Apollo.io vs Leadzen.ai (2026): which should you pick?
As of Nov 13, 2026, we pick Apollo.io: it is third in our ranking of lead and email finders, and it grades higher too, 2.4 against 1.8.
Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
Apollo.io grades higher on the free plan, features and platforms. They get the same grade on value for money and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Apollo.io
B2B contact database with built-in email sequences and a dialer
Which one is for you
Pick Apollo.io if
- Fits if you want to find people and email them from the same account
- Works for founders trying outbound on a free plan with 2 sequences and 250 emails a day
Look elsewhere if
- Pricey if you call a lot, since each phone number eats 8 credits
- Tight if your usage is lumpy, as unused credits expire at the end of each cycle
- Not for you if you want some reps on cheaper seats, since every seat must be on the same plan and Organization needs 3
- Watch out: downgrades take effect at once with no refund, and annual plans can't move to monthly mid-term
- Pricey if you want inbound visitor identification, at $119 to $639 a team a month on top of a plan, billed yearly
Pick Leadzen.ai if
- Fits if you want a service to book meetings and can commit for 3 months
- Works for outbound teams that want multilingual outreach
Look elsewhere if
- Skip it if you need a clear price, as packages are listed by meetings and the plan mapping is unclear
- Tight if you want a short commitment, as the AI SDR service has a 3-month minimum
- Not for you if you sell credit cards, loans or real estate, as the page lists those as projects it will not take
- Watch out: the free trial's length and limits are not stated
How we grade them
| 2.4GPAApollo.ioFair | 1.8GPALeadzen.aiWeak | |
|---|---|---|
| Value for money | C$245 a month for five on Basic, billed yearly: $49 a seat, right at this category's dearer quarter ($49). That buys 30,000 credits a seat a year, about 2,500 a month each, pooled, at 1 credit an email and 8 a phone number. | CThe pricing page lists AI SDR packages by confirmed meetings in rupees and dollars, and the mapping to plans was unclear, so it sits at the middle. |
| Free plan and trial | CA free plan for good with 900 credits a seat a year, 2 sequences and 250 emails a day, plus a 14-day trial of the paid plans. But 900 a year is 75 a month, a cap you'll hit if you prospect every day. | DA free trial is mentioned in the pricing FAQ, but its length and limits are not stated. |
| Features | BAbout 240 million contacts with emails and phone numbers, waterfall enrichment, unlimited sequences, a dialer, call recording and a Chrome extension. It covers the whole job, and the outreach after it. | CAn AI SDR service, a Chrome extension, LinkedIn sequences and trending leads. It is partly a service, which makes the job narrower than a pure data tool. |
| Ease of use | CNo App Store rating on record. It's a big web app with a database, sequences, mailboxes and a dialer, so expect a learning curve before it pays off. | CNo store rating on record. You brief a service and set up an extension and sequences. |
| Platforms and integrations | BWeb and a Chrome extension that works on LinkedIn, Gmail and CRMs, with Salesforce, HubSpot, Pipedrive, Outreach, Salesloft and Slack. No desktop or phone apps on record. | CWeb and a Chrome extension, with no integrations listed. |
| Best for | contact data and outreach in one account | outsourced AI-assisted outreach |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Apollo.io and Leadzen.ai. How we grade
Where they differ
- Apollo.io also covers web clipper and sales pipeline.
- Leadzen.ai also covers AI agents.
At a glance
| Apollo.io | Leadzen.ai | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $49 per seat / month, billed annually | Not published |
| Free plan | 900 credits per seat a year, granted monthly, 2 sequences, basic filters, 250 emails a day from 1 mailbox, and the Chrome extension. | None |
| Free trial | 14-day trial of Basic or Professional with 75 credits | Free trial mentioned in the pricing FAQ; length and limits not stated |
| Web | ||
| Browser extension | ||
| Made by | ZenLeads Inc. (Apollo.io) | Leadzen.ai |
| Price read from | apollo.io | Not confirmed |
| Checked | Oct 17, 2026 | Nov 13, 2026 |
Worth knowing
Apollo.io
- Phone numbers cost 8 credits each against 1 for an email, and unused credits expire at the end of each billing cycle.
- All seats on an account must be on the same plan, and Organization requires at least 3 seats.
- Downgrades take effect at once with no refund, and annual plans cannot move to monthly mid-term.
- Inbound visitor identification costs $119 to $639 per team a month on top of a plan, billed annually.
Leadzen.ai
- The pricing page lists AI SDR packages by confirmed meetings, in rupees for India and dollars for international, and the mapping to plans was unclear.
- The AI SDR service has a stated 3-month minimum commitment.
- The page lists project types it will not take, such as credit card, loan and real estate sales.
Key features
Apollo.io
- Contact and company database
- Search about 240 million contacts and 30 million companies by title, company, intent topics and other filters. Paid plans unlock advanced filters.
- Credits for emails and phones
- Revealing a verified email costs 1 credit and a phone number 8. Credits are pooled across the team, reset each billing cycle and do not roll over.
- Email sequences
- Multi-step outreach from connected mailboxes. The free plan allows 2 sequences and 250 emails a day; paid plans add unlimited sequences and any email provider.
- Chrome extension
- Shows emails and numbers for people on LinkedIn, company websites, Gmail and CRMs, and adds them to lists or sequences. Works on every plan.
- Enrichment and waterfall
- Fill in missing fields for CSV files, CRM records and API calls. From Basic, waterfall enrichment checks partner sources when Apollo has no match.
- Dialer and call recording
- A US dialer billed in credits, call recording with AI insights, and an Advanced Dialer add-on with parallel and international calling.
Leadzen.ai
- AI SDR outreach
- Runs prospecting and follow-ups across email, LinkedIn and AI-driven voice calls, with the goal of booking confirmed meetings.
- Chrome extension
- Shows email IDs and phone numbers while browsing LinkedIn or other sites, with email, WhatsApp and LinkedIn outreach from the extension.
- LinkedIn sequences
- Drip campaigns, tailored connection requests and sequences with A/B conditions are described for the LinkedIn extension.
- Trending leads
- A trending leads section lists recently funded companies and active angel investors.
- Multilingual outreach
- The site says outreach can reach prospects in over 105 languages.
Plans
Apollo.io
Free$0
900 credits per seat a year, granted monthly. 2 sequences, basic filters, 25-record selection limit and 250 emails a day.
Basic$49
per seat / month, billed annually, 30,000 credits a seat a year
Unlimited sequences, advanced filters, CRM integrations, waterfall enrichment, email warmup and the US dialer (credits apply).
Professional$79
per seat / month, billed annually, 48,000 credits a seat a year
Adds A/Z testing, AI lead scoring, 4,000 minutes of call recording with AI insights and more automated workflows.
Organization$119
per seat / month, billed annually, 72,000 credits a seat a year
Minimum 3 seats. Adds 12 intent topics, 8,000 recording minutes, unlimited inbound routers, SSO and advanced security.
Leadzen.ai
Pricing could not be confirmed. See leadzen.ai.
Ways to pay less
Apollo.io
- Annual discount
Save 24% with annual billing
Apollo's pricing page shows a 24% saving on paid plans when billed annually instead of monthly.
- Startups
50% off for a year for early-stage startups
Startups with fewer than 20 employees, no Apollo subscription and a link to a partner program get 50% off Basic or Professional for a year, up to 5 seats.
Leadzen.ai
No public discounts listed.
Common questions
Which is cheaper, Apollo.io or Leadzen.ai?
As of Nov 13, 2026, Apollo.io starts at $49 per seat / month, billed annually, and Leadzen.ai has no price we could confirm.
Which has a free plan, Apollo.io or Leadzen.ai?
As of Nov 13, 2026, only Apollo.io has a free plan. Leadzen.ai does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.