, so confirm on their site before you buy.
This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to Buttondown: the alternatives its listing names first, then the tools that share the most features with it.



