Authoritas vs Pi Datametrics (2026): which should you pick?

Pick Authoritas if

• Fits if you track rankings across many countries, devices and cities
• Works for one small site that can live on 1,000 rank credits a month

Look elsewhere if

• Pricey if you just need a few hundred keywords tracked, at $129 a month for 1 user
• Tight if you track one keyword in many places, as each place uses another credit
• Skip it if AI answer tracking is the point, since that's a separate product from $119 a month
• Watch out: the Platform API, BigQuery and Looker Studio templates are Enterprise only, at an unpublished price
• Watch out: the free account goes if you don't log in every 30 days, and going past your credits means upgrading

Pick Pi Datametrics if

• Fits if you track rankings for a big brand across many markets
• Works for analysts who pipe search data into their own BI tools, from Package B

Look elsewhere if

• Skip it if you need site audits or backlink research, which aren't on record
• Tight if you're on Package A, with 1 site, 1 market, 1 dashboard and 1 admin user
• Not for you if you want a price before sitting through a demo, or a free plan or trial
• Watch out: the API and Rapid Tracking start at Package B, and Pi Sync and Looker Studio setup at C
• Watch out: time with Pi's analysts is rationed in Expert Units, and consulting is sold separately

Authoritas

• Every rank check uses credits: a new country, device or location for the same keyword costs another credit.
• AI search tracking is a separate product, from $119 a month for 2,000 prompt credits; search-grounded models need an Enterprise plan.
• To go past a plan's monthly credit allowance on the SEO platform you upgrade to the next tier.
• Platform API access, BigQuery and Looker Studio templates are listed as Enterprise features.

Pi Datametrics

• No prices are published: Packages A, B and C are quoted after a demo, and no free plan or trial is mentioned.
• Package A covers a single site and market with 1 dashboard and 1 admin user; unlimited markets, the API and Rapid Tracking start at Package B.
• Pi Sync, Looker Studio setup and early-access Pi Labs tools come only with Package C.
• Sessions with Pi's analysts are rationed as Expert Units (1 on Package B, 2.5 on C); consulting services are sold separately.

Authoritas

Rank tracking

Track keywords daily, weekly or monthly in Google, Bing and regional engines, by country, device and location, checked with a real browser.

Keyword research and market share

Keyword research plus Market Share and Visibility Explorer tools that compare your search visibility with competitors.

Content tools

Optimize existing pages, generate content with AI and research the questions consumers ask, with content gap analysis against competitors.

Technical SEO and backlinks

A website crawler with Core Web Vitals checks, backlink analysis using Majestic data, influencer discovery and link-building campaigns.

Reporting and APIs

Custom reports, dashboards, alerts and BigQuery export, plus a SERPs API, Platform API, content API and a Google Sheets add-on.

AI Search Platform

Tracks brand visibility, sentiment and citations on ChatGPT, Google AI Overviews and AI Mode, Gemini, Claude, Perplexity, DeepSeek and Bing.

Pi Datametrics

Rank and SERP feature tracking

Tracks rankings and SERP features across markets and search engines, sized at 2,500, 20,000 or 100,000 daily queries; Rapid Tracking checks every two hours on Packages B and C.

AI search visibility

Daily tracking of brand mentions, cited pages, competitors and sentiment across ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews, grouped by conversation topic.

Search Term Discovery

Finds new search terms and prompts to track, drawing on a monthly allowance of Data Discovery Units: 12,500, 100,000 or 500,000 by package.

Share of voice and revenue estimates

Reports share of voice, market rank, estimated organic traffic and estimated revenue opportunity against competitors.

Optimize Now

A content tool that gives page-level SEO recommendations, with 10 queries a month on every package.

API, Pi Sync and MCP server

The API comes with Packages B and C, Pi Sync copies data into your own SQL database on Package C, and an MCP server lets an AI assistant query your Pi data.

Authoritas

• Free$0

  2 domains, 1,000 keyword rank credits a month and 1 user, with the standard platform features.

• Essential$129

  per month for 15,000 rank credits, billed monthly

  5 domains and 1 user. 1 credit = 1 keyword checked once in one search engine, device and location, so 15,000 covers 500 keywords daily.

• Expert$599

  per month for 100,000 rank credits, billed monthly

  35 domains and 5 users; enough for about 3,300 keywords checked daily in one search engine setup.

• Business$899

  per month for 300,000 rank credits, billed monthly

  75 domains; enough for about 10,000 keywords checked daily in one search engine setup.

• EnterpriseCustom

  Custom credits and user limits, unlimited domains, Platform API, eCommerce integrations, BigQuery, Looker Studio templates and senior account managers.

Pi Datametrics

Pricing could not be confirmed. See pi-datametrics.com.

Authoritas

• Annual discount

  One month free with annual billing

  Authoritas says signing up for a year gives one month free: Essential is $1,419 a year instead of 12 × $129.

• Other savings

  20% off when adding the second platform

  Upgrading in-app from the SEO platform to the AI Search platform, or the other way, within the first 90 days takes 20% off the total cost.

Pi Datametrics

No public discounts listed.