Alternatives · Email Marketing
Litmus alternatives
As of Nov 13, 2026, the best Litmus alternative for most people is Mailchimp (2.8 GPA), first in our ranking of email marketing and newsletter tools. It's also the best free one.
Litmus compared with 4 alternatives: Mailchimp, Klaviyo, Campaign Monitor and RGE Studio.
Litmus's current pricing could not be confirmed from its own site. 3 of the 4 alternatives are free or have a free plan. One more offers a free trial.
Listings checked up to Nov 12, 2026 · Where the facts come from
Black Friday: is there a Litmus sale?
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| LitmusThis tool | Paid | No | Web |
| Mailchimp | Free plan · from $13/mo | Yes | Web, iOS, Android |
| Klaviyo | Free plan · from $20/mo | Yes | Web |
| Campaign Monitor | Free trial · from $11.70/mo | Trial only | Web |
| RGE Studio | Free plan · from $25/mo | Yes | Web |
How each one differs from Litmus
Mailchimp
Email and SMS marketing with automations, priced by contact count
- Mailchimp starts at $13 per month for up to 500 contacts, billed monthly.
- Mailchimp has a free plan, which Litmus lacks.
- Mailchimp also lists iOS and Android apps.
- Mailchimp also covers marketing automation, forms and email campaigns.
- Mailchimp does not cover templates, which Litmus does.
Suits: Small businesses sending regular newsletters and promotions
Klaviyo
Email, text and push marketing built on online-store customer data
- Klaviyo starts at $20 per month for up to 500 active profiles, billed monthly.
- Klaviyo has a free plan, which Litmus lacks.
- Klaviyo also covers marketing automation, forms and email campaigns.
- Klaviyo does not cover templates, which Litmus does.
Suits: Online stores, especially on Shopify, that market from order data
Campaign Monitor
Email marketing for small businesses, nonprofits and agencies
- Campaign Monitor starts at $11.70 per month for up to 500 contacts, billed annually.
- Campaign Monitor also covers marketing automation, forms and email campaigns.
- Campaign Monitor does not cover templates and reports, which Litmus does.
Suits: Agencies sending email for several clients under their own brand
RGE Studio
Drag-and-drop email and landing page designer, formerly Beefree
- RGE Studio starts at $25 per month for up to 2 users, billed yearly ($30 billed monthly).
- RGE Studio has a free plan, which Litmus lacks.
- RGE Studio also covers no-code.
- RGE Studio does not cover reports, which Litmus does.
Suits: Marketing teams that design emails outside their sending platform
Limits worth knowing in Litmus
- Prices are not published: the Pricing link leads to a contact-sales form.
- Litmus does not send campaigns; it works with an email service provider such as Mailchimp, Klaviyo or HubSpot.
- The site now describes Litmus as part of Validity Engage, so product names and packaging may differ from older material.
Common questions
What are the alternatives to Litmus?
The alternatives to Litmus in this directory are Mailchimp, Klaviyo, Campaign Monitor and RGE Studio. Each one has a side-by-side comparison with Litmus.
Is there a free alternative to Litmus?
Yes. Mailchimp, Klaviyo and RGE Studio have a free plan alongside paid ones.
Which Litmus alternatives work on Android?
The Litmus listing does not include an Android app. Mailchimp lists one.
Which Litmus alternatives work on iOS?
The Litmus listing does not include an iOS app. Mailchimp lists one.
When were these prices checked?
Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 12, 2026. Vendors change prices without notice, so confirm on their site before you buy.